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Deko

FOR THE BOLD INTERIOR DECORATOR Deko is the trendiest interior decoration magazine in Finland where you can reliably find out what is new and fashionable in interior design. As the pioneer for modern interior decoration, the magazine offers current trends for fast-acting interior decorators, who change the look of their home on a regular basis, everything from furniture to dishes. Deko provides its readers with the interior decoration lists from the real estate trade shows, purchase guides and articles about the latest trends, but also concentrates on presenting the personal homes of young adults. The magazine also includes articles about gardening, cottages, food, travel and technology.

Magazine's website: www.dekolehti.fi Follow us :

Advertisement sales

Advertisement sales Otavamedia Oy
Phone 09 15 661
Fax 09 156 6212
Contact person Tuija Isosuo
050 310 3102
tuija.isosuo@otava.fi
Www https://yrityksille.otavamedia.fi/

Contact info

Publisher Otavamedia Oy
Visiting address Maistraatinportti 1
00240 Helsinki
Phone 09 15 661
Magazine's email deko@otavamedia.fi

Circulation or copies

Issues per year 12

Readership

Readership 112 000
Total reach 115 000
How many times read 2,7
Minutes of reading 43 min
Page contacts 179 000 Contacts
Sources KMT s2017/k2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 02.01.2019 03.12.2018 10.12.2018 Thema: Suuri värinumero. Kodin sisämaalausopas. Innostu uutuuksista: kevään mikrotrendit.
2 06.02.2019 10.01.2019 17.01.2019 Thema: Uutta tehoa säilyttämiseen. Lastenhuoneen päivitys. Uudet trendiasiat pikkurahalla.
3 06.03.2019 07.02.2019 14.02.2019 Thema: Kaikki kylpyhuoneesta. Kiinnostavimmat pintamateriaalit. Vihersisustaminen nyt.
4 03.04.2019 07.03.2019 14.03.2019 Thema: Dekon 15-vuotisjuhlanumero. Sisusta tekstiileillä. Kevään kalusteuutuudet.
5 08.05.2019 08.04.2019 15.04.2019 Thema: Uusinta uutta ulos: ulkokalusteet. Astiat ja kattausideat kevään ja kesän juhliin.
6 05.06.2019 08.05.2019 15.05.2019 Thema: Avataan kesäkoti: piha, parveke, puutarha. Sauna lämpimäksi.
7 03.07.2019 03.06.2019 10.06.2019 Thema: Kouvolan Asuntomessujen virallinen sisustusluettelo. Uudet inspiroivat ideat kodin rakentajalle. Lisäjakelu 40 000 kpl sisustuksesta kiinnostuneille naisille.
8 14.08.2019 18.07.2019 25.07.2019 Thema: Minibudjetilla: pienet kodit, suuret ideat. Olohuoneesta elohuone: uudet asusteet.
9 04.09.2019 08.08.2019 15.08.2019 Thema: Design-numero. Syksyn trendit ja suunta. Kiinnostavimmat uutuudet.
10 02.10.2019 05.09.2019 12.09.2019 Thema: Moderni keittiö nyt. Kodinkoneuutuudet. Piensisustuksen parhaat.
11 06.11.2019 10.10.2019 17.10.2019 Thema: Valaisinekstra. Uudet ideat ja astiat kattaukseen. Katse kodin elektroniikkaan.
12 04.12.2019 07.11.2019 14.11.2019 Thema: Makuuhuoneen päivitys. Deko valitsee vuoden sisustushelmet. Ihanat joululahjat ja paketointi-ideat.

Advertisement rates

2/1

Position: Not specified

Size including margin: 460 x 297 mm

4-colour price 8680 €

Erikoishinnat: 10 720 € numerossa 7.

2/1

Position: 1. Spread

Size including margin: 460 x 297 mm

4-colour price 9550 €

Erikoishinnat: 11 790 € numerossa 7.

1 1/2

Position: Not specified

Size including margin: 343 x 297 mm

4-colour price 7480 €

Erikoishinnat: 9 260 € numerossa 7.

1/1

Position: Not specified

Size including margin: 230 x 297 mm

4-colour price 4820 €

Erikoishinnat: 5 960 € numerossa 7.

1/1

Position: 2. Cover

Size including margin: 230 x 297 mm

4-colour price 5310 €

Erikoishinnat: 6 570 € numerossa 7.

1/1

Position: 3. Cover

Size including margin: 230 x 297 mm

4-colour price 5310 €

Erikoishinnat: 3. kansi ei ole myynnissä numerossa 7.

Takakansi

Position: Back cover

Size including margin: 230 x 272 mm

4-colour price 5310 €

Erikoishinnat: Takakansi ei ole myynnissä numerossa 7.

1/2

Position: Not specified

Size including margin: 111 x 297 mm

4-colour price 3280 €

Erikoishinnat: 4 060 € numerossa 7.

1/2

Position: Not specified

Size including margin: 230 x146 mm

4-colour price 3280 €

Erikoishinnat: 4 060 € numerossa 7.

1/4

Position: Not specified

Size including margin: 61 x 297 mm

4-colour price 2410 €

Erikoishinnat: 2 980 € numerossa 7.

1/4

Position: Not specified

Size including margin: 230x70 mm

4-colour price 2410 €

Erikoishinnat: 2 980 € numerossa 7.

1/4

Position: Not specified

Size including margin: 111x146 mm

4-colour price 2410 €

Erikoishinnat: 2 980 € numerossa 7.

Info about inserts

Technical data

Size mm 230 x 297 mm
Printing area mm 230 x 297 mm
Bleed mm 5 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer PunaMusta Oy , Joensuu

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi Tekniset tiedot, puh.040 574 7795.

Readers: 112 000 / NRS a2017/s2018 Download magazine graphs (PDF)

Reader profile All 12+ % Deko
Readers %
Deko
Amount of readers
SexWomen517786 240
Men492325 760
Age12-17 y744 480
18-24 y955 600
25-34 y141415 680
35-44 y141921 280
45-64 y303842 560
65+ y262022 400
ProfessionTop Management377 840
white-collar worker, higher-level132325 760
White-collar worker141719 040
Worker1277 840
Farmer100
Other entrepreneur455 600
Pensioner302426 880
Student, pupil1388 960
Homewife, home dad011 120
Unemployed433 360
EducationElementary school700
Secondary school413438 080
High school977 840
University385662 720
Native languageFinnish9597108 640
Swedish533 360
Decision-maker in grocery purchasesThe respondent404449 280
The respondent and the rest of the family444954 880
An other person in the family1677 840
Size of the household1 pers251820 160
2 pers374247 040
3 pers151415 680
4 pers141719 040
5+ pers91011 200
Household income (gross)Below 35 000 € /y261314 560
35 001 - 75 000 € /y414651 520
75 001 - 100 000 € /y111719 040
Over 100 000 € /y61314 560
Type of MunicipalityGreater Helsinki193438 080
Turku or Tampere81112 320
Oulu433 360
70 000 - 150 000 inhabitants town131213 440
Urban municipality272426 880
Conurbation161112 320
Countryside1466 720
HousingApartment314247 040
Row house or semi-detached house171617 920
Detached house454044 800
Farm511 120
Something else100
Can not answer100
Ownership of housingOwner-occupied residence758089 600
Rented residence201617 920
Right of residence apartment233 360
Something else111 120
Can not answer111 120
Number of cars in householdOne car455056 000
Two cars323033 600
Three or more cars1077 840
No car131213 440
Can not answer100
Car was bought new or usedNew283033 600
Used646067 200
Can not answer122 240
Actively used bonus cardK-Plussa768190 720
S-etukortti798494 080
PINS655 600
Stockmann134044 800
None of these944 480
Can not answer222 240
Pets in householdCat171314 560
Dog262224 640
Some other pet644 480
No pets606673 920
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself282426 880
Someone else in household pays182123 520
Someone else pays (friend, employer etc.)344 480
I don't have paid subscription at the moment515056 000
Can not answer211 120
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself71112 320
Someone else in household pays6910 080
Someone else pays (friend, employer etc.)322 240
I don't have paid subscription at the moment817584 000
Can not answer333 360
Multisubscription: A print newspaper and its digital contentI pay myself161820 160
Someone else in household pays91516 800
Someone else pays (friend, employer etc.)233 360
I don't have paid subscription at the moment706370 560
Can not answer322 240
Print magazine subscription: only print magazine is included in the subscriptionI pay myself374752 640
Someone else in household pays181820 160
Someone else pays (friend, employer etc.)4910 080
I don't have paid subscription at the moment423539 200
Can not answer222 240
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself244 480
Someone else in household pays233 360
Someone else pays (friend, employer etc.)111 120
I don't have paid subscription at the moment908898 560
Can not answer444 480
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself102022 400
Someone else in household pays355 600
Someone else pays (friend, employer etc.)122 240
I don't have paid subscription at the moment827078 400
Can not answer444 480

Deko magazine's reader profile / Source NRS a2017/s2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.