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Moottori

Moottori is the member magazine of the Finnish Touring Club and the biggest car magazine in Finland. In every issue there are reports of the new cars, interesting travel destinations, detailed articles about the Finnish traffic policy and current motoring trends.

Magazine's website: https://www.moottori.fi Follow us :

Advertisement sales

Advertisement sales Moottori Media Oy
Phone 020 770 3691
Email eila.parviainen@moottori.fi
Contact person Sini Toikkanen
050 527 0201
sini.toikkanen@moottori.fi
Www http://www.moottori.fi/mainosta-moottorissa/
Contact person Jari Istolainen
040 504 4970
jari.istolainen@moottori.fi
Www http://www.moottori.fi/mainosta-moottorissa/

Contact info

Publisher Moottori Media Oy
Visiting address Rälssitie 7A
01510 Vantaa
Phone 020 770 3691
Magazine's email sini.toikkanen@moottori.fi

Circulation or copies

Circulation 113127 / LT2017
Copies 115000
Issues per year 12

Readership

Readership 262 000
Total reach 285 000
How many times read 2,6
Minutes of reading 50 min
Page contacts 403 000 Contacts
Sources KMT s2017/k2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 09.01.2019 14.12.2018 19.12.2018 Thema: Matkailu. Matkailuajoneuvot. Lisäjakelu Matka 2019 -messuilla
2 30.01.2019 11.01.2019 16.01.2019 Thema: Liitteenä MP 2019 -messujen virallinen messuopas. Lisäjakelu MP-messuilla.
3 27.02.2019 08.02.2019 13.02.2019 Thema: Kesärenkaat
4 27.03.2019 08.03.2019 13.03.2019 Thema: Kotimaan matkailu
5 24.04.2019 05.04.2019 10.04.2019 Thema: Valmistaudu kesään
6 22.05.2019 03.05.2019 08.05.2019 Thema: Lastenistuimet törmäystestisä
7 19.06.2019 31.05.2019 05.06.2019 Thema: Kotimaan matkailu. Lisäjakelu SuomiAreenalla.
8 24.07.2019 05.07.2019 10.07.2019 Thema: NesteRalli
9 28.08.2019 09.08.2019 14.08.2019 Thema: Matkailuajoneuvot
10 25.09.2019 06.09.2019 11.09.2019 Thema: Talvirenkaat
11 30.10.2019 11.10.2019 16.10.2019 Thema: Autoliitto 100 vuotta. Lastenistuimet törmäystestissä.
12 04.12.2019 15.11.2019 20.11.2019 Thema: Vinkit talviautoiluun

Advertisement rates

2/1

Position: First spread

Size including margin: 430 x 280 mm

4-colour price 11800 €

2/1

Position: Not specified

Size including margin: 430 x 280 mm

4-colour price 10160 €

Erikoishinnat: Avausaukeama 11.800 €

takakansi

Position: Back cover

Size including margin: 215 x 250 mm

4-colour price 5590 €

2.kansi

Position: 2. Cover

Size including margin: 215 x 280 mm

4-colour price 5390 €

3.kansi

Position: 3. Cover

Size including margin: 215 x 280 mm

4-colour price 5290 €

1/1

Position: Not specified

Size including margin: 215 x 280 mm

4-colour price 5080 €

1/2

Position: Not specified

Size including margin: 105 x 280 mm

4-colour price 3050 €

1/2

Position: Not specified

Size including margin: 105 x 280 mm

4-colour price 3050 €

1/3

Position: Not specified

Size including margin: 215 x 90 mm

4-colour price 2610 €

1/3

Position: Not specified

Size including margin: 70 x 280 mm

4-colour price 2610 €

1/4

Position: Not specified

Size including margin: 185 x 61 mm

4-colour price 2030 €

Info about inserts

Technical data

Size mm 215 x 280 mm
Printing area mm 215 x 280 mm
Bleed mm 5 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer PunaMusta Oy , Joensuu

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi

Readers: 262 000 / NRS a2017/s2018 Download magazine graphs (PDF)

Reader profile All 12+ % Moottori
Readers %
Moottori
Amount of readers
SexWomen511334 060
Men4987227 940
Age12-17 y7615 720
18-24 y9513 100
25-34 y14923 580
35-44 y141539 300
45-64 y3043112 660
65+ y262360 260
ProfessionTop Management3513 100
white-collar worker, higher-level131334 060
White-collar worker141436 680
Worker121847 160
Farmer112 620
Other entrepreneur437 860
Pensioner302565 500
Student, pupil13718 340
Homewife, home dad000
Unemployed4410 480
EducationElementary school737 860
Secondary school4148125 760
High school9820 960
University383899 560
Native languageFinnish9596251 520
Swedish5410 480
Decision-maker in grocery purchasesThe respondent402873 360
The respondent and the rest of the family4452136 240
An other person in the family162155 020
Size of the household1 pers251847 160
2 pers3739102 180
3 pers151847 160
4 pers141539 300
5+ pers91026 200
Household income (gross)Below 35 000 € /y261744 540
35 001 - 75 000 € /y4150131 000
75 001 - 100 000 € /y111231 440
Over 100 000 € /y61231 440
Type of MunicipalityGreater Helsinki191847 160
Turku or Tampere8820 960
Oulu437 860
70 000 - 150 000 inhabitants town131231 440
Urban municipality272770 740
Conurbation161744 540
Countryside141539 300
HousingApartment312360 260
Row house or semi-detached house171847 160
Detached house4549128 380
Farm5923 580
Something else112 620
Can not answer100
Ownership of housingOwner-occupied residence7585222 700
Rented residence201128 820
Right of residence apartment212 620
Something else112 620
Can not answer112 620
Number of cars in householdOne car453283 840
Two cars3246120 520
Three or more cars101949 780
No car1325 240
Can not answer100
Car was bought new or usedNew283489 080
Used6473191 260
Can not answer112 620
Actively used bonus cardK-Plussa7680209 600
S-etukortti7982214 840
PINS61026 200
Stockmann131539 300
None of these9615 720
Can not answer225 240
Pets in householdCat171847 160
Dog262770 740
Some other pet6718 340
No pets6058151 960
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself2841107 420
Someone else in household pays181847 160
Someone else pays (friend, employer etc.)337 860
I don't have paid subscription at the moment5140104 800
Can not answer225 240
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself71128 820
Someone else in household pays6513 100
Someone else pays (friend, employer etc.)337 860
I don't have paid subscription at the moment8178204 360
Can not answer3410 480
Multisubscription: A print newspaper and its digital contentI pay myself162257 640
Someone else in household pays91128 820
Someone else pays (friend, employer etc.)225 240
I don't have paid subscription at the moment7062162 440
Can not answer337 860
Print magazine subscription: only print magazine is included in the subscriptionI pay myself3753138 860
Someone else in household pays181949 780
Someone else pays (friend, employer etc.)4410 480
I don't have paid subscription at the moment422873 360
Can not answer225 240
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself2410 480
Someone else in household pays237 860
Someone else pays (friend, employer etc.)112 620
I don't have paid subscription at the moment9088230 560
Can not answer4410 480
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself101641 920
Someone else in household pays3513 100
Someone else pays (friend, employer etc.)112 620
I don't have paid subscription at the moment8275196 500
Can not answer4513 100

Moottori magazine's reader profile / Source NRS a2017/s2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.