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Moottori

Moottori is the member magazine of the Finnish Touring Club and the biggest car magazine in Finland. In every issue there are reports of the new cars, interesting travel destinations, detailed articles about the Finnish traffic policy and current motoring trends.

Magazine's website: https://www.moottori.fi Follow us :

Advertisement sales

Advertisement sales Moottori Media Oy
Phone 020 770 3691
Email eila.parviainen@moottori.fi
Contact person Sini Toikkanen
050 527 0201
sini.toikkanen@moottori.fi
Www http://www.moottori.fi/mainosta-moottorissa/
Contact person Jari Istolainen
040 504 4970
jari.istolainen@moottori.fi
Www http://www.moottori.fi/mainosta-moottorissa/

Contact info

Publisher Moottori Media Oy
Visiting address Rälssitie 7A
01510 Vantaa
Phone 020 770 3691
Magazine's email sini.toikkanen@moottori.fi

Circulation or copies

Circulation 113127 / LT2017
Copies 115000
Issues per year 12

Readership

Readership 276 000
Total reach 301 000
How many times read 2,6
Minutes of reading 52 min
Page contacts 448 000 Contacts
Sources KMT 2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 09.01.2019 14.12.2018 19.12.2018 Thema: Matkailu. Matkailuajoneuvot. Lisäjakelu Matka 2019 -messuilla
2 30.01.2019 11.01.2019 16.01.2019 Thema: Liitteenä MP 2019 -messujen virallinen messuopas. Lisäjakelu MP-messuilla.
3 27.02.2019 08.02.2019 13.02.2019 Thema: Kesärenkaat
4 27.03.2019 08.03.2019 13.03.2019 Thema: Kotimaan matkailu
5 24.04.2019 05.04.2019 10.04.2019 Thema: Valmistaudu kesään
6 22.05.2019 03.05.2019 08.05.2019 Thema: Lastenistuimet törmäystestisä
7 19.06.2019 31.05.2019 05.06.2019 Thema: Kotimaan matkailu. Lisäjakelu SuomiAreenalla.
8 24.07.2019 05.07.2019 10.07.2019 Thema: NesteRalli
9 28.08.2019 09.08.2019 14.08.2019 Thema: Matkailuajoneuvot
10 25.09.2019 06.09.2019 11.09.2019 Thema: Talvirenkaat
11 30.10.2019 11.10.2019 16.10.2019 Thema: Autoliitto 100 vuotta. Lastenistuimet törmäystestissä.
12 04.12.2019 15.11.2019 20.11.2019 Thema: Vinkit talviautoiluun

Advertisement rates

2/1

Position: First spread

Size including margin: 430 x 280 mm

4-colour price 11800 €

2/1

Position: Not specified

Size including margin: 430 x 280 mm

4-colour price 10160 €

Erikoishinnat: Avausaukeama 11.800 €

takakansi

Position: Back cover

Size including margin: 215 x 250 mm

4-colour price 5590 €

2.kansi

Position: 2. Cover

Size including margin: 215 x 280 mm

4-colour price 5390 €

3.kansi

Position: 3. Cover

Size including margin: 215 x 280 mm

4-colour price 5290 €

1/1

Position: Not specified

Size including margin: 215 x 280 mm

4-colour price 5080 €

1/2

Position: Not specified

Size including margin: 105 x 280 mm

4-colour price 3050 €

1/2

Position: Not specified

Size including margin: 105 x 280 mm

4-colour price 3050 €

1/3

Position: Not specified

Size including margin: 215 x 90 mm

4-colour price 2610 €

1/3

Position: Not specified

Size including margin: 70 x 280 mm

4-colour price 2610 €

1/4

Position: Not specified

Size including margin: 185 x 61 mm

4-colour price 2030 €

Info about inserts

Technical data

Size mm 215 x 280 mm
Printing area mm 215 x 280 mm
Bleed mm 5 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer PunaMusta Oy , Joensuu

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi

Readers: 276 000 / NRS 2018 Download magazine graphs (PDF)

Reader profile All 12+ % Moottori
Readers %
Moottori
Amount of readers
SexWomen511233 120
Men4988242 880
Age12-17 y7513 800
18-24 y9513 800
25-34 y14822 080
35-44 y141541 400
45-64 y3041113 160
65+ y262671 760
ProfessionTop Management4513 800
white-collar worker, higher-level131438 640
White-collar worker141233 120
Worker121849 680
Farmer125 520
Other entrepreneur4411 040
Pensioner302774 520
Student, pupil14719 320
Homewife, home dad000
Unemployed438 280
EducationElementary school8513 800
Secondary school4047129 720
High school9719 320
University3938104 880
Native languageFinnish9597267 720
Swedish538 280
Decision-maker in grocery purchasesThe respondent392569 000
The respondent and the rest of the family4553146 280
An other person in the family152260 720
Size of the household1 pers251849 680
2 pers3742115 920
3 pers151952 440
4 pers141438 640
5+ pers9719 320
Household income (gross)Below 35 000 € /y261644 160
35 001 - 75 000 € /y4151140 760
75 001 - 100 000 € /y111541 400
Over 100 000 € /y61027 600
Type of MunicipalityGreater Helsinki191746 920
Turku or Tampere8616 560
Oulu4411 040
70 000 - 150 000 inhabitants town131130 360
Urban municipality272877 280
Conurbation161952 440
Countryside141438 640
HousingApartment322774 520
Row house or semi-detached house161541 400
Detached house4550138 000
Farm5616 560
Something else100
Can not answer112 760
Ownership of housingOwner-occupied residence7485234 600
Rented residence201130 360
Right of residence apartment225 520
Something else112 760
Can not answer212 760
Number of cars in householdOne car4339107 640
Two cars3345124 200
Three or more cars101541 400
No car1312 760
Can not answer100
Car was bought new or usedNew2841113 160
Used6367184 920
Can not answer112 760
Actively used bonus cardK-Plussa7477212 520
S-etukortti7983229 080
PINS4719 320
Stockmann111541 400
None of these9616 560
Can not answer212 760
Pets in householdCat000
Dog000
Some other pet000
No pets000
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself213288 320
Someone else in household pays151644 160
Someone else pays (friend, employer etc.)338 280
I don't have paid subscription at the moment6048132 480
Can not answer225 520
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself71233 120
Someone else in household pays5513 800
Someone else pays (friend, employer etc.)238 280
I don't have paid subscription at the moment8277212 520
Can not answer4411 040
Multisubscription: A print newspaper and its digital contentI pay myself213082 800
Someone else in household pays111130 360
Someone else pays (friend, employer etc.)338 280
I don't have paid subscription at the moment6353146 280
Can not answer3411 040
Print magazine subscription: only print magazine is included in the subscriptionI pay myself3347129 720
Someone else in household pays181952 440
Someone else pays (friend, employer etc.)4411 040
I don't have paid subscription at the moment463391 080
Can not answer338 280
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself2411 040
Someone else in household pays238 280
Someone else pays (friend, employer etc.)125 520
I don't have paid subscription at the moment9086237 360
Can not answer5513 800
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself121952 440
Someone else in household pays4719 320
Someone else pays (friend, employer etc.)125 520
I don't have paid subscription at the moment7968187 680
Can not answer5616 560

Moottori magazine's reader profile / Source NRS 2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.