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Urakointi Uutiset

The journal Urakointi Uutiset is full of information for tractor
professionals. Our reader figures have increased every year,
which demonstrates the need to discuss tractor-work-related issues.
The newsletter focuses on the nature of tractor professionals’
work and on what that work means for the professionals, not
just on the characteristics of different types of machinery.
Thanks to this angle, Urakointi Uutiset gives readers new perspectives.
The publication is read from cover to cover, which means
that our advertisers too get good value for money.
The popularity of Urakointi Uutiset among advertisers indicates
that businesses want to approach their customers through
professional media.
Urakointi Uutiset uses the vehicle registration database of the
Finnish Transport Safety Agency to find the address details of
tractor-owners. The journal is distributed to anyone who has a
tractor (over 25 kW) first registered in 1998 or thereafter. Our distribution
to the target group ensures 100% coverage.

Magazine's website: www.urakointiuutiset.fi Follow us :

Advertisement sales

Advertisement sales SL-Mediat Oy
Phone 03 380 7700
Email info@sl-mediat.fi
Contact person Petri Happonen
040 658 5668
petri.happonen@sl-mediat.fi
Www www.urakointiuutiset.fi
Contact person Teemu Jokinen
040 765 5417
teemu.jokinen@sl-mediat.fi
Www www.urakointiuutiset.fi
Contact person Seppo Pentti
050 365 3424
seppo.pentti@urakointiuutiset.fi
Www www.urakointiuutiset.fi
Contact person Henna Torp
040 658 5655
henna.torp@sl-mediat.fi
Www www.urakointiuutiset.fi

Contact info

Publisher SL-Mediat Oy
Visiting address Turpiininkatu 3
33100 Tampere
Phone 03 380 7700
Magazine's email uutoimitus@urakointiuutiset.fi

Circulation or copies

Copies 52000
Issues per year 12

Readership

Readership 101 000
How many times read 2,2
Minutes of reading 43 min
Page contacts 167 000 Contacts
Sources KMT, kevät 2017

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 23.01.2019 15.01.2019 Thema: Sarka-messut / Teiden talvihoito & Lumiaurat & Lingot
2 20.02.2019 12.02.2019 Thema: Harjalaitteet & Bioenergia
3 13.03.2019 05.03.2019 Thema: Traktorihuolto & Varaosat / Mansen Mörinät
4 10.04.2019 02.04.2019 Thema: Kevättyöt & Maanrakennus
5 08.05.2019 29.04.2019 Thema: Yhdyskuntatekniikka & Kiinteistönhuoltokoneet
6 26.06.2019 18.06.2019 Thema: Traktorin perävaunut & Lavetit & Konevuokraus / Okra / Lepaa
7 21.08.2019 13.08.2019 Thema: Maatalouden tuotantotarvikkeet / Maxpo
8 11.09.2019 03.09.2018 Thema: Metsäperävaunut & Kourat
9 09.10.2019 01.10.2019 Thema: Talvityölaitteet & työvalot & bioenergia / KoneAgria
10 30.10.2019 22.10.2019 Thema: Klapikoneet
11 20.11.2019 12.11.2019 Thema: Nurmi & Rehunkorjuukoneet & Tarvikkeet & Renkaat
12 18.12.2019 10.12.2019 Thema: Hakkurit & Lämpölaitokset

Advertisement rates

silmäkulma

Position: 1. Cover

Size excluding margin: 38 x 72 mm

4-colour price 583 €

etukansi

Position: 1. Cover

Size excluding margin: 210 x 297 mm

4-colour price 5425 €

takakansi

Position: Back cover

Size excluding margin: 255 x 374 mm

4-colour price 4630 €

1/1 sivu

Position: Not specified

Size excluding margin: 255 x 374 mm

4-colour price 3671 €

2/1 aukeama

Position: Not specified

Size excluding margin: 255 x 374 mm

4-colour price 5957 €

1/2 sivu

Position: Not specified

Size excluding margin: 255 x 180 mm

4-colour price 2629 €

1/2 sivu

Position: Not specified

Size excluding margin: 126 x 363 mm

4-colour price 2629 €

1/3 sivu

Position: Not specified

Size excluding margin: 83 x 363 mm

4-colour price 1829 €

1/3 sivu

Position: Not specified

Size excluding margin: 255 x 119 mm

4-colour price 1829 €

1/4 sivu

Position: Not specified

Size excluding margin: 126 x 180 mm

4-colour price 1432 €

1/8 sivu

Position: Not specified

Size excluding margin: 126 x 88 mm

4-colour price 722 €

1/6 sivu

Position: Not specified

Size excluding margin: 40 x 363 mm

4-colour price 953 €

1/6 sivu

Position: Not specified

Size excluding margin: 83 x 180 mm

4-colour price 953 €

1/16 sivu

Position: Not specified

Size excluding margin: 40 x 130 mm

4-colour price 412 €

1/16 sivu

Position: Not specified

Size excluding margin: 83 x 65 mm

4-colour price 412 €

Info about inserts

Technical data

Size mm 280 x 400 mm
Printing area mm 255 x 380 mm
Bleed mm 10 mm
Number of colums 6
Column width 40 mm
Printing process Offset
Binding Saddle-stitching

Printing house

Printer Botnia Print Oy , Kokkola

 

Technical info / material

Ad material delivery uutoimitus@urakointiuutiset.fi
Technical data Digitaalinen aineisto: Painovalmis PDF (1:1 koossa) CMYK-väreillä (ISOnewpaper26v4), kuvien resoluutio 300 dpi Suuret aineistot (yli 20 Mb) Dropbox tai vastaavan tiedostojakopalvelun kautta. Linkki sähköpostilla. Lehden formaatti tabloid, 50 g/m² Tarkemmat aineisto-ohjeet: www.sl-mediat.fi

Readers: 101 000 / NRS a2017/s2018

Reader profile All 12+ % Urakointi Uutiset
Readers %
Urakointi Uutiset
Amount of readers
SexWomen51
Men49
Age12-17 y7
18-24 y9
25-34 y14
35-44 y14
45-64 y30
65+ y26
ProfessionTop Management3
white-collar worker, higher-level13
White-collar worker14
Worker12
Farmer1
Other entrepreneur4
Pensioner30
Student, pupil13
Homewife, home dad0
Unemployed4
EducationElementary school7
Secondary school41
High school9
University38
Native languageFinnish95
Swedish5
Decision-maker in grocery purchasesThe respondent40
The respondent and the rest of the family44
An other person in the family16
Size of the household1 pers25
2 pers37
3 pers15
4 pers14
5+ pers9
Household income (gross)Below 35 000 € /y26
35 001 - 75 000 € /y41
75 001 - 100 000 € /y11
Over 100 000 € /y6
Type of MunicipalityGreater Helsinki19
Turku or Tampere8
Oulu4
70 000 - 150 000 inhabitants town13
Urban municipality27
Conurbation16
Countryside14
HousingApartment31
Row house or semi-detached house17
Detached house45
Farm5
Something else1
Can not answer1
Ownership of housingOwner-occupied residence75
Rented residence20
Right of residence apartment2
Something else1
Can not answer1
Number of cars in householdOne car45
Two cars32
Three or more cars10
No car13
Can not answer1
Car was bought new or usedNew28
Used64
Can not answer1
Actively used bonus cardK-Plussa76
S-etukortti79
PINS6
Stockmann13
None of these9
Can not answer2
Pets in householdCat17
Dog26
Some other pet6
No pets60
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself28
Someone else in household pays18
Someone else pays (friend, employer etc.)3
I don't have paid subscription at the moment51
Can not answer2
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself7
Someone else in household pays6
Someone else pays (friend, employer etc.)3
I don't have paid subscription at the moment81
Can not answer3
Multisubscription: A print newspaper and its digital contentI pay myself16
Someone else in household pays9
Someone else pays (friend, employer etc.)2
I don't have paid subscription at the moment70
Can not answer3
Print magazine subscription: only print magazine is included in the subscriptionI pay myself37
Someone else in household pays18
Someone else pays (friend, employer etc.)4
I don't have paid subscription at the moment42
Can not answer2
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself2
Someone else in household pays2
Someone else pays (friend, employer etc.)1
I don't have paid subscription at the moment90
Can not answer4
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself10
Someone else in household pays3
Someone else pays (friend, employer etc.)1
I don't have paid subscription at the moment82
Can not answer4

Urakointi Uutiset magazine's reader profile / Source NRS a2017/s2018

Terms of delivery

1. Maksuehdot:
14 pv netto

2. Viivästyskorko:
8,50%

3. Mainostoimistopalkkio:

4. Alennukset:
Mainostoimistoalennus 15% (valmis materiaali)

5. Reklamaatiot:
8 vrk kuluessa lehden ilmestymisestä

6. Ilmoituksen peruuttaminen:
Aineistopäivään mennessä

7. Lehden vastuu ilmoituksesta:
Lehden vastuu virheistä rajoittuu enintään ilmoitushintaan

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.