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FIT

The redesigned Fit is Finland’s most popular fitness magazine. Fit inspires readers and
helps readers achieve their goals with workout routines, dietary tips and health advice.

Magazine's website: http://fokusmedia.fi/tuotteet/fit/ Follow us :

Advertisement sales

Advertisement sales Fokus Media Finland Oy
Contact person Jaana Lindvall-Harki
+358 40 5821416
jaana.lindvall-harki@fokusmedia.fi
Www https://fokusmedia.fi/media/yhteystiedot/

Contact info

Publisher Fokus Media Finland Oy
Visiting address Hämeentie 135 A
00560 Helsinki
Magazine's email etunimi.sukunimi@fit.com

Circulation or copies

Issues per year 10

Readership

Readership 74 000
Total reach 78 000
How many times read 2,8
Minutes of reading 43 min
Page contacts 110 000 Contacts
Sources KMT 2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 02.01.2019 30.11.2018 Thema: More power to your training. Design your own sportswear. Safe exercise plans for those with cardiac issues. Winter outdoor gear. Healthy ready-made meals. Winter hair care.
2 06.02.2019 15.01.2019 Thema: Wonderful body. Sport-friendly underwear. Pampering. Over-training. Best soups for training. Soft skin.
3 06.03.2019 12.02.2019 Thema: Jogging season begins. Three running programmes. De-stressing. Running shoes, clothes and gear. Sports drinks. Seeds and nuts. Healthy legs.
4 03.04.2019 12.03.2019 Thema: Fall in love with cycling. Outdoor activities. New bikes and best outdoor gear. Prevent knee injuries. Fast-track your summer body. Trekking snacks. Spring beauty trends.
5 02.05.2019 02.04.2019 Thema: Outdoor power workouts. Balance your stomach. Sunscreens. Sports swimsuits and sunglasses. Salad and salad dressing.
6 12.06.2019 21.05.2019 Thema: Beach workouts. Strong core. Posture. Lighter bbq options and summer drinks. Best street fashion. Glowing skin.
7 14.08.2019 23.07.2019 Thema: Challenge yourself, learn something new! Inspiring workouts. Season’s latest fitness wear. Effective cool down, meditation techniques. Week’s food plan. Hair products for a busy life.
8 11.09.2019 20.08.2019 Thema: Sporty vegetarians. Plant-based proteins. Vitamins. Strong ankles. Home gym equipment. Basic level workouts. Autumn’s running fashion. Beautiful base makeup.
9 16.10.2019 24.09.2019 Thema: Strong women: strengthen muscles in your 20s, 30s, 40s, and 50s. Daily yoga routine. Boost your metabolism. Comfortable loungewear. Tasty comfort foods. Lasting makeup.
10 20.11.2019 29.10.2019 Thema: Fitness watches, apps, high tech, smart clothes. Prevent back injuries. Inspiring winter activities, winter biking, skating. Care for your hands. Light treats.

Advertisement rates

2/1

Position: Not specified

Size excluding margin: 414 x 280 mm

4-colour price 5750 €

2/1

Position: First spread

Size excluding margin: 414 x 280 mm

4-colour price 5950 €

1/1

Position: Not specified

Size excluding margin: 207 x 280 mm

4-colour price 3250 €

1/1 takasivu

Position: Not specified

Size excluding margin: 207 x 245 mm

4-colour price 3500 €

1/2

Position: Not specified

Size excluding margin: 97 x 280 mm

4-colour price 1900 €

1/2

Position: Not specified

Size excluding margin: 207 x 135 mm

4-colour price 1900 €

1/4 palkki

Position: Not specified

Size excluding margin: 49 x 280 mm

4-colour price 1350 €

1/4

Position: Not specified

Size excluding margin: 207 x 65 mm

4-colour price 1350 €

1/4 postikortti

Position: Not specified

Size excluding margin: 97 x 135 mm

4-colour price 1350 €

2. ja 3. kansi

Position: 2. Cover

Size including margin: 207 x 280 mm

4-colour price 3575 €

Info about inserts

Technical data

Size mm 207 x 280 mm
Bleed mm 5 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer Kroonpress AS , Viro

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi - Tekstejä ei saa sijoittaa 5 mm lähemmäksi sivun reunaa.

Readers: 74 000 / NRS 2018 Download magazine graphs (PDF)

Reader profile All 12+ % FIT
Readers %
FIT
Amount of readers
SexWomen518159 940
Men491914 060
Age12-17 y7118 140
18-24 y91511 100
25-34 y142115 540
35-44 y142115 540
45-64 y302619 240
65+ y2653 700
ProfessionTop Management464 440
white-collar worker, higher-level131712 580
White-collar worker142317 020
Worker12107 400
Farmer100
Other entrepreneur453 700
Pensioner3075 180
Student, pupil142216 280
Homewife, home dad01740
Unemployed442 960
EducationElementary school81740
Secondary school403928 860
High school9128 880
University394432 560
Native languageFinnish959872 520
Swedish521 480
Decision-maker in grocery purchasesThe respondent394130 340
The respondent and the rest of the family454734 780
An other person in the family15118 140
Size of the household1 pers252115 540
2 pers373122 940
3 pers151914 060
4 pers141712 580
5+ pers9128 880
Household income (gross)Below 35 000 € /y261813 320
35 001 - 75 000 € /y414231 080
75 001 - 100 000 € /y111611 840
Over 100 000 € /y685 920
Type of MunicipalityGreater Helsinki192719 980
Turku or Tampere885 920
Oulu442 960
70 000 - 150 000 inhabitants town13128 880
Urban municipality272719 980
Conurbation16128 880
Countryside1496 660
HousingApartment324231 080
Row house or semi-detached house161611 840
Detached house453928 860
Farm521 480
Something else100
Can not answer11740
Ownership of housingOwner-occupied residence746548 100
Rented residence202719 980
Right of residence apartment232 220
Something else121 480
Can not answer221 480
Number of cars in householdOne car434130 340
Two cars333324 420
Three or more cars1096 660
No car131611 840
Can not answer11740
Car was bought new or usedNew282518 500
Used636447 360
Can not answer121 480
Actively used bonus cardK-Plussa747857 720
S-etukortti797958 460
PINS453 700
Stockmann111813 320
None of these985 920
Can not answer232 220
Pets in householdCat000
Dog000
Some other pet000
No pets000
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself211712 580
Someone else in household pays151813 320
Someone else pays (friend, employer etc.)342 960
I don't have paid subscription at the moment605943 660
Can not answer221 480
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself796 660
Someone else in household pays596 660
Someone else pays (friend, employer etc.)242 960
I don't have paid subscription at the moment827454 760
Can not answer432 220
Multisubscription: A print newspaper and its digital contentI pay myself211813 320
Someone else in household pays11139 620
Someone else pays (friend, employer etc.)342 960
I don't have paid subscription at the moment636346 620
Can not answer321 480
Print magazine subscription: only print magazine is included in the subscriptionI pay myself332820 720
Someone else in household pays181914 060
Someone else pays (friend, employer etc.)475 180
I don't have paid subscription at the moment464734 780
Can not answer321 480
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself285 920
Someone else in household pays242 960
Someone else pays (friend, employer etc.)121 480
I don't have paid subscription at the moment908260 680
Can not answer553 700
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself121813 320
Someone else in household pays475 180
Someone else pays (friend, employer etc.)121 480
I don't have paid subscription at the moment796850 320
Can not answer553 700

FIT magazine's reader profile / Source NRS 2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.