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Apu Terveys

Apu Terveys offers reliable, practical information about health, weight watching, exercise, food and nutrition. The people making the magazine are the field’s best professionals and the experts are Finnish top researchers and doctors. The reader: Adult women and men interested in their own health and the health of their loved ones.

Magazine's website: http://www.apu.fi/kategoria/terveys

Advertisement sales

Advertisement sales A-lehdet Oy
Phone 09 75 961
Fax 09 7598 3153
Email mediamyynti@a-lehdet.fi
Contact person Jatta Waarala
050-414 4374
jatta.waarala@a-lehdet.fi
Www www.a-lehdet.fi/yrityksille/apu-terveys

Contact info

Publisher A-lehdet Oy
Visiting address Risto Rytin tie 33
Helsinki
Phone 09 751 961

Circulation or copies

Copies 45000
Issues per year 10

Readership

Readership 127 000
How many times read
Minutes of reading 57 min
Page contacts 168 000 Contacts
Sources KMT s2017/k2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 16.01.2019 20.12.2018 Thema: Skin conditions and dry skin. Watch your weight: losing weight and motivation. Control hair loss. Healthy spices.
2 20.02.2019 30.01.2019 Thema: Oral health. Teeth, treatment and implants. Gluten-free grain substitutes. Anesthesia: local and general.
3 27.03.2019 06.03.2019 Thema: Wellbeing and muscle condition for seniors. Exercise and nutrition to prevent bone loss. Treating fractures. Healthy protein sources. Pros and cons of antibiotics.
4 02.05.2019 15.04.2019 Thema: Back and shoulders. Quality sleep and sleeping ergonomics. Memory disorders. Coffee and tea health drinks.
5 05.06.2019 21.05.2019 Thema: Stomach ailments and digestion. Heartburn. Irritated bowels. Health from honey. Leg and nail ailments and self treatment. Fact and fiction about ticks.
6 10.07.2019 25.06.2019 Thema: Health, vaccinations and pharmacy products for travellers. Alcohol and aging. Benefits and risks of sunbathing.
7 14.08.2019 29.07.2019 Thema: Healthy hearts. Controlling blood pressure and cholesterol. Benefits of vitamins. Preventing the flu.
8 18.09.2019 03.09.2019 Thema: Thyroid ailments and treatments. Help for urinary incontinence. Healthy pelvic exercises. Great food from plant proteins.
9 23.10.2019 08.10.2019 Thema: Wellbeing after menopause. Good sex. Tips for dry mucous membranes. Age and impotence. Weight loss products.
10 27.11.2019 12.11.2019 Thema: Good vision and choosing the right glasses. Preventing and treating migraines. Health benefits of cocoa and dark chocolate. Prevention and treatment of joint ailments.

Advertisement rates

2/1

Position: Not specified

Size including margin: 460x297 mm

4-colour price 7500 €

2/1

Position: First spread

Size including margin: 460x297 mm

4-colour price 8250 €

1/1

Position: Not specified

Size including margin: 230x297 mm

4-colour price 3750 €

1/1

Position: 2. Cover

Size including margin: 230x297 mm

4-colour price 4125 €

1/1

Position: Back cover

Size including margin: 230x297 mm

4-colour price 4125 €

1/2

Position: Not specified

Size including margin: 112x297 mm

4-colour price 2625 €

1/2

Position: Not specified

Size including margin: 230x146 mm

4-colour price 2625 €

1/3

Position: Not specified

Size including margin: 77x297 mm

4-colour price 2250 €

1/3

Position: Not specified

Size including margin: 230x99 mm

4-colour price 2250 €

1/4

Position: Not specified

Size including margin: 60x297 mm

4-colour price 1970 €

1/4

Position: Not specified

Size including margin: 230x74 mm

4-colour price 1970 €

1/4

Position: Not specified

Size including margin: 112x146 mm

4-colour price 1970 €

Info about inserts

Technical data

Size mm 230 x 297 mm
Printing area mm 190x267 mm
Bleed mm 5 mm
Printing process Offset
Binding Saddle-stitching

Printing house

Printer UPC Print - Finland , Vasa

 

Technical info / material

Ad material delivery
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi - Takakannen ilmoituksessa huomioitava osoitteen printtausta varten jätettävä koko lehden levyinen 30 mm korkea valkoinen tila

Readers: 127 000 / NRS a2017/s2018 Download magazine graphs (PDF)

Reader profile All 12+ % Apu Terveys
Readers %
Apu Terveys
Amount of readers
SexWomen517190 170
Men492936 830
Age12-17 y756 350
18-24 y933 810
25-34 y1433 810
35-44 y1467 620
45-64 y303645 720
65+ y264759 690
ProfessionTop Management322 540
white-collar worker, higher-level1367 620
White-collar worker141215 240
Worker121012 700
Farmer111 270
Other entrepreneur467 620
Pensioner305164 770
Student, pupil1367 620
Homewife, home dad000
Unemployed433 810
EducationElementary school71012 700
Secondary school415164 770
High school978 890
University382936 830
Native languageFinnish9597123 190
Swedish533 810
Decision-maker in grocery purchasesThe respondent405468 580
The respondent and the rest of the family443645 720
An other person in the family161012 700
Size of the household1 pers252734 290
2 pers374962 230
3 pers151012 700
4 pers14810 160
5+ pers967 620
Household income (gross)Below 35 000 € /y262936 830
35 001 - 75 000 € /y414962 230
75 001 - 100 000 € /y1167 620
Over 100 000 € /y656 350
Type of MunicipalityGreater Helsinki191721 590
Turku or Tampere856 350
Oulu411 270
70 000 - 150 000 inhabitants town131316 510
Urban municipality272633 020
Conurbation161924 130
Countryside141822 860
HousingApartment313240 640
Row house or semi-detached house171721 590
Detached house454658 420
Farm556 350
Something else111 270
Can not answer100
Ownership of housingOwner-occupied residence7585107 950
Rented residence201012 700
Right of residence apartment222 540
Something else111 270
Can not answer111 270
Number of cars in householdOne car455164 770
Two cars322734 290
Three or more cars10911 430
No car131316 510
Can not answer100
Car was bought new or usedNew283645 720
Used645671 120
Can not answer111 270
Actively used bonus cardK-Plussa7683105 410
S-etukortti7987110 490
PINS6810 160
Stockmann131113 970
None of these933 810
Can not answer211 270
Pets in householdCat171417 780
Dog262227 940
Some other pet622 540
No pets606886 360
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself284354 610
Someone else in household pays182531 750
Someone else pays (friend, employer etc.)333 810
I don't have paid subscription at the moment513038 100
Can not answer222 540
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself71012 700
Someone else in household pays667 620
Someone else pays (friend, employer etc.)311 270
I don't have paid subscription at the moment8180101 600
Can not answer333 810
Multisubscription: A print newspaper and its digital contentI pay myself161721 590
Someone else in household pays91113 970
Someone else pays (friend, employer etc.)211 270
I don't have paid subscription at the moment707088 900
Can not answer333 810
Print magazine subscription: only print magazine is included in the subscriptionI pay myself375569 850
Someone else in household pays182329 210
Someone else pays (friend, employer etc.)422 540
I don't have paid subscription at the moment422329 210
Can not answer211 270
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself245 080
Someone else in household pays222 540
Someone else pays (friend, employer etc.)111 270
I don't have paid subscription at the moment9090114 300
Can not answer445 080
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself101215 240
Someone else in household pays333 810
Someone else pays (friend, employer etc.)100
I don't have paid subscription at the moment8280101 600
Can not answer445 080

Apu Terveys magazine's reader profile / Source NRS a2017/s2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.