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Maku

Maku helps the readers succeed in the kitchen and encourages them to eat better. Each issue has at least 50 recipes: everyday meals, festive ideas and the season’s best ingredients. Additionally, the magazine has wine tips, culinary travel stories, home appliance tests and food news. The reader: Women interested in cooking and baking, who look for food inspiration for day-to-day life and celebrations.

Magazine's website: www.meillakotona.fi/lehdet/maku Follow us :

Advertisement sales

Advertisement sales A-lehdet Oy
Phone 09 75 961
Fax 09 7598 3153
Email mediamyynti@a-lehdet.fi
Contact person Jatta Waarala
050-414 4374
jatta.waarala@a-lehdet.fi
Www www.a-lehdet.fi/yrityksille/maku

Contact info

Publisher A-lehdet Oy
Visiting address Risto Rytin tie 33
Helsinki
Phone 09 751 961

Circulation or copies

Issues per year 8

Readership

Readership 156 000
How many times read 3,3
Minutes of reading 49 min
Page contacts 355 000 Contacts
Sources KMT s2017/k2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 16.01.2019 17.12.2018 Thema: Nostalgia issue! Let’s bake bread. Great ideas for minced meat. Coffee.
2 27.03.2019 04.03.2019 Thema: Easter. Great ideas for the biggest feast of the spring. Lessons of a tea master.
3 24.04.2019 02.04.2019 Thema: Prepare for spring parties: buffets, sparkling wines, cakes. Gluten-free treats.
4 22.05.2019 03.05.2019 Thema: Grilling extra: grilled meats and red wines. Strawberry cakes.
5 19.06.2019 29.05.2019 Thema: Super simple foods for summer vacation. Beers and bottled waters.
6 07.08.2019 19.07.2019 Thema: Easy living: everyday foods and snacks for the entire autumn. Quick chicken treats.
7 02.10.2019 13.09.2019 Thema: Christmas parties with friends. Glöggs & the best finger foods. The secrets of butter dough.
8 27.11.2019 08.11.2019 Thema: Christmas with all the treats. Wines for New Year’s Eve.

Advertisement rates

2/1

Position: Not specified

Size including margin: 434 x 280 mm

4-colour price 10700 €

2/1

Position: First spread

Size including margin: 434 x 280 mm

4-colour price 11800 €

1/1

Position: Not specified

Size including margin: 217 x 280 mm

4-colour price 5350 €

1/1

Position: 2. Cover

Size including margin: 217 x 280 mm

4-colour price 5900 €

1/1

Position: Back cover

Size including margin: 217 x 280 mm

4-colour price 5900 €

1/2

Position: Not specified

Size including margin: 217 x 137 mm

4-colour price 3750 €

1/2

Position: Not specified

Size including margin: 106 x 280 mm

4-colour price 3750 €

1/3

Position: Not specified

Size including margin: 72 x 280 mm

4-colour price 3200 €

1/3

Position: Not specified

Size including margin: 217 x 93 mm

4-colour price 3200 €

1/4

Position: Not specified

Size including margin: 54 x 280 mm

4-colour price 2800 €

1/4

Position: Not specified

Size including margin: 217 x 70 mm

4-colour price 2800 €

1/4

Position: Not specified

Size including margin: 88 x 120 mm

4-colour price 2800 €

Info about inserts

Technical data

Size mm 217 x 280 mm
New size mm 217 x 280 mm
New size start from number: 1
Bleed mm 5 mm
Number of colums 4
Printing process Offset
Binding Saddle-stitching

Printing house

Printer Forssa Print , Uusi

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi - Takakannen ilmoituksessa huomioitava osoitteen printtausta varten jätettävä koko lehden levyinen 30 mm korkea valkoinen tila

Readers: 156 000 / NRS a2017/s2018 Download magazine graphs (PDF)

Reader profile All 12+ % Maku
Readers %
Maku
Amount of readers
SexWomen5178121 680
Men492234 320
Age12-17 y7710 920
18-24 y9710 920
25-34 y141421 840
35-44 y141726 520
45-64 y304163 960
65+ y261421 840
ProfessionTop Management357 800
white-collar worker, higher-level131726 520
White-collar worker142132 760
Worker121015 600
Farmer111 560
Other entrepreneur446 240
Pensioner301726 520
Student, pupil131320 280
Homewife, home dad000
Unemployed446 240
EducationElementary school711 560
Secondary school413757 720
High school91015 600
University384874 880
Native languageFinnish9595148 200
Swedish557 800
Decision-maker in grocery purchasesThe respondent404773 320
The respondent and the rest of the family444468 640
An other person in the family16812 480
Size of the household1 pers251929 640
2 pers373554 600
3 pers151929 640
4 pers141624 960
5+ pers91117 160
Household income (gross)Below 35 000 € /y262031 200
35 001 - 75 000 € /y414468 640
75 001 - 100 000 € /y111320 280
Over 100 000 € /y6812 480
Type of MunicipalityGreater Helsinki192234 320
Turku or Tampere869 360
Oulu434 680
70 000 - 150 000 inhabitants town131117 160
Urban municipality273046 800
Conurbation161726 520
Countryside141218 720
HousingApartment313046 800
Row house or semi-detached house171726 520
Detached house454874 880
Farm546 240
Something else111 560
Can not answer100
Ownership of housingOwner-occupied residence7575117 000
Rented residence202132 760
Right of residence apartment234 680
Something else111 560
Can not answer111 560
Number of cars in householdOne car453960 840
Two cars323859 280
Three or more cars101117 160
No car131218 720
Can not answer100
Car was bought new or usedNew283351 480
Used646398 280
Can not answer111 560
Actively used bonus cardK-Plussa7684131 040
S-etukortti7985132 600
PINS669 360
Stockmann132031 200
None of these946 240
Can not answer211 560
Pets in householdCat171828 080
Dog262640 560
Some other pet657 800
No pets605992 040
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself282945 240
Someone else in household pays182234 320
Someone else pays (friend, employer etc.)334 680
I don't have paid subscription at the moment514671 760
Can not answer223 120
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself71015 600
Someone else in household pays61015 600
Someone else pays (friend, employer etc.)334 680
I don't have paid subscription at the moment8175117 000
Can not answer334 680
Multisubscription: A print newspaper and its digital contentI pay myself161828 080
Someone else in household pays91320 280
Someone else pays (friend, employer etc.)234 680
I don't have paid subscription at the moment7066102 960
Can not answer334 680
Print magazine subscription: only print magazine is included in the subscriptionI pay myself375179 560
Someone else in household pays182234 320
Someone else pays (friend, employer etc.)457 800
I don't have paid subscription at the moment422843 680
Can not answer223 120
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself257 800
Someone else in household pays246 240
Someone else pays (friend, employer etc.)111 560
I don't have paid subscription at the moment9086134 160
Can not answer446 240
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself102031 200
Someone else in household pays3710 920
Someone else pays (friend, employer etc.)123 120
I don't have paid subscription at the moment8269107 640
Can not answer446 240

Maku magazine's reader profile / Source NRS a2017/s2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.