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Deko

FOR THE BOLD INTERIOR DECORATOR Deko is the trendiest interior decoration magazine in Finland where you can reliably find out what is new and fashionable in interior design. As the pioneer for modern interior decoration, the magazine offers current trends for fast-acting interior decorators, who change the look of their home on a regular basis, everything from furniture to dishes. Deko provides its readers with the interior decoration lists from the real estate trade shows, purchase guides and articles about the latest trends, but also concentrates on presenting the personal homes of young adults. The magazine also includes articles about gardening, cottages, food, travel and technology.

Magazine's website: www.dekolehti.fi Follow us :

Advertisement sales

Advertisement sales Otavamedia Oy
Phone 09 15 661
Fax 09 156 6212
Contact person Tuija Isosuo
050 310 3102
tuija.isosuo@otava.fi
Www https://yrityksille.otavamedia.fi/

Contact info

Publisher Otavamedia Oy
Visiting address Maistraatinportti 1
00240 Helsinki
Phone 09 15 661
Magazine's email deko@otavamedia.fi

Circulation or copies

Issues per year 12

Readership

Readership 107 000
Total reach 112 000
How many times read 2,7
Minutes of reading 52 min
Page contacts 191 000 Contacts
Sources KMT 2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 02.01.2019 03.12.2018 10.12.2018 Thema: Suuri värinumero. Kodin sisämaalausopas. Innostu uutuuksista: kevään mikrotrendit.
2 06.02.2019 10.01.2019 17.01.2019 Thema: Uutta tehoa säilyttämiseen. Lastenhuoneen päivitys. Uudet trendiasiat pikkurahalla.
3 06.03.2019 07.02.2019 14.02.2019 Thema: Kaikki kylpyhuoneesta. Kiinnostavimmat pintamateriaalit. Vihersisustaminen nyt.
4 03.04.2019 07.03.2019 14.03.2019 Thema: Dekon 15-vuotisjuhlanumero. Sisusta tekstiileillä. Kevään kalusteuutuudet.
5 08.05.2019 08.04.2019 15.04.2019 Thema: Uusinta uutta ulos: ulkokalusteet. Astiat ja kattausideat kevään ja kesän juhliin.
6 05.06.2019 08.05.2019 15.05.2019 Thema: Avataan kesäkoti: piha, parveke, puutarha. Sauna lämpimäksi.
7 03.07.2019 03.06.2019 10.06.2019 Thema: Kouvolan Asuntomessujen virallinen sisustusluettelo. Uudet inspiroivat ideat kodin rakentajalle. Lisäjakelu 40 000 kpl sisustuksesta kiinnostuneille naisille.
8 14.08.2019 18.07.2019 25.07.2019 Thema: Minibudjetilla: pienet kodit, suuret ideat. Olohuoneesta elohuone: uudet asusteet.
9 04.09.2019 08.08.2019 15.08.2019 Thema: Design-numero. Syksyn trendit ja suunta. Kiinnostavimmat uutuudet.
10 02.10.2019 05.09.2019 12.09.2019 Thema: Moderni keittiö nyt. Kodinkoneuutuudet. Piensisustuksen parhaat.
11 06.11.2019 10.10.2019 17.10.2019 Thema: Valaisinekstra. Uudet ideat ja astiat kattaukseen. Katse kodin elektroniikkaan.
12 04.12.2019 07.11.2019 14.11.2019 Thema: Makuuhuoneen päivitys. Deko valitsee vuoden sisustushelmet. Ihanat joululahjat ja paketointi-ideat.

Advertisement rates

2/1

Position: Not specified

Size including margin: 460 x 297 mm

4-colour price 8680 €

Erikoishinnat: 10 720 € numerossa 7.

2/1

Position: 1. Spread

Size including margin: 460 x 297 mm

4-colour price 9550 €

Erikoishinnat: 11 790 € numerossa 7.

1 1/2

Position: Not specified

Size including margin: 343 x 297 mm

4-colour price 7480 €

Erikoishinnat: 9 260 € numerossa 7.

1/1

Position: Not specified

Size including margin: 230 x 297 mm

4-colour price 4820 €

Erikoishinnat: 5 960 € numerossa 7.

1/1

Position: 2. Cover

Size including margin: 230 x 297 mm

4-colour price 5310 €

Erikoishinnat: 6 570 € numerossa 7.

1/1

Position: 3. Cover

Size including margin: 230 x 297 mm

4-colour price 5310 €

Erikoishinnat: 3. kansi ei ole myynnissä numerossa 7.

Takakansi

Position: Back cover

Size including margin: 230 x 272 mm

4-colour price 5310 €

Erikoishinnat: Takakansi ei ole myynnissä numerossa 7.

1/2

Position: Not specified

Size including margin: 111 x 297 mm

4-colour price 3280 €

Erikoishinnat: 4 060 € numerossa 7.

1/2

Position: Not specified

Size including margin: 230 x146 mm

4-colour price 3280 €

Erikoishinnat: 4 060 € numerossa 7.

1/4

Position: Not specified

Size including margin: 61 x 297 mm

4-colour price 2410 €

Erikoishinnat: 2 980 € numerossa 7.

1/4

Position: Not specified

Size including margin: 230x70 mm

4-colour price 2410 €

Erikoishinnat: 2 980 € numerossa 7.

1/4

Position: Not specified

Size including margin: 111x146 mm

4-colour price 2410 €

Erikoishinnat: 2 980 € numerossa 7.

Info about inserts

Technical data

Size mm 230 x 297 mm
Printing area mm 230 x 297 mm
Bleed mm 5 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer PunaMusta Oy , Joensuu

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi Tekniset tiedot, puh.040 574 7795.

Readers: 107 000 / NRS 2018 Download magazine graphs (PDF)

Reader profile All 12+ % Deko
Readers %
Deko
Amount of readers
SexWomen518085 600
Men492021 400
Age12-17 y755 350
18-24 y955 350
25-34 y141414 980
35-44 y141819 260
45-64 y303537 450
65+ y262223 540
ProfessionTop Management466 420
white-collar worker, higher-level132122 470
White-collar worker141718 190
Worker1266 420
Farmer100
Other entrepreneur444 280
Pensioner302627 820
Student, pupil1499 630
Homewife, home dad022 140
Unemployed433 210
EducationElementary school833 210
Secondary school403133 170
High school91010 700
University395255 640
Native languageFinnish9598104 860
Swedish522 140
Decision-maker in grocery purchasesThe respondent394244 940
The respondent and the rest of the family455255 640
An other person in the family1566 420
Size of the household1 pers252324 610
2 pers373739 590
3 pers151414 980
4 pers141414 980
5+ pers91212 840
Household income (gross)Below 35 000 € /y261819 260
35 001 - 75 000 € /y414750 290
75 001 - 100 000 € /y111313 910
Over 100 000 € /y61010 700
Type of MunicipalityGreater Helsinki193436 380
Turku or Tampere866 420
Oulu444 280
70 000 - 150 000 inhabitants town131516 050
Urban municipality272425 680
Conurbation161111 770
Countryside1466 420
HousingApartment324244 940
Row house or semi-detached house161516 050
Detached house453941 730
Farm522 140
Something else100
Can not answer122 140
Ownership of housingOwner-occupied residence747883 460
Rented residence201516 050
Right of residence apartment233 210
Something else111 070
Can not answer233 210
Number of cars in householdOne car434548 150
Two cars333032 100
Three or more cars1066 420
No car131617 120
Can not answer133 210
Car was bought new or usedNew283133 170
Used635457 780
Can not answer111 070
Actively used bonus cardK-Plussa748186 670
S-etukortti798287 740
PINS444 280
Stockmann112931 030
None of these944 280
Can not answer233 210
Pets in householdCat000
Dog000
Some other pet000
No pets000
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself212627 820
Someone else in household pays151414 980
Someone else pays (friend, employer etc.)344 280
I don't have paid subscription at the moment605558 850
Can not answer211 070
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself71414 980
Someone else in household pays588 560
Someone else pays (friend, employer etc.)233 210
I don't have paid subscription at the moment827175 970
Can not answer433 210
Multisubscription: A print newspaper and its digital contentI pay myself212526 750
Someone else in household pays111516 050
Someone else pays (friend, employer etc.)344 280
I don't have paid subscription at the moment635659 920
Can not answer311 070
Print magazine subscription: only print magazine is included in the subscriptionI pay myself334143 870
Someone else in household pays181718 190
Someone else pays (friend, employer etc.)455 350
I don't have paid subscription at the moment464143 870
Can not answer311 070
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself255 350
Someone else in household pays222 140
Someone else pays (friend, employer etc.)111 070
I don't have paid subscription at the moment908692 020
Can not answer566 420
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself122526 750
Someone else in household pays455 350
Someone else pays (friend, employer etc.)122 140
I don't have paid subscription at the moment796569 550
Can not answer555 350

Deko magazine's reader profile / Source NRS 2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.