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ELLE

Elle is one of the leading women’s magazines. Features include the latest in fashion
and beauty trends and lifestyle topics. In each issue you’ll find inspiring stories on
style, makeup and culture, as well as striking photo shoots and fascinating interviews.

Magazine's website: www.elle.fi Follow us :

Advertisement sales

Advertisement sales Fokus Media Finland Oy
Contact person Jaana Lindvall-Harki
+358 40 5821416
jaana.lindvall-harki@fokusmedia.fi
Www https://fokusmedia.fi/media/yhteystiedot/

Contact info

Publisher Fokus Media Finland Oy
Visiting address Hämeentie 153 C
00560 Helsinki
Magazine's email toimitus@elle.fi

Circulation or copies

Issues per year 10

Readership

Readership 65 000
Total reach 69 000
How many times read 2,4
Minutes of reading 44 min
Page contacts 76 000 Contacts
Sources KMT s2017/k2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
2 09.01.2019 05.12.2018 Thema: Big beauty issue. Perfect skin and hair colour ideas. Travel trends and tips. Fashion bargains.
3 13.02.2019 21.01.2019 Thema: Revamped issue! Big fashion issue. New spring fashion. Lipstick and makeup.
4 13.03.2019 18.02.2019 Thema: Wellness issue. Workout fashion, sunglasses and spring accessories.
5 10.04.2019 18.03.2019 Thema: Spring celebration issue. Watches, jewellery and new perfumes.
6 08.05.2019 12.04.2019 Thema: Bikinis and swimsuits. Summer dresses and classic accessories. Hair extra.
7 - 8 05.06.2019 13.05.2019 Thema: Best of summer fashion, holiday style. Sandals and summer shoes. Trendy summer food and drink.
9 07.08.2019 15.07.2019 Thema: Autumn’s big fashion issue.
10 04.09.2019 12.08.2019 Thema: Jacket extra. Season’s “it” accessories, watches, jewellery, handbags, shoes, lingerie.
11 16.10.2019 23.09.2019 Thema: Festive fashion. Drink trends.
12 27.11.2019 04.11.2019 Thema: Stylish gifts and a brilliant new year. Year’s best cosmetics.

Advertisement rates

2/1

Position: Not specified

Size including margin: 440 x 285 mm

4-colour price 14300 €

1. aukeama

Position: 1. Spread

Size including margin: 440 x 285 mm

4-colour price 16500 €

Erikoishinnat: Määräpaikat +10%

2/1 premium

Position: Not specified

Size including margin: 440 x 285 mm

4-colour price 16100 €

1/1

Position: Not specified

Size including margin: 220 x 285 mm

4-colour price 7500 €

1/1 takasivu

Position: Back cover

Size including margin: 220 x 250 mm

4-colour price 8800 €

1/2 sivu, pysty

Position: Not specified

Size including margin: 105 x 285 mm

4-colour price 4900 €

1/2 sivu, vaaka

Position: Not specified

Size including margin: 220 x 137 mm

4-colour price 4900 €

Info about inserts

Technical data

Size mm 220 x 285 mm
Bleed mm 5 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer Kroonpress AS , Viro

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data

Readers: 65 000 / NRS a2017/s2018 Download magazine graphs (PDF)

Reader profile All 12+ % ELLE
Readers %
ELLE
Amount of readers
SexWomen519461 100
Men4963 900
Age12-17 y7127 800
18-24 y9127 800
25-34 y14149 100
35-44 y14138 450
45-64 y302214 300
65+ y262717 550
ProfessionTop Management321 300
white-collar worker, higher-level131610 400
White-collar worker14159 750
Worker1253 250
Farmer100
Other entrepreneur495 850
Pensioner302616 900
Student, pupil131811 700
Homewife, home dad000
Unemployed431 950
EducationElementary school71650
Secondary school412717 550
High school9138 450
University385435 100
Native languageFinnish959360 450
Swedish574 550
Decision-maker in grocery purchasesThe respondent405233 800
The respondent and the rest of the family443824 700
An other person in the family16106 500
Size of the household1 pers253724 050
2 pers373019 500
3 pers15138 450
4 pers14106 500
5+ pers9106 500
Household income (gross)Below 35 000 € /y263120 150
35 001 - 75 000 € /y413220 800
75 001 - 100 000 € /y1185 200
Over 100 000 € /y695 850
Type of MunicipalityGreater Helsinki193824 700
Turku or Tampere8127 800
Oulu431 950
70 000 - 150 000 inhabitants town13117 150
Urban municipality272214 300
Conurbation1685 200
Countryside1474 550
HousingApartment315535 750
Row house or semi-detached house17127 800
Detached house453019 500
Farm51650
Something else11650
Can not answer100
Ownership of housingOwner-occupied residence756743 550
Rented residence202314 950
Right of residence apartment285 200
Something else11650
Can not answer11650
Number of cars in householdOne car454730 550
Two cars322314 950
Three or more cars1095 850
No car132113 650
Can not answer100
Car was bought new or usedNew283522 750
Used644831 200
Can not answer100
Actively used bonus cardK-Plussa768052 000
S-etukortti797951 350
PINS653 250
Stockmann133522 750
None of these963 900
Can not answer231 950
Pets in householdCat171811 700
Dog262516 250
Some other pet653 250
No pets605938 350
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself282013 000
Someone else in household pays182314 950
Someone else pays (friend, employer etc.)331 950
I don't have paid subscription at the moment515535 750
Can not answer21650
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself774 550
Someone else in household pays6138 450
Someone else pays (friend, employer etc.)342 600
I don't have paid subscription at the moment817548 750
Can not answer31650
Multisubscription: A print newspaper and its digital contentI pay myself161912 350
Someone else in household pays9138 450
Someone else pays (friend, employer etc.)221 300
I don't have paid subscription at the moment706340 950
Can not answer342 600
Print magazine subscription: only print magazine is included in the subscriptionI pay myself374629 900
Someone else in household pays181811 700
Someone else pays (friend, employer etc.)463 900
I don't have paid subscription at the moment423321 450
Can not answer221 300
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself242 600
Someone else in household pays242 600
Someone else pays (friend, employer etc.)121 300
I don't have paid subscription at the moment908655 900
Can not answer442 600
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself10159 750
Someone else in household pays374 550
Someone else pays (friend, employer etc.)11650
I don't have paid subscription at the moment827347 450
Can not answer453 250

ELLE magazine's reader profile / Source NRS a2017/s2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.