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Metsästys ja Kalastus

FRESH KNOWLEDGGE BRINGS IN THE PREY. Metsästys ja Kalastus magazine anticipates and follows the annual seasons, as well as the hunting and fishing seasons. Useful knowledge for moments when it is needed. Metsästys ja Kalastus explores. Topics naturally include guns, bullets and fishing gear, but hunters and fishermen are also interested in cars and boats. The articles are written by the most experienced experts in the country. Trade fair reports and news are published fresh. "Reliable and the most read" are words that readers have used for a long time to describe Metsästys ja Kalastus magazine. The magazine has been published since 1911 and has become traditional for many Finnish nature lovers. - Jussi Soikkanen, Editor in Chief

Magazine's website: http://otavamedia.fi/tuotteet/metsastys-ja-kalastus/

Advertisement sales

Advertisement sales Otavamedia Oy
Phone 09 15 661
Fax 09 145 650
Contact person Fredrik Ström
040 575 2535
Fredrik.Strom@otava.fi
Www https://yrityksille.otavamedia.fi/
Advertisement sales Otavamedia Oy
Phone 09 15 661
Fax 09 156 6212
Contact person Leena Hyyryläinen
050 3106792
leena.hyyrylainen@otava.fi
Www https://yrityksille.otavamedia.fi/

Contact info

Publisher Otavamedia Oy
Visiting address Maistraatinportti 1
00240 Helsinki
Phone 09 15 661
Magazine's email fredrik.strom@otava.fi

Circulation or copies

Issues per year 12

Readership

Readership 217 000
How many times read 2,5
Minutes of reading 63 min
Page contacts 386 000 Contacts
Sources KMT s2017/k2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 03.01.2019 04.12.2018 11.12.2018 Thema: Puukot ja veitset: teroittimet, leikkuualustat. Kokeessa: lämpöpohjalliset. Tutkimus sovittaessa.
2 07.02.2019 11.01.2019 18.01.2019 Thema: Supi: loukut ja raudat sekä kaikki talven jahtivarusteet ja vaatteet. Kokeessa: villakerrastot. Tutkimus sovittaessa.
3 07.03.2019 08.02.2019 15.02.2019 Thema: Pilkki: talven kalastusvarusteet, kairat ja pilkkihaalarit. Kokeessa: pilkkihaalari vs. kaksiosainen pilkkiasu. Tutkimus sovittaessa.
4 04.04.2019 08.03.2019 15.03.2019 Thema: Koirat ja koirien varusteet: koiran ruoat, kuljetushäkit ja aitaukset. Kokeessa: uusimmat riistakamerat. Tutkimus sovittaessa.
5 02.05.2019 03.04.2019 10.04.2019 Thema: Vetouistelu: kesän kalastusvarusteet, veneet ja perämoottorit. Kokeessa: kalastajan monitoimipihdit. Tutkimus sovittaessa.
6 06.06.2019 09.05.2019 16.05.2019 Thema: Metsästyshaulikot: patruunat ja kuulosuojaimet. Kokeessa: edulliset kaikuluotaimet. Tutkimus sovittaessa.
7 04.07.2019 06.06.2019 13.06.2019 Thema: Kesän kalaherkut: grillit, savustimet ja juomat. Kokeessa: filetit isoille kaloille. Tutkimus sovittaessa.
8 01.08.2019 05.07.2019 12.07.2019 Thema: Metsästysluodikot: patruunat, kiikarit ja kiikaritähtäimet. Kokeessa: varsikengät metsästykseen. Tutkimus sovittaessa.
9 05.09.2019 09.08.2019 16.08.2019 Thema: Kanalinnustus: liikkuvan metsästyksen vaatteet ja varusteet. Kokeessa: vetokelat. Tutkimus sovittaessa.
10 03.10.2019 06.09.2019 13.09.2019 Thema: Hirvi: oranssit vaatteet, passijakkarat ja ampumatuet. Kokeessa: vyötäröreput. Tutkimus sovittaessa.
11 07.11.2019 11.10.2019 18.10.2019 Thema: Riistaherkut: vakuumilaitteet, pakastinpussit ja lihamyllyt. Kokeessa: lihamyllyt. Tutkimus sovittaessa.
12 05.12.2019 08.11.2019 15.11.2019 Thema: Kirjallisuus ja tarinat- uutuuskirjat. Kokeessa: ladattavat otsalamput. Tutkimus sovittaessa.

Advertisement rates

2/1

Position: Not specified

Size including margin: 434 x 280 mm

4-colour price 5330 €

1 1/2

Position: Not specified

Size including margin: 320 x 280 mm

4-colour price 4590 €

1/1

Position: Not specified

Size including margin: 217 x 280 mm

4-colour price 2960 €

1/1

Position: 2. Cover

Size including margin: 217 x 280 mm

4-colour price 3260 €

1/1

Position: 3. Cover

Size including margin: 217 x 280 mm

4-colour price 3260 €

1/1 Takakansi

Position: Back cover

Size including margin: 217 x 255 mm

4-colour price 3260 €

1/2

Position: Not specified

Size including margin: 106 X 280 mm

4-colour price 2010 €

1/2

Position: Not specified

Size including margin: 217 X 138 mm

4-colour price 2010 €

1/4

Position: Not specified

Size including margin: 55 x 280 mm

4-colour price 1480 €

1/4

Position: Not specified

Size including margin: 217 x 68 mm

4-colour price 1480 €

1/4

Position: Not specified

Size including margin: 106 x 138 mm

4-colour price 1480 €

Info about inserts

Technical data

Size mm 217 x 280 mm
Printing area mm 217 x 280 mm
Bleed mm 5 mm
Column width 45 mm
Printing process Offset
Binding Saddle-stitching

Printing house

Printer Forssa Print , Forssa - Tuotanto

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi Tekniset tiedot, puh. 040 5747795

Readers: 217 000 / NRS a2017/s2018 Download magazine graphs (PDF)

Reader profile All 12+ % Metsästys ja Kalastus
Readers %
Metsästys ja Kalastus
Amount of readers
SexWomen512145 570
Men4979171 430
Age12-17 y7715 190
18-24 y9613 020
25-34 y14919 530
35-44 y141328 210
45-64 y304086 800
65+ y262554 250
ProfessionTop Management336 510
white-collar worker, higher-level131021 700
White-collar worker141123 870
Worker121941 230
Farmer136 510
Other entrepreneur448 680
Pensioner303371 610
Student, pupil131021 700
Homewife, home dad000
Unemployed448 680
EducationElementary school7919 530
Secondary school4151110 670
High school9715 190
University382962 930
Native languageFinnish9598212 660
Swedish524 340
Decision-maker in grocery purchasesThe respondent403371 610
The respondent and the rest of the family444699 820
An other person in the family162145 570
Size of the household1 pers252247 740
2 pers374086 800
3 pers151532 550
4 pers141328 210
5+ pers91123 870
Household income (gross)Below 35 000 € /y262145 570
35 001 - 75 000 € /y414597 650
75 001 - 100 000 € /y111226 040
Over 100 000 € /y6817 360
Type of MunicipalityGreater Helsinki19817 360
Turku or Tampere8510 850
Oulu436 510
70 000 - 150 000 inhabitants town131226 040
Urban municipality272656 420
Conurbation162145 570
Countryside142656 420
HousingApartment311634 720
Row house or semi-detached house171226 040
Detached house4558125 860
Farm51123 870
Something else124 340
Can not answer112 170
Ownership of housingOwner-occupied residence7581175 770
Rented residence201532 550
Right of residence apartment212 170
Something else112 170
Can not answer124 340
Number of cars in householdOne car453678 120
Two cars324495 480
Three or more cars101328 210
No car13613 020
Can not answer100
Car was bought new or usedNew283065 100
Used6472156 240
Can not answer112 170
Actively used bonus cardK-Plussa7678169 260
S-etukortti7981175 770
PINS6613 020
Stockmann13510 850
None of these9613 020
Can not answer224 340
Pets in householdCat171736 890
Dog263984 630
Some other pet6613 020
No pets6051110 670
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself283575 950
Someone else in household pays181941 230
Someone else pays (friend, employer etc.)348 680
I don't have paid subscription at the moment514393 310
Can not answer212 170
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself7715 190
Someone else in household pays6613 020
Someone else pays (friend, employer etc.)336 510
I don't have paid subscription at the moment8180173 600
Can not answer348 680
Multisubscription: A print newspaper and its digital contentI pay myself162145 570
Someone else in household pays91123 870
Someone else pays (friend, employer etc.)212 170
I don't have paid subscription at the moment7063136 710
Can not answer348 680
Print magazine subscription: only print magazine is included in the subscriptionI pay myself374188 970
Someone else in household pays182145 570
Someone else pays (friend, employer etc.)448 680
I don't have paid subscription at the moment423882 460
Can not answer224 340
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself236 510
Someone else in household pays248 680
Someone else pays (friend, employer etc.)112 170
I don't have paid subscription at the moment9088190 960
Can not answer4510 850
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself10919 530
Someone else in household pays348 680
Someone else pays (friend, employer etc.)112 170
I don't have paid subscription at the moment8281175 770
Can not answer4613 020

Metsästys ja Kalastus magazine's reader profile / Source NRS a2017/s2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.