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Vene

Number one magazine for yachting

Magazine's website: http://venelehti.fi/ Follow us :

Advertisement sales

Advertisement sales Otavamedia Oy
Phone 09 15 661
Fax 09 145 650
Contact person Fredrik Ström
040 575 2535
Fredrik.Strom@otava.fi
Www https://yrityksille.otavamedia.fi/
Advertisement sales Otavamedia Oy
Phone 09 15 661
Fax 09 156 6212
Contact person Leena Hyyryläinen
050 3106792
leena.hyyrylainen@otava.fi
Www https://yrityksille.otavamedia.fi/

Contact info

Publisher Otavamedia Oy
Visiting address Maistraatinportti 1
00240 Helsinki
Phone 09 15 661
Magazine's email vene@otavamedia.fi

Circulation or copies

Issues per year 12

Readership

Readership 66 000
Total reach 71 000
How many times read 2,5
Minutes of reading 50 min
Page contacts 99 000 Contacts
Sources KMT s2017/k2018

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 02.01.2019 03.12.2018 10.12.2018 Thema: Suuri varustenumero. Venevarusteiden ja veneilyvaatteiden uutuudet esittelyssä. Tutkimus sovittaessa.
2 06.02.2019 11.01.2019 18.01.2019 Thema: Vene 2018 Båt –messujen erikoisnumero, joka opastaa kävijät messuilla oikeisiin kohteisiin. Tutkimus sovittaessa.
3 06.03.2019 08.02.2019 15.02.2019 Thema: Taipuisien aurinkopaneeleiden suurvertailu. Helsingin ja Düsseldorfin messujen mielenkiintoisimmat veneet. Tutkimus sovittaessa.
4 03.04.2019 08.03.2019 15.03.2019 Thema: Katsaus veneiden tuontiin ulkomailta. Yksityisen tuojan opas. Tutkimus sovittaessa.
5 02.05.2019 02.04.2019 08.04.2019 Thema: Suuri matkaveneilynumero: satamaesittelyt ja vinkit uusien kohteiden etsijöille. Tutkimus sovittaessa.
6 29.05.2019 03.05.2019 10.05.2019 Thema: Veneilijän menovinkit kesälomalla, tapahtumatärpit veneilykohteissa. Tutkimus sovittaessa.
7 10.07.2019 12.06.2019 18.06.2019 Thema: Venejääkaappien vertailu. Veneruokavinkit ja rantaravintolat. Missä on paras pizza tai hampurilainen? Tutkimus sovittaessa.
8 14.08.2019 19.07.2019 26.07.2019 Thema: Katsaus veneilyyn pimenevissä illoissa: miten näkee ja pysyy väylällä, kun luonnonvalo loppuu. Uiva 2019 –ennakot. Tutkimus sovittaessa.
9 04.09.2019 09.08.2019 16.08.2019 Thema: Syyshuoltonumero: miten pitää huoltaa koneet ja purjeet talven seisontakaudelle. Tutkimus sovittaessa.
10 09.10.2019 13.09.2019 20.09.2019 Thema: Säilytä vene kevääseen asti oikein: kosteudenpoistajien suurvertailu. Venepeitteiden vaihtoehdot. Tutkimus sovittaessa.
11 06.11.2019 11.10.2019 18.10.2019 Thema: Unelmien veneet – numero. Luksusta ja tyylikkäitä varusteita. Tutkimus sovittaessa.
12 04.12.2019 08.11.2019 15.11.2019 Thema: Venematkailun erikoisnumero. Kuinka tarkkaan ja koska seuraavan kauden reissut kannattaa suunnitella. Missä voi matkailla veneellä silloin, kun lähimeri on jäässä. Tutkimus sovittaessa.

Advertisement rates

2/1

Position: Not specified

Size including margin: 434 X 280 mm

4-colour price 4970 €

Erikoishinnat: 6 210 € numerossa 2

1 1/2

Position: Not specified

Size including margin: 322 X 280 mm

4-colour price 4280 €

Erikoishinnat: 5 360 € numerossa 2

1/1

Position: Not specified

Size including margin: 217 X 280 mm

4-colour price 2760 €

Erikoishinnat: 3 450 € numerossa 2

1/1

Position: 2. Cover

Size including margin: 217 X 280 mm

4-colour price 3040 €

Erikoishinnat: 3 800 € numerossa 2

1/1

Position: 3. Cover

Size including margin: 217 X 280 mm

4-colour price 3040 €

Erikoishinnat: 3 800 € numerossa 2

Takakansi

Position: Back cover

Size including margin: 217 x 255 mm

4-colour price 3040 €

Erikoishinnat: 3 800 € numerossa 2

1/2

Position: Not specified

Size including margin: 106 X 280 mm

4-colour price 1880 €

Erikoishinnat: 2 350 € numerossa 2

1/2

Position: Not specified

Size including margin: 217 X 138 mm

4-colour price 1880 €

Erikoishinnat: 2 350 € numerossa 2

1/4

Position: Not specified

Size including margin: 55 x280 mm

4-colour price 1380 €

Erikoishinnat: 1 730 € numerossa 2

1/4

Position: Not specified

Size including margin: 217 x 68 mm

4-colour price 1380 €

Erikoishinnat: 1 730 € numerossa 2

1/4

Position: Not specified

Size including margin: 106 x138 mm

4-colour price 1380 €

Erikoishinnat: 1 730 € numerossa 2

Info about inserts

Technical data

Size mm 217 x 280 mm
Printing area mm 217 x 280 mm
Bleed mm 5 mm
Column width 42 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer Forssa Print , Forssa - Tuotanto

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi Tekniset tiedot, puh. 040 5747795

Readers: 66 000 / NRS a2017/s2018 Download magazine graphs (PDF)

Reader profile All 12+ % Vene
Readers %
Vene
Amount of readers
SexWomen51149 240
Men498656 760
Age12-17 y774 620
18-24 y942 640
25-34 y1485 280
35-44 y141811 880
45-64 y304731 020
65+ y261610 560
ProfessionTop Management3106 600
white-collar worker, higher-level131912 540
White-collar worker1495 940
Worker121711 220
Farmer100
Other entrepreneur474 620
Pensioner302315 180
Student, pupil13106 600
Homewife, home dad000
Unemployed421 320
EducationElementary school742 640
Secondary school413724 420
High school995 940
University384429 040
Native languageFinnish958958 740
Swedish5117 260
Decision-maker in grocery purchasesThe respondent402919 140
The respondent and the rest of the family445536 300
An other person in the family161610 560
Size of the household1 pers252013 200
2 pers373724 420
3 pers15138 580
4 pers142315 180
5+ pers985 280
Household income (gross)Below 35 000 € /y26127 920
35 001 - 75 000 € /y414127 060
75 001 - 100 000 € /y111711 220
Over 100 000 € /y61912 540
Type of MunicipalityGreater Helsinki192818 480
Turku or Tampere863 960
Oulu453 300
70 000 - 150 000 inhabitants town1385 280
Urban municipality273120 460
Conurbation16127 920
Countryside14106 600
HousingApartment312516 500
Row house or semi-detached house171711 220
Detached house455536 300
Farm521 320
Something else100
Can not answer100
Ownership of housingOwner-occupied residence758254 120
Rented residence20138 580
Right of residence apartment221 320
Something else121 320
Can not answer11660
Number of cars in householdOne car454227 720
Two cars324026 400
Three or more cars10138 580
No car1342 640
Can not answer100
Car was bought new or usedNew283321 780
Used647046 200
Can not answer11660
Actively used bonus cardK-Plussa767952 140
S-etukortti798254 120
PINS663 960
Stockmann131610 560
None of these953 300
Can not answer21660
Pets in householdCat17159 900
Dog263120 460
Some other pet663 960
No pets605536 300
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself283523 100
Someone else in household pays181711 220
Someone else pays (friend, employer etc.)353 300
I don't have paid subscription at the moment514227 720
Can not answer221 320
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself7149 240
Someone else in household pays685 280
Someone else pays (friend, employer etc.)353 300
I don't have paid subscription at the moment816945 540
Can not answer353 300
Multisubscription: A print newspaper and its digital contentI pay myself162516 500
Someone else in household pays9127 920
Someone else pays (friend, employer etc.)242 640
I don't have paid subscription at the moment705737 620
Can not answer331 980
Print magazine subscription: only print magazine is included in the subscriptionI pay myself374429 040
Someone else in household pays182013 200
Someone else pays (friend, employer etc.)442 640
I don't have paid subscription at the moment423321 780
Can not answer231 980
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself285 280
Someone else in household pays242 640
Someone else pays (friend, employer etc.)11660
I don't have paid subscription at the moment908354 780
Can not answer453 300
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself101912 540
Someone else in household pays353 300
Someone else pays (friend, employer etc.)131 980
I don't have paid subscription at the moment827046 200
Can not answer453 300

Vene magazine's reader profile / Source NRS a2017/s2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.