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ET-Terveys

Focusing on the health and wellbeing of the 55+ age group, ET Terveys not only provides strong peer support, but also a wide range of advisory content: wellbeing tips, workout instructions, guidelines for healthier nutrition and suggestions for small lifestyle changes form the core content of the magazine. Personal wellbeing and that of loved ones is close to our readers’ hearts, and they enjoy reading about novelties, new products and wellness tips.

Magazine's website: etlehti.fi

Advertisement sales

Advertisement sales Sanoma Media Finland Oy
Phone 09 120 5090
Fax 09 120 5999
Email etunimi.sukunimi@sanoma.com
Contact person Jenni Tammimäki
09 120 5275
jenni.tammimaki@sanoma.com
Contact person Jenni Tammimäki
09 120 5275
jenni.tammimaki@sanoma.com

Contact info

Publisher Sanoma Media Finland Oy
Visiting address Porkkalankatu 20 A
00180 Helsinki
Postal address PL 100
00040 Sanoma
Phone 09 1201
Magazine's email et-lehti@sanoma.com

Circulation or copies

Issues per year 10

Readership

Readership 168 000
How many times read
Minutes of reading 64 min
Page contacts 247 000 Contacts
Sources KMT s2017/k2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 02.01.2019 04.12.2018 10.12.2018 Thema: Weight management, nutrition, fitness holidays, work out with a personal trainer
2 06.02.2019 14.01.2019 17.01.2019 Thema: Sleep and sleeping, new healthy foods, pharmacy cosmetics, cosmetic surgery, menopause
3 20.03.2019 25.02.2019 28.02.2019 Thema: Allergies, nutritional supplements, oral health, sporting gear, weight management
4 17.04.2019 25.03.2019 28.03.2019 Thema: Natural products, pain relief, healthy nutrition, blood pressure
5 29.05.2019 06.05.2019 09.05.2019 Thema: Protect yourself from the sun, update your summer cottage health kit
6 10.07.2019 14.06.2019 19.06.2019 Thema: Summer cosmetics, golf and other summer sports and exercise, healthy nutrition
7 07.08.2019 15.07.2019 18.07.2019 Thema: Training shoes, healthy snacks, skin care, weight management
8 18.09.2019 26.08.2019 29.08.2019 Thema: New fitness clothing and health electronics, vitamins, health books, changes in health care
9 30.10.2019 07.10.2019 10.10.2019 Thema: Eye health & glasses, exerciser's diet, moisturizing creams
10 20.11.2019 28.10.2019 31.10.2019 Thema: Pampering gifts, healthy winter foods, ski equipment, avoid the flu

Advertisement rates

2/1

Position: Not specified

Size including margin: 460 x 297 mm

4-colour price 7900 €

1/1

Position: Not specified

Size including margin: 230 x 272 mm

4-colour price 3950 €

1/1

Position: Back cover

Size including margin: 230 x 272 mm

4-colour price 4514 €

1/2

Position: Not specified

Size including margin: 112 x 297 mm

4-colour price 2821 €

1/2

Position: Not specified

Size including margin: 230 x 146 mm

4-colour price 2821 €

1/3

Position: Not specified

Size including margin: 76x297 mm

4-colour price 2449 €

1/3

Position: Not specified

Size including margin: 230 x 99 mm

4-colour price 2449 €

1/4

Position: Not specified

Size including margin: 230 x 74 mm

4-colour price 2031 €

Info about inserts

Technical data

Size mm 230 x 297 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer Kroonpress AS , Viro

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data

Readers: 168 000 / NRS a2017/s2018 Download magazine graphs (PDF)

Reader profile All 12+ % ET-Terveys
Readers %
ET-Terveys
Amount of readers
SexWomen5170117 600
Men493050 400
Age12-17 y735 040
18-24 y923 360
25-34 y1423 360
35-44 y1435 040
45-64 y303152 080
65+ y265897 440
ProfessionTop Management323 360
white-collar worker, higher-level13610 080
White-collar worker141118 480
Worker121016 800
Farmer100
Other entrepreneur423 360
Pensioner305999 120
Student, pupil1346 720
Homewife, home dad000
Unemployed423 360
EducationElementary school7813 440
Secondary school414473 920
High school958 400
University384168 880
Native languageFinnish9599166 320
Swedish511 680
Decision-maker in grocery purchasesThe respondent405389 040
The respondent and the rest of the family443762 160
An other person in the family161016 800
Size of the household1 pers252847 040
2 pers375490 720
3 pers15915 120
4 pers1458 400
5+ pers935 040
Household income (gross)Below 35 000 € /y263457 120
35 001 - 75 000 € /y414575 600
75 001 - 100 000 € /y11915 120
Over 100 000 € /y635 040
Type of MunicipalityGreater Helsinki191321 840
Turku or Tampere858 400
Oulu423 360
70 000 - 150 000 inhabitants town131830 240
Urban municipality273457 120
Conurbation161118 480
Countryside141728 560
HousingApartment312847 040
Row house or semi-detached house172236 960
Detached house454677 280
Farm535 040
Something else111 680
Can not answer100
Ownership of housingOwner-occupied residence7583139 440
Rented residence201118 480
Right of residence apartment258 400
Something else111 680
Can not answer100
Number of cars in householdOne car455084 000
Two cars323253 760
Three or more cars1058 400
No car131321 840
Can not answer100
Car was bought new or usedNew284168 880
Used645185 680
Can not answer100
Actively used bonus cardK-Plussa7687146 160
S-etukortti7989149 520
PINS6813 440
Stockmann131220 160
None of these946 720
Can not answer211 680
Pets in householdCat171118 480
Dog262236 960
Some other pet623 360
No pets6068114 240
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself285084 000
Someone else in household pays181626 880
Someone else pays (friend, employer etc.)323 360
I don't have paid subscription at the moment513152 080
Can not answer235 040
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself71016 800
Someone else in household pays6610 080
Someone else pays (friend, employer etc.)311 680
I don't have paid subscription at the moment8178131 040
Can not answer358 400
Multisubscription: A print newspaper and its digital contentI pay myself163253 760
Someone else in household pays91220 160
Someone else pays (friend, employer etc.)211 680
I don't have paid subscription at the moment705185 680
Can not answer346 720
Print magazine subscription: only print magazine is included in the subscriptionI pay myself3761102 480
Someone else in household pays181626 880
Someone else pays (friend, employer etc.)446 720
I don't have paid subscription at the moment422236 960
Can not answer235 040
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself258 400
Someone else in household pays235 040
Someone else pays (friend, employer etc.)111 680
I don't have paid subscription at the moment9085142 800
Can not answer4711 760
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself102135 280
Someone else in household pays358 400
Someone else pays (friend, employer etc.)100
I don't have paid subscription at the moment8268114 240
Can not answer4610 080

ET-Terveys magazine's reader profile / Source NRS a2017/s2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.