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Vauhdin Maailma

Vauhdin Maailma is the chief organ for Finnish motorsport. The magazine’s readers are followers and enthusiasts of motorsport, go in person to see motorsport events and follow the results in the media. For some of them, motorsport is a profession.

Magazine's website: http://www.vauhdinmaailma.fi/

Advertisement sales

Advertisement sales Otavamedia Oy
Phone 09 15 661
Fax 09 156 6212
Contact person Krista Pohjoisaho
050 3461574
krista.pohjoisaho@otava.fi
Www https://yrityksille.otavamedia.fi/

Contact info

Publisher Otavamedia Oy
Visiting address Maistraatinportti 1
00240 Helsinki
Phone 09 15 661
Magazine's email toimitus@vauhdinmaailma.fi

Circulation or copies

Issues per year 11

Readership

Readership 80 000
How many times read 2,7
Minutes of reading 45 min
Page contacts 103 000 Contacts
Sources KMT 2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 18.01.2019 21.12.2018 28.12.2018 Thema: Rallikauden ennakko: tiimit, kuljettajat, autot ja säännöt.
2 15.02.2019 21.01.2019 28.01.2019 Thema: Kotimaiset arvosarjat käynnistyvä: tuhti paketti mestaruussarjojen avauksista.
3 15.03.2019 18.02.2019 25.02.2019 Thema: F1-kauden ennakko: tietopaketti MM-sarjaan.
4 26.04.2019 01.04.2019 08.04.2019 Thema: Rallianalyysejä MM- ja SM-sarjoista: ovatko ennakkosuosikit lunastaneet paikkansa?
5 17.05.2019 18.04.2019 29.04.2019 Thema: Ratakausi alkaa: mestaruussarjat ja osakilpailut, säännöt ja uudistukset.
6 14.06.2019 20.05.2019 27.05.2019 Thema: Kilpa-autojen koeajoja, esittelyitä ja vertailuja.
7 12.07.2019 17.06.2019 24.06.2019 Thema: Neste Rallin katsojaopas: EK-kuvaukset tarkkoine karttoineen, kuljettajaesittelyt ja kausikooste.
8 23.08.2019 29.07.2019 05.08.2019 Thema: Kaikki Neste Rallista: ei vain kisarapotti, vaan lisäksi tutkamittauksia sekä nähtyä ja kuultua.
9 20.09.2019 26.08.2019 02.09.2019 Thema: Mestaruuskamppailut loppusuoralla: pohdintaa eri mestariehdokkaiden mahdollisuuksista.
10 25.10.2019 30.09.2019 07.10.2019 Thema: Formula E: sähköformuloiden mestaruussarja.
11 13.12.2019 18.11.2019 25.11.2019 Thema: VM-Ranking: neli- ja kaksipyöräisten Suomen Top 10 lajeittain.

Advertisement rates

2/1

Position: Not specified

Size including margin: 420 x 292 mm

4-colour price 4500 €

1/1

Position: Not specified

Size including margin: 210 x 292 mm

4-colour price 2500 €

1/1

Position: 2. Cover

Size including margin: 210 x 292 mm

4-colour price 2750 €

1/1

Position: 3. Cover

Size including margin: 210 x 292 mm

4-colour price 2750 €

Takakansi

Position: Back cover

Size including margin: 210 x 267 mm

4-colour price 2750 €

1/2

Position: Not specified

Size including margin: 102 x 292 mm

4-colour price 1700 €

1/4

Position: Not specified

Size including margin: 49 x 292 mm

4-colour price 1250 €

Info about inserts

Technical data

Size mm 210 x 292 mm
Printing area mm 210 x 292 mm
Bleed mm 5 mm
Column width 45 mm
Printing process Offset
Binding Saddle-stitching

Printing house

Printer Forssa Print , Forssa - Tuotanto

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi Tekniset tiedot, puh. 040 574 7795

Readers: 80 000 / NRS 2018 Download magazine graphs (PDF)

Reader profile All 12+ % Vauhdin Maailma
Readers %
Vauhdin Maailma
Amount of readers
SexWomen51118 800
Men498971 200
Age12-17 y7108 000
18-24 y964 800
25-34 y1475 600
35-44 y141512 000
45-64 y303830 400
65+ y262318 400
ProfessionTop Management454 000
white-collar worker, higher-level13108 000
White-collar worker14118 800
Worker122217 600
Farmer11800
Other entrepreneur443 200
Pensioner302620 800
Student, pupil141310 400
Homewife, home dad000
Unemployed432 400
EducationElementary school843 200
Secondary school405846 400
High school954 000
University392822 400
Native languageFinnish959576 000
Swedish554 000
Decision-maker in grocery purchasesThe respondent392923 200
The respondent and the rest of the family454838 400
An other person in the family152419 200
Size of the household1 pers252116 800
2 pers373830 400
3 pers151612 800
4 pers141411 200
5+ pers9118 800
Household income (gross)Below 35 000 € /y261814 400
35 001 - 75 000 € /y414737 600
75 001 - 100 000 € /y111411 200
Over 100 000 € /y675 600
Type of MunicipalityGreater Helsinki19129 600
Turku or Tampere864 800
Oulu443 200
70 000 - 150 000 inhabitants town13129 600
Urban municipality272923 200
Conurbation162217 600
Countryside141411 200
HousingApartment322520 000
Row house or semi-detached house161512 000
Detached house455040 000
Farm586 400
Something else11800
Can not answer121 600
Ownership of housingOwner-occupied residence747862 400
Rented residence201612 800
Right of residence apartment21800
Something else132 400
Can not answer221 600
Number of cars in householdOne car434132 800
Two cars333931 200
Three or more cars101612 800
No car1343 200
Can not answer11800
Car was bought new or usedNew283628 800
Used636854 400
Can not answer11800
Actively used bonus cardK-Plussa747560 000
S-etukortti797862 400
PINS464 800
Stockmann11129 600
None of these997 200
Can not answer221 600
Pets in householdCat000
Dog000
Some other pet000
No pets000
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself213124 800
Someone else in household pays151512 000
Someone else pays (friend, employer etc.)343 200
I don't have paid subscription at the moment604838 400
Can not answer232 400
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself7118 800
Someone else in household pays564 800
Someone else pays (friend, employer etc.)232 400
I don't have paid subscription at the moment827459 200
Can not answer464 800
Multisubscription: A print newspaper and its digital contentI pay myself212620 800
Someone else in household pays111310 400
Someone else pays (friend, employer etc.)321 600
I don't have paid subscription at the moment635544 000
Can not answer354 000
Print magazine subscription: only print magazine is included in the subscriptionI pay myself333729 600
Someone else in household pays181814 400
Someone else pays (friend, employer etc.)443 200
I don't have paid subscription at the moment463931 200
Can not answer354 000
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself254 000
Someone else in household pays254 000
Someone else pays (friend, employer etc.)121 600
I don't have paid subscription at the moment908265 600
Can not answer575 600
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself121310 400
Someone else in household pays454 000
Someone else pays (friend, employer etc.)132 400
I don't have paid subscription at the moment797056 000
Can not answer586 400

Vauhdin Maailma magazine's reader profile / Source NRS 2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.