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Opettaja

Specialist magazine for educators, which reaches all teachers from early childhood education to university

Magazine's website: http://www.opettaja.fi/cs/opettaja/etusivu Follow us :

Advertisement sales

Advertisement sales Opemedia
Phone 044 750 5350
Email opettaja@opemedia.fi
Contact person Marjo Ehnqvist
044 750 5350
opettaja@opemedia.fi
Www www.opemedia.fi
Contact person Sandor Ehnqvist
044 750 5350
opettaja@opemedia.fi
Www www.opemedia.fi
Contact person Suvi Ehnqvist
044 750 5350
opettaja@opemedia.fi
Www www.opemedia.fi
Contact person Tuomas Ehnqvist
044 750 5350
opettaja@opemedia.fi
Www www.opemedia.fi

Contact info

Publisher Opetusalan Ammattijärjestö OAJ ry
Visiting address Kellosilta 7
00520 Helsinki
Postal address PL 20
00521 Helsinki
Phone 020 748 9600
Magazine's email opettaja@oaj.fi

Circulation or copies

Circulation 99094 / LT2017
Issues per year 22

Readership

Readership 148 000
Total reach 151 000
How many times read 1,5
Minutes of reading 28 min
Page contacts 137 000 Contacts
Sources KMT s2017/k2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 11.01.2019 30.11.2018 Thema: Educa 2018
2 25.01.2019 04.01.2019 Thema: + seniorit. Lisäjakelu senioriopettajille, painos yhteensä 115 000 kpl.
3 a 08.02.2019 18.01.2019
4 22.02.2019 01.02.2019 Thema: Oppilaitoshankinnat
5 08.03.2019 15.02.2019 Thema: Opettajan koulutus
6 22.03.2019 01.03.2019 Thema: + seniorit. Lisäjakelu senioriopettajille, painos yhteensä 115 000 kpl.
7 05.04.2019 15.03.2019
8 18.04.2019 29.03.2019 Thema: Kulttuuri- ja kesänumero
9 10.05.2019 17.04.2019 Thema: Ympäristönumero
10 24.05.2019 03.05.2019 Thema: + seniorit. Lisäjakelu senioriopettajille, painos yhteensä 115 000 kpl.
11 07.06.2019 17.05.2019
12 20.06.2019 29.05.2019 Thema: Lukuvuoden suunnittelu
13 16.08.2019 20.06.2019 Thema: Täydennyskoulutus
14 a 30.08.2019 09.08.2019
15 13.09.2019 23.08.2019 Thema: Suuri päättäjänumero, painos 121.000 kpl
16 27.09.2019 06.09.2019 Thema: + seniorit. Lisäjakelu senioriopettajille, painos yhteensä 115 000 kpl.
17 11.10.2019 20.09.2019 Thema: Opetusteknologia
18 25.10.2019 04.10.2019 Thema: Hyvinvointinumero + seniorit. Lisäjakelu senioriopettajille, painos yhteensä 115 000 kpl.
19 08.11.2019 18.10.2019 Thema: Mediakasvatus
20 22.11.2019 31.10.2019
21 05.12.2019 15.11.2019
22 20.12.2019 29.11.2019 Thema: Joulunumero + seniorit. Lisäjakelu senioriopettajille, painos yhteensä 115 000 kpl.

Advertisement rates

2/1

Position: Not specified

Size including margin: 460 x 280 + leikkuuvara 3mm mm

b&w price 4185 €

2-colour price 4730 €

4-colour price 7010 €

1/1

Position: Not specified

Size including margin: 230 x 280 + leikkuuvara 3mm mm

b&w price 2440 €

2-colour price 2950 €

4-colour price 4120 €

1/2

Position: Not specified

Size excluding margin: 96 x 244 mm

b&w price 1530 €

2-colour price 1985 €

4-colour price 2770 €

1/2

Position: Not specified

Size excluding margin: 196 x 120 mm

b&w price 1530 €

2-colour price 1985 €

4-colour price 2770 €

1/4

Position: Not specified

Size excluding margin: 46 x 244 mm

b&w price 960 €

2-colour price 1165 €

4-colour price 1650 €

1/4

Position: Not specified

Size excluding margin: 96 x 120 mm

b&w price 960 €

2-colour price 1165 €

4-colour price 1650 €

1/4

Position: Not specified

Size excluding margin: 196 x 58 mm

b&w price 960 €

2-colour price 1165 €

4-colour price 1650 €

Info about inserts

Technical data

Size mm 230 x 280 mm
New size mm 230 x 280 mm
Printing area mm 230 x 280 mm
Bleed mm 3 mm
Number of colums 4
Column width 46 mm
Printing process Offset
Binding Saddle-stitching

Printing house

Printer Forssa Print , Forssa - Tuotanto

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi

Readers: 148 000 / NRS a2017/s2018 Download magazine graphs (PDF)

Reader profile All 12+ % Opettaja
Readers %
Opettaja
Amount of readers
SexWomen5169102 120
Men493145 880
Age12-17 y722 960
18-24 y945 920
25-34 y141420 720
35-44 y141928 120
45-64 y304262 160
65+ y261725 160
ProfessionTop Management345 920
white-collar worker, higher-level135987 320
White-collar worker1457 400
Worker1222 960
Farmer100
Other entrepreneur411 480
Pensioner301928 120
Student, pupil13710 360
Homewife, home dad000
Unemployed422 960
EducationElementary school700
Secondary school41913 320
High school945 920
University3885125 800
Native languageFinnish9598145 040
Swedish522 960
Decision-maker in grocery purchasesThe respondent404059 200
The respondent and the rest of the family445074 000
An other person in the family161014 800
Size of the household1 pers251928 120
2 pers373551 800
3 pers151928 120
4 pers141623 680
5+ pers91116 280
Household income (gross)Below 35 000 € /y261420 720
35 001 - 75 000 € /y414566 600
75 001 - 100 000 € /y112232 560
Over 100 000 € /y6811 840
Type of MunicipalityGreater Helsinki191623 680
Turku or Tampere857 400
Oulu457 400
70 000 - 150 000 inhabitants town131623 680
Urban municipality273247 360
Conurbation161522 200
Countryside141217 760
HousingApartment312739 960
Row house or semi-detached house171826 640
Detached house455276 960
Farm534 440
Something else100
Can not answer100
Ownership of housingOwner-occupied residence7578115 440
Rented residence201928 120
Right of residence apartment234 440
Something else111 480
Can not answer100
Number of cars in householdOne car454668 080
Two cars323653 280
Three or more cars10710 360
No car131116 280
Can not answer100
Car was bought new or usedNew283044 400
Used646596 200
Can not answer100
Actively used bonus cardK-Plussa7686127 280
S-etukortti7989131 720
PINS6710 360
Stockmann131928 120
None of these945 920
Can not answer211 480
Pets in householdCat171319 240
Dog262435 520
Some other pet657 400
No pets606494 720
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself284160 680
Someone else in household pays181522 200
Someone else pays (friend, employer etc.)334 440
I don't have paid subscription at the moment514160 680
Can not answer200
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself71217 760
Someone else in household pays657 400
Someone else pays (friend, employer etc.)334 440
I don't have paid subscription at the moment8178115 440
Can not answer322 960
Multisubscription: A print newspaper and its digital contentI pay myself162537 000
Someone else in household pays91014 800
Someone else pays (friend, employer etc.)222 960
I don't have paid subscription at the moment706393 240
Can not answer311 480
Print magazine subscription: only print magazine is included in the subscriptionI pay myself375175 480
Someone else in household pays181826 640
Someone else pays (friend, employer etc.)468 880
I don't have paid subscription at the moment423145 880
Can not answer211 480
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself234 440
Someone else in household pays222 960
Someone else pays (friend, employer etc.)111 480
I don't have paid subscription at the moment9093137 640
Can not answer422 960
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself101522 200
Someone else in household pays322 960
Someone else pays (friend, employer etc.)111 480
I don't have paid subscription at the moment8279116 920
Can not answer434 440

Opettaja magazine's reader profile / Source NRS a2017/s2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.