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Kippari

Kippari is the only magazine in Finland specialising in motorboating. The magazine is a real information package for those who like making excursions into inland waters or in the archipelago, fishing, diving, or who have to get to their shoreside cottage whatever the weather. The magazine is filled with technology, the fun of boating, and high-speed atmosphere – without forgetting tips for boat maintenance and repair.

Magazine's website: http://kipparilehti.fi/ Follow us :

Advertisement sales

Advertisement sales Otavamedia Oy
Phone 09 15 661
Fax 09 145 650
Contact person Fredrik Ström
040 575 2535
Fredrik.Strom@otava.fi
Www https://yrityksille.otavamedia.fi/
Advertisement sales Otavamedia Oy
Phone 09 15 661
Fax 09 156 6212
Contact person Krista Pohjoisaho
050 3461574
krista.pohjoisaho@otava.fi
Www https://yrityksille.otavamedia.fi/

Contact info

Publisher Otavamedia Oy
Visiting address Maistraatinportti 1
00240 Helsinki
Phone 09 15 661
Magazine's email etunimi.sukunimi@otavamedia.fi

Circulation or copies

Issues per year 12

Readership

Readership 53 000
Total reach 57 000
How many times read 3,3
Minutes of reading 47 min
Page contacts 73 000 Contacts
Sources KMT 2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 10.01.2019 10.12.2019 17.12.2019 Thema: Seuraavan kauden uudet ja hyödylliset varusteet moottoriveneilijälle. Tutkimus sovittaessa.
2 07.02.2019 11.01.2019 18.01.2019 Thema: Suuri venemessunumero. Vene 19 Båt –messujen tärpit moottoriveneilijälle. Vertailussa pienet Day Cruiser –veneet. Tutkimus sovittaessa.
3 14.03.2019 15.02.2019 22.02.2019 Thema: Suuri moottorinumero. Markkinoiden edullisimmat tuplapulpettiveneet vertailussa. Messujen mielenkiintoisimmat moottoriveneet. Tutkimus sovittaessa.
4 11.04.2019 15.03.2019 22.03.2019 Thema: Käytettyjen veneiden erikoisnumero. Tee se itse -vinkit viime hetken kunnostuksiin ja pikaremontteihin ennen veneilykauden alkua. Tutkimus sovittaessa.
5 09.05.2019 09.04.2019 15.04.2019 Thema: Isojen Day Cruiser- veneiden vertailu. Paljonko lisämetri pituudessa parantaa veneen ajo-ominaisuuksia tai käytettävyyttä. Tutkimus sovittaessa.
6 13.06.2019 15.05.2019 22.05.2019 Thema: Mökkivene-ekstra. Milloin saarimökin yhteysveneeksi riittää avovene ja koska koppivene on tarpeen. Tutkimus sovittaessa.
7 18.07.2019 19.06.2019 26.06.2019 Thema: Suuri vesiskootterivertailu. Skootterisafareilla tarvittavat varusteet. Tutkimus sovittaessa.
8 14.08.2019 18.07.2019 25.07.2019 Thema: Suuri kalavenevertailu, suomalaiset uutuudet vastaan tuontiveneet. Uivan venenäyttelyn ennakkojutut. Tutkimus sovittaessa.
9 12.09.2019 16.08.2019 23.08.2019 Thema: Navigointia pimeässä: venettä ei ole mikään pakko nostaa vielä syyskuussa. Valaisimet ja muut avut pimeään. Tutkimus sovittaessa.
10 17.10.2019 20.09.2019 27.09.2019 Thema: Huolto-ekstra. Ohjeet moottoreiden huoltoon itse ja vinkit huoltopalvelun ostajalle. Tutkimus sovittaessa.
11 14.11.2019 18.10.2019 25.10.2019 Thema: Arktisen veneilyn opas. Miten selviytyä syysmyrskyistä ja jäätävistä oloista. Varusteet extreme-avoveneilyyn. Tutkimus sovittaessa.
12 12.12.2019 15.11.2019 22.11.2019 Thema: Suuri matkailu- ja elämysnumero. Katsaus tarjolla oleviin charter- matkoihin veneellä. Tutkimus sovittaessa.

Advertisement rates

2/1

Position: Not specified

Size including margin: 420 x 275 mm

4-colour price 3600 €

Erikoishinnat: 4 230 € numerossa 2

1/1

Position: Not specified

Size including margin: 210 x 275 mm

4-colour price 2000 €

Erikoishinnat: 2 350 € numerossa 2.

1/1

Position: 2. Cover

Size including margin: 210 x 275 mm

4-colour price 2200 €

Erikoishinnat: 2 590 € numerossa 2

Takakansi

Position: Back cover

Size including margin: 210 x 250 mm

4-colour price 2200 €

Erikoishinnat: 2 590 € numerossa 2

1/1

Position: 3. Cover

Size including margin: 210 x 275 mm

4-colour price 2200 €

Erikoishinnat: 2 590 € numerossa 2

1/2

Position: Not specified

Size including margin: 210 x 135 mm

4-colour price 1360 €

Erikoishinnat: 1 600 € numerossa 2.

1/2

Position: Not specified

Size including margin: 102 x 275 mm

4-colour price 1360 €

Erikoishinnat: 1 600 € numerossa 2.

1/4

Position: Not specified

Size including margin: 49 x 275 mm

4-colour price 1000 €

Erikoishinnat: 1 180 € numerossa 2.

1/4

Position: Not specified

Size including margin: 210 x 66 mm

4-colour price 1000 €

Erikoishinnat: 1 180 € numerossa 2.

1/4

Position: Not specified

Size including margin: 102 x 135 mm

4-colour price 1000 €

Erikoishinnat: 1 180 € numerossa 2.

Info about inserts

Technical data

Size mm 210 x 275 mm
Printing area mm 210 x 275 mm
Bleed mm 5 mm
Column width 42 mm
Printing process Offset
Binding Saddle-stitching

Printing house

Printer Forssa Print , Forssa - Tuotanto

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi Tekniset tiedot, puh. 040 5747795

Readers: 53 000 / NRS 2018 Download magazine graphs (PDF)

Reader profile All 12+ % Kippari
Readers %
Kippari
Amount of readers
SexWomen51136 890
Men498746 110
Age12-17 y7126 360
18-24 y921 060
25-34 y1463 180
35-44 y14189 540
45-64 y305026 500
65+ y26126 360
ProfessionTop Management494 770
white-collar worker, higher-level131910 070
White-collar worker14105 300
Worker121910 070
Farmer100
Other entrepreneur463 180
Pensioner301910 070
Student, pupil14115 830
Homewife, home dad000
Unemployed431 590
EducationElementary school842 120
Secondary school404222 260
High school9115 830
University393920 670
Native languageFinnish959349 290
Swedish573 710
Decision-maker in grocery purchasesThe respondent392714 310
The respondent and the rest of the family455328 090
An other person in the family152010 600
Size of the household1 pers25179 010
2 pers373317 490
3 pers15168 480
4 pers142412 720
5+ pers9105 300
Household income (gross)Below 35 000 € /y26136 890
35 001 - 75 000 € /y413820 140
75 001 - 100 000 € /y11179 010
Over 100 000 € /y6179 010
Type of MunicipalityGreater Helsinki192814 840
Turku or Tampere873 710
Oulu421 060
70 000 - 150 000 inhabitants town13136 890
Urban municipality272814 840
Conurbation16157 950
Countryside1484 240
HousingApartment323518 550
Row house or semi-detached house16115 830
Detached house454925 970
Farm521 060
Something else100
Can not answer131 590
Ownership of housingOwner-occupied residence748142 930
Rented residence20136 890
Right of residence apartment221 060
Something else121 060
Can not answer221 060
Number of cars in householdOne car433619 080
Two cars334825 440
Three or more cars10115 830
No car1342 120
Can not answer11530
Car was bought new or usedNew283719 610
Used636735 510
Can not answer11530
Actively used bonus cardK-Plussa747841 340
S-etukortti797740 810
PINS442 120
Stockmann11189 540
None of these973 710
Can not answer231 590
Pets in householdCat000
Dog000
Some other pet000
No pets000
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself212613 780
Someone else in household pays15168 480
Someone else pays (friend, employer etc.)331 590
I don't have paid subscription at the moment605328 090
Can not answer231 590
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself7126 360
Someone else in household pays552 650
Someone else pays (friend, employer etc.)252 650
I don't have paid subscription at the moment827137 630
Can not answer473 710
Multisubscription: A print newspaper and its digital contentI pay myself212915 370
Someone else in household pays11157 950
Someone else pays (friend, employer etc.)352 650
I don't have paid subscription at the moment635227 560
Can not answer321 060
Print magazine subscription: only print magazine is included in the subscriptionI pay myself334121 730
Someone else in household pays18157 950
Someone else pays (friend, employer etc.)452 650
I don't have paid subscription at the moment463920 670
Can not answer363 180
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself252 650
Someone else in household pays242 120
Someone else pays (friend, employer etc.)131 590
I don't have paid subscription at the moment908142 930
Can not answer584 240
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself122915 370
Someone else in household pays473 710
Someone else pays (friend, employer etc.)184 240
I don't have paid subscription at the moment795629 680
Can not answer594 770

Kippari magazine's reader profile / Source NRS 2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.