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Kotilääkäri

The roots of Kotilääkäri ( = home doctor) extend back more than 100 years as a trusted health magazine. For Kotilääkäri readers, the most important thing is their own well-being and that of their loved ones, overall health. They want to be riding the wave of the latest health trends and treatments. Kotilääkäri also provides everyday psychological information from human relations to self-development and stress management, as well as touching survival stories. Kotilääkäri readers are diversely active women, who are also interested in men’s health. Healthy cooking, interior décor, clothes and beauty are the elements of high-quality life for them. They appreciate news, quality, responsibility and ethics, and also choose products and services from an ecological point of view.

Magazine's website: https://kotilaakari.fi/ Follow us :

Advertisement sales

Advertisement sales Otavamedia Oy
Phone 09 15 661
Fax 09 156 6212
Contact person Taija Tiinanen
0407692540
taija.tiinanen@otava.fi
Www https://yrityksille.otavamedia.fi/

Contact info

Publisher Otavamedia Oy
Visiting address Maistraatinportti 1
00240 Helsinki
Phone 09 15 661
Magazine's email kotilaakari@otavamedia.fi

Circulation or copies

Issues per year 10

Readership

Readership 100 000
Total reach 103 000
How many times read 1,9
Minutes of reading 46 min
Page contacts 168 000 Contacts
Sources KMT s2017/k2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 09.01.2019 07.12.2018 13.12.2018 Thema: Painonhallintaa ilman tuskaa. Apukeinoja kuiville silmille. Pömppö pois. Suojaa ja kosteuta ihoa. Terveelliset snacksit.
2 13.02.2019 18.01.2019 24.01.2019 Thema: Syöpäriskin pienennystalkoot. Hoida suusi terveeksi. Aseet noroviruksen taltuttamiseksi. Hoitavat huulituotteet.
3 13.03.2019 15.02.2019 21.02.2019 Thema: Suojele aivojasi stressiltä.  Tarvitsenko lisärautaa? Näillä tuotteilla piilotat juonteet.
4 10.04.2019 15.03.2019 21.03.2019 Thema: Kakkostyypin diabetes kuriin. Herätä hiukset talviunesta.
5 15.05.2019 16.04.2019 24.04.2019 Thema: Elämänmuutosekstra: näin tein sen! Ihosyövän uudet hoidot. Porrasjumppa. Aurinkotuotteiden huiput. Gluteenittomat juhlaherkut.
6 12.06.2019 16.05.2019 22.05.2019 Thema: Näin teet vatsasi onnelliseksi ja vatsaystävälliset tuotteet. Lonkkaleikkauksen hyödyt. Jalat kuntoon kesäksi.
7 17.07.2019 20.06.2019 27.06.2019 Thema: 50+ -parien seksiongelmat ja apukeinot niihin. Ekologiset hemmottelutuotteet mökille. Kasvisherkkuja grillaamalla.
8 11.09.2019 16.08.2019 22.08.2019 Thema: Näin torjut muistisairautta. Esittelyssä tee-se-itse –terveystestit. Hoitoa aikuisen akneen. Mitä mukaan Lapin vaellukselle?
9 16.10.2019 20.09.2019 26.09.2019 Thema: Hyvää elämää rintasyövästä huolimatta. Esittelyssä uusimmat ravintolisät: karnosiini, L-arginiini jne.  Kaula kuntoon.
10 27.11.2019 01.11.2019 07.11.2019 Thema: Näillä keinoilla kipu kuriin. Elvyttävät kasvonaamiot. Vegaanin jouluherkut.

Advertisement rates

2/1

Position: Not specified

Size including margin: 460 x 297 mm

4-colour price 6660 €

2/1

Position: 1. Spread

Size including margin: 460 x 297 mm

4-colour price 7330 €

1/1

Position: Not specified

Size including margin: 230 x 297 mm

4-colour price 3700 €

1/1

Position: 2. Cover

Size including margin: 230 x 297 mm

4-colour price 4070 €

1/1

Position: Back cover

Size including margin: 230 x 297 mm

4-colour price 4070 €

1/2

Position: Not specified

Size including margin: 111 x 297 mm

4-colour price 2515 €

1/2

Position: Not specified

Size including margin: 230 x 146 mm

4-colour price 2515 €

1/4

Position: Not specified

Size including margin: 61 x 297 mm

4-colour price 1850 €

1/4

Position: Not specified

Size including margin: 111 x 146 mm

4-colour price 1850 €

1/4

Position: Not specified

Size including margin: 230 x 70 mm

4-colour price 1850 €

Info about inserts

Technical data

Size mm 230 x 297 mm
Printing area mm 230 x 297 mm
Bleed mm 5 mm
Number of colums 4
Printing process Offset
Binding Saddle-stitching

Printing house

Printer Printall AS , Tallinna

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi Tekniset tiedot gsm 040 5747795

Readers: 100 000 / NRS a2017/s2018 Download magazine graphs (PDF)

Reader profile All 12+ % Kotilääkäri
Readers %
Kotilääkäri
Amount of readers
SexWomen517676 000
Men492424 000
Age12-17 y722 000
18-24 y911 000
25-34 y1433 000
35-44 y1466 000
45-64 y303434 000
65+ y265353 000
ProfessionTop Management322 000
white-collar worker, higher-level1377 000
White-collar worker141414 000
Worker1277 000
Farmer100
Other entrepreneur422 000
Pensioner305858 000
Student, pupil1333 000
Homewife, home dad000
Unemployed422 000
EducationElementary school71010 000
Secondary school414848 000
High school955 000
University383636 000
Native languageFinnish959999 000
Swedish511 000
Decision-maker in grocery purchasesThe respondent406161 000
The respondent and the rest of the family443232 000
An other person in the family1677 000
Size of the household1 pers252626 000
2 pers375353 000
3 pers151111 000
4 pers1477 000
5+ pers944 000
Household income (gross)Below 35 000 € /y262525 000
35 001 - 75 000 € /y414343 000
75 001 - 100 000 € /y111414 000
Over 100 000 € /y677 000
Type of MunicipalityGreater Helsinki192323 000
Turku or Tampere866 000
Oulu411 000
70 000 - 150 000 inhabitants town131313 000
Urban municipality272828 000
Conurbation161414 000
Countryside141616 000
HousingApartment314141 000
Row house or semi-detached house171212 000
Detached house454141 000
Farm544 000
Something else122 000
Can not answer100
Ownership of housingOwner-occupied residence758282 000
Rented residence201414 000
Right of residence apartment233 000
Something else111 000
Can not answer100
Number of cars in householdOne car456161 000
Two cars322424 000
Three or more cars1055 000
No car1399 000
Can not answer100
Car was bought new or usedNew284141 000
Used645555 000
Can not answer111 000
Actively used bonus cardK-Plussa769090 000
S-etukortti799090 000
PINS61010 000
Stockmann131919 000
None of these922 000
Can not answer211 000
Pets in householdCat171515 000
Dog261717 000
Some other pet633 000
No pets607070 000
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself283838 000
Someone else in household pays182525 000
Someone else pays (friend, employer etc.)333 000
I don't have paid subscription at the moment513333 000
Can not answer233 000
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself799 000
Someone else in household pays666 000
Someone else pays (friend, employer etc.)311 000
I don't have paid subscription at the moment818181 000
Can not answer333 000
Multisubscription: A print newspaper and its digital contentI pay myself162424 000
Someone else in household pays91111 000
Someone else pays (friend, employer etc.)211 000
I don't have paid subscription at the moment706262 000
Can not answer322 000
Print magazine subscription: only print magazine is included in the subscriptionI pay myself375252 000
Someone else in household pays182121 000
Someone else pays (friend, employer etc.)488 000
I don't have paid subscription at the moment422626 000
Can not answer222 000
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself233 000
Someone else in household pays222 000
Someone else pays (friend, employer etc.)111 000
I don't have paid subscription at the moment908989 000
Can not answer455 000
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself101515 000
Someone else in household pays333 000
Someone else pays (friend, employer etc.)111 000
I don't have paid subscription at the moment827979 000
Can not answer433 000

Kotilääkäri magazine's reader profile / Source NRS a2017/s2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.