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Vene

Number one magazine for yachting

Magazine's website: http://venelehti.fi/ Follow us :

Advertisement sales

Advertisement sales Otavamedia Oy
Phone 09 15 661
Fax 09 145 650
Contact person Fredrik Ström
040 575 2535
Fredrik.Strom@otava.fi
Www https://yrityksille.otavamedia.fi/
Advertisement sales Otavamedia Oy
Phone 09 15 661
Fax 09 156 6212
Contact person Leena Hyyryläinen
050 3106792
leena.hyyrylainen@otava.fi
Www https://yrityksille.otavamedia.fi/

Contact info

Publisher Otavamedia Oy
Visiting address Maistraatinportti 1
00240 Helsinki
Phone 09 15 661
Magazine's email vene@otavamedia.fi

Circulation or copies

Issues per year 12

Readership

Readership 71 000
Total reach 80 000
How many times read 2,5
Minutes of reading 48 min
Page contacts 100 000 Contacts
Sources KMT 2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 02.01.2019 03.12.2018 10.12.2018 Thema: Suuri varustenumero. Venevarusteiden ja veneilyvaatteiden uutuudet esittelyssä. Tutkimus sovittaessa.
2 06.02.2019 11.01.2019 18.01.2019 Thema: Vene 2018 Båt –messujen erikoisnumero, joka opastaa kävijät messuilla oikeisiin kohteisiin. Tutkimus sovittaessa.
3 06.03.2019 08.02.2019 15.02.2019 Thema: Taipuisien aurinkopaneeleiden suurvertailu. Helsingin ja Düsseldorfin messujen mielenkiintoisimmat veneet. Tutkimus sovittaessa.
4 03.04.2019 08.03.2019 15.03.2019 Thema: Katsaus veneiden tuontiin ulkomailta. Yksityisen tuojan opas. Tutkimus sovittaessa.
5 02.05.2019 02.04.2019 08.04.2019 Thema: Suuri matkaveneilynumero: satamaesittelyt ja vinkit uusien kohteiden etsijöille. Tutkimus sovittaessa.
6 29.05.2019 03.05.2019 10.05.2019 Thema: Veneilijän menovinkit kesälomalla, tapahtumatärpit veneilykohteissa. Tutkimus sovittaessa.
7 10.07.2019 12.06.2019 18.06.2019 Thema: Venejääkaappien vertailu. Veneruokavinkit ja rantaravintolat. Missä on paras pizza tai hampurilainen? Tutkimus sovittaessa.
8 14.08.2019 19.07.2019 26.07.2019 Thema: Katsaus veneilyyn pimenevissä illoissa: miten näkee ja pysyy väylällä, kun luonnonvalo loppuu. Uiva 2019 –ennakot. Tutkimus sovittaessa.
9 04.09.2019 09.08.2019 16.08.2019 Thema: Syyshuoltonumero: miten pitää huoltaa koneet ja purjeet talven seisontakaudelle. Tutkimus sovittaessa.
10 09.10.2019 13.09.2019 20.09.2019 Thema: Säilytä vene kevääseen asti oikein: kosteudenpoistajien suurvertailu. Venepeitteiden vaihtoehdot. Tutkimus sovittaessa.
11 06.11.2019 11.10.2019 18.10.2019 Thema: Unelmien veneet – numero. Luksusta ja tyylikkäitä varusteita. Tutkimus sovittaessa.
12 04.12.2019 08.11.2019 15.11.2019 Thema: Venematkailun erikoisnumero. Kuinka tarkkaan ja koska seuraavan kauden reissut kannattaa suunnitella. Missä voi matkailla veneellä silloin, kun lähimeri on jäässä. Tutkimus sovittaessa.

Advertisement rates

2/1

Position: Not specified

Size including margin: 420 x 275 mm

4-colour price 4970 €

Erikoishinnat: 6 210 € numerossa 2

1/1

Position: Not specified

Size including margin: 210 x 275 mm

4-colour price 2760 €

Erikoishinnat: 3 450 € numerossa 2

1/1

Position: 2. Cover

Size including margin: 210 x 275 mm

4-colour price 3040 €

Erikoishinnat: 3 800 € numerossa 2

1/1

Position: 3. Cover

Size including margin: 210 x 275 mm

4-colour price 3040 €

Erikoishinnat: 3 800 € numerossa 2

Takakansi

Position: Back cover

Size including margin: 210 x 250 mm

4-colour price 3040 €

Erikoishinnat: 3 800 € numerossa 2

1/2

Position: Not specified

Size including margin: 102 x 275 mm

4-colour price 1880 €

Erikoishinnat: 2 350 € numerossa 2

1/2

Position: Not specified

Size including margin: 210 x 135 mm

4-colour price 1880 €

Erikoishinnat: 2 350 € numerossa 2

1/4

Position: Not specified

Size including margin: 49 x 275 mm

4-colour price 1380 €

Erikoishinnat: 1 730 € numerossa 2

1/4

Position: Not specified

Size including margin: 210 x 66 mm

4-colour price 1380 €

Erikoishinnat: 1 730 € numerossa 2

1/4

Position: Not specified

Size including margin: 102 x 135 mm

4-colour price 1380 €

Erikoishinnat: 1 730 € numerossa 2

Info about inserts

Technical data

Size mm 210 x 275 mm
Printing area mm 210 x 275 mm
Bleed mm 5 mm
Column width 42 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer Forssa Print , Forssa - Tuotanto

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi Tekniset tiedot, puh. 040 5747795

Readers: 71 000 / NRS 2018 Download magazine graphs (PDF)

Reader profile All 12+ % Vene
Readers %
Vene
Amount of readers
SexWomen51139 230
Men498761 770
Age12-17 y7128 520
18-24 y932 130
25-34 y1496 390
35-44 y141510 650
45-64 y304229 820
65+ y262014 200
ProfessionTop Management474 970
white-collar worker, higher-level131913 490
White-collar worker1474 970
Worker121611 360
Farmer100
Other entrepreneur474 970
Pensioner302517 750
Student, pupil14128 520
Homewife, home dad000
Unemployed421 420
EducationElementary school874 970
Secondary school403826 980
High school996 390
University394229 820
Native languageFinnish959265 320
Swedish585 680
Decision-maker in grocery purchasesThe respondent392618 460
The respondent and the rest of the family455539 050
An other person in the family151913 490
Size of the household1 pers251611 360
2 pers374229 820
3 pers15117 810
4 pers141913 490
5+ pers9117 810
Household income (gross)Below 35 000 € /y261510 650
35 001 - 75 000 € /y413625 560
75 001 - 100 000 € /y111611 360
Over 100 000 € /y61913 490
Type of MunicipalityGreater Helsinki192417 040
Turku or Tampere896 390
Oulu432 130
70 000 - 150 000 inhabitants town13117 810
Urban municipality273021 300
Conurbation161510 650
Countryside1485 680
HousingApartment322920 590
Row house or semi-detached house161611 360
Detached house455136 210
Farm521 420
Something else100
Can not answer121 420
Ownership of housingOwner-occupied residence748358 930
Rented residence20128 520
Right of residence apartment221 420
Something else11710
Can not answer221 420
Number of cars in householdOne car433826 980
Two cars334431 240
Three or more cars10128 520
No car1353 550
Can not answer11710
Car was bought new or usedNew283625 560
Used636445 440
Can not answer121 420
Actively used bonus cardK-Plussa747956 090
S-etukortti797553 250
PINS442 840
Stockmann112014 200
None of these985 680
Can not answer221 420
Pets in householdCat000
Dog000
Some other pet000
No pets000
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself212719 170
Someone else in household pays151712 070
Someone else pays (friend, employer etc.)342 840
I don't have paid subscription at the moment604934 790
Can not answer232 130
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself7139 230
Someone else in household pays564 260
Someone else pays (friend, employer etc.)253 550
I don't have paid subscription at the moment826848 280
Can not answer485 680
Multisubscription: A print newspaper and its digital contentI pay myself212920 590
Someone else in household pays111611 360
Someone else pays (friend, employer etc.)342 840
I don't have paid subscription at the moment634934 790
Can not answer321 420
Print magazine subscription: only print magazine is included in the subscriptionI pay myself334330 530
Someone else in household pays181611 360
Someone else pays (friend, employer etc.)453 550
I don't have paid subscription at the moment463323 430
Can not answer374 970
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself285 680
Someone else in household pays242 840
Someone else pays (friend, employer etc.)121 420
I don't have paid subscription at the moment907754 670
Can not answer596 390
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself122215 620
Someone else in household pays464 260
Someone else pays (friend, employer etc.)153 550
I don't have paid subscription at the moment796042 600
Can not answer596 390

Vene magazine's reader profile / Source NRS 2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.