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FIT

The redesigned Fit is Finland’s most popular fitness magazine. Fit inspires readers and
helps readers achieve their goals with workout routines, dietary tips and health advice.

Magazine's website: http://fokusmedia.fi/tuotteet/fit/ Follow us :

Advertisement sales

Advertisement sales Fokus Media Finland Oy
Contact person Jaana Lindvall-Harki
+358 40 5821416
jaana.lindvall-harki@fokusmedia.fi
Www https://fokusmedia.fi/media/yhteystiedot/

Contact info

Publisher Fokus Media Finland Oy
Visiting address Hämeentie 153 C
00560 Helsinki
Magazine's email etunimi.sukunimi@fit.com

Circulation or copies

Issues per year 10

Readership

Readership 72 000
Total reach 75 000
How many times read 2,8
Minutes of reading 47 min
Page contacts 105 000 Contacts
Sources KMT s2017/k2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 02.01.2019 30.11.2018 Thema: More power to your training. Design your own sportswear. Safe exercise plans for those with cardiac issues. Winter outdoor gear. Healthy ready-made meals. Winter hair care.
2 06.02.2019 15.01.2019 Thema: Wonderful body. Sport-friendly underwear. Pampering. Over-training. Best soups for training. Soft skin.
3 06.03.2019 12.02.2019 Thema: Jogging season begins. Three running programmes. De-stressing. Running shoes, clothes and gear. Sports drinks. Seeds and nuts. Healthy legs.
4 03.04.2019 12.03.2019 Thema: Fall in love with cycling. Outdoor activities. New bikes and best outdoor gear. Prevent knee injuries. Fast-track your summer body. Trekking snacks. Spring beauty trends.
5 02.05.2019 02.04.2019 Thema: Outdoor power workouts. Balance your stomach. Sunscreens. Sports swimsuits and sunglasses. Salad and salad dressing.
6 12.06.2019 21.05.2019 Thema: Beach workouts. Strong core. Posture. Lighter bbq options and summer drinks. Best street fashion. Glowing skin.
7 14.08.2019 23.07.2019 Thema: Challenge yourself, learn something new! Inspiring workouts. Season’s latest fitness wear. Effective cool down, meditation techniques. Week’s food plan. Hair products for a busy life.
8 11.09.2019 20.08.2019 Thema: Sporty vegetarians. Plant-based proteins. Vitamins. Strong ankles. Home gym equipment. Basic level workouts. Autumn’s running fashion. Beautiful base makeup.
9 16.10.2019 24.09.2019 Thema: Strong women: strengthen muscles in your 20s, 30s, 40s, and 50s. Daily yoga routine. Boost your metabolism. Comfortable loungewear. Tasty comfort foods. Lasting makeup.
10 20.11.2019 29.10.2019 Thema: Fitness watches, apps, high tech, smart clothes. Prevent back injuries. Inspiring winter activities, winter biking, skating. Care for your hands. Light treats.

Advertisement rates

2/1

Position: Not specified

Size excluding margin: 414 x 280 mm

4-colour price 5750 €

2/1

Position: First spread

Size excluding margin: 414 x 280 mm

4-colour price 5950 €

1/1

Position: Not specified

Size excluding margin: 207 x 280 mm

4-colour price 3250 €

1/1 takasivu

Position: Not specified

Size excluding margin: 207 x 245 mm

4-colour price 3500 €

1/2

Position: Not specified

Size excluding margin: 97 x 280 mm

4-colour price 1900 €

1/2

Position: Not specified

Size excluding margin: 207 x 135 mm

4-colour price 1900 €

1/4 palkki

Position: Not specified

Size excluding margin: 49 x 280 mm

4-colour price 1350 €

1/4

Position: Not specified

Size excluding margin: 207 x 65 mm

4-colour price 1350 €

1/4 postikortti

Position: Not specified

Size excluding margin: 97 x 135 mm

4-colour price 1350 €

2. ja 3. kansi

Position: 2. Cover

Size including margin: 207 x 280 mm

4-colour price 3575 €

Info about inserts

Technical data

Size mm 207 x 280 mm
Bleed mm 5 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer Kroonpress AS , Viro

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi - Tekstejä ei saa sijoittaa 5 mm lähemmäksi sivun reunaa.

Readers: 72 000 / NRS a2017/s2018 Download magazine graphs (PDF)

Reader profile All 12+ % FIT
Readers %
FIT
Amount of readers
SexWomen518359 760
Men491712 240
Age12-17 y7128 640
18-24 y91611 520
25-34 y142014 400
35-44 y142014 400
45-64 y302618 720
65+ y2675 040
ProfessionTop Management353 600
white-collar worker, higher-level132014 400
White-collar worker142115 120
Worker1285 760
Farmer100
Other entrepreneur453 600
Pensioner3075 040
Student, pupil132316 560
Homewife, home dad01720
Unemployed432 160
EducationElementary school71720
Secondary school413525 200
High school9139 360
University384633 120
Native languageFinnish959870 560
Swedish521 440
Decision-maker in grocery purchasesThe respondent404330 960
The respondent and the rest of the family444431 680
An other person in the family161410 080
Size of the household1 pers252115 120
2 pers372920 880
3 pers151913 680
4 pers141812 960
5+ pers9128 640
Household income (gross)Below 35 000 € /y262014 400
35 001 - 75 000 € /y413928 080
75 001 - 100 000 € /y11139 360
Over 100 000 € /y685 760
Type of MunicipalityGreater Helsinki192417 280
Turku or Tampere875 040
Oulu464 320
70 000 - 150 000 inhabitants town13139 360
Urban municipality272719 440
Conurbation16128 640
Countryside14117 920
HousingApartment314230 240
Row house or semi-detached house171712 240
Detached house453726 640
Farm51720
Something else100
Can not answer11720
Ownership of housingOwner-occupied residence756446 080
Rented residence203122 320
Right of residence apartment221 440
Something else121 440
Can not answer121 440
Number of cars in householdOne car453726 640
Two cars323424 480
Three or more cars1096 480
No car131913 680
Can not answer11720
Car was bought new or usedNew282618 720
Used645841 760
Can not answer121 440
Actively used bonus cardK-Plussa767755 440
S-etukortti798158 320
PINS675 040
Stockmann132115 120
None of these985 760
Can not answer232 160
Pets in householdCat172014 400
Dog262719 440
Some other pet675 040
No pets605438 880
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself281712 240
Someone else in household pays182215 840
Someone else pays (friend, employer etc.)342 880
I don't have paid subscription at the moment515741 040
Can not answer21720
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself785 760
Someone else in household pays6107 200
Someone else pays (friend, employer etc.)353 600
I don't have paid subscription at the moment817352 560
Can not answer342 880
Multisubscription: A print newspaper and its digital contentI pay myself161510 800
Someone else in household pays9128 640
Someone else pays (friend, employer etc.)221 440
I don't have paid subscription at the moment706949 680
Can not answer321 440
Print magazine subscription: only print magazine is included in the subscriptionI pay myself373323 760
Someone else in household pays182115 120
Someone else pays (friend, employer etc.)453 600
I don't have paid subscription at the moment424230 240
Can not answer221 440
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself264 320
Someone else in household pays253 600
Someone else pays (friend, employer etc.)121 440
I don't have paid subscription at the moment908460 480
Can not answer442 880
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself10128 640
Someone else in household pays375 040
Someone else pays (friend, employer etc.)121 440
I don't have paid subscription at the moment827654 720
Can not answer442 880

FIT magazine's reader profile / Source NRS a2017/s2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.