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Caravan

Caravan is Finnish magazine specialized in caravanning. Caravan writes about everything what is in caravanners special interests: new models, accessories, technicat matters, maintenance, camp-sites, places of interests etc.

Magazine's website: www.caravan-lehti.fi, www.leirintaopas.fi Follow us :

You're looking at rate card information for the year 2021. Switch to year 2022.

Advertisement sales

Advertisement sales Suomen Caravan Media Oy / Caravan
Phone 03 615 3144
Fax 03 615 3161
Email pauli.salokangas@caravan-lehti.fi
Contact person Sari Reimi
03 615 3144
050 566 2320
sari.reimi@caravan-lehti.fi
Www https://caravan-lehti.fi/printtimainonta

Contact info

Publisher Suomen Caravan Media Oy / Caravan
Visiting address Viipurintie 58
13210 Hämeenlinna
Phone 03 615 3144
Magazine's email pauli.salokangas@caravan-lehti.fi
Päätoimittaja Pauli Salokangas
Toimitussihteeri Pirjo Rättyä

Circulation or copies

Circulation 58173 / LT2020
Copies 63000
Issues per year 6

Readership

Readership 137 000
Total reach 145 000
How many times read 2.4
Minutes of reading 50 min
Sources NRS 2021

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 04.01.2021 23.11.2020
2 25.02.2021 26.01.2021
3 15.04.2021 08.03.2021
3 b 15.04.2021 08.03.2021
4 17.06.2021 11.05.2021
5 09.09.2021 04.08.2021
6 04.11.2021 05.10.2021

Advertisement rates

sisäkannet

Position: 2. Cover

Size including margin: 210x297 mm

4-colour price 3309 €

1/1

Position: Page 4

Size including margin: 210 x 297 mm

4-colour price 3309 €

sisäkannet

Position: Back inner cover

Size including margin: 210x297 mm

4-colour price 3309 €

TK

Position: Back cover

Size including margin: 210x297 mm

4-colour price 3949 €

2/1

Position: Not specified

Size including margin: 420 x 297 mm

b&w price 3500 €

4-colour price 4139 €

1/1

Position: Not specified

Size including margin: 210 x 297 mm

b&w price 2106 €

4-colour price 3039 €

1/2

Position: Not specified

Size excluding margin: 90 x 276 mm

b&w price 1169 €

4-colour price 1625 €

1/2

Position: Not specified

Size excluding margin: 184 x 135 mm

b&w price 1169 €

4-colour price 1625 €

1/4

Position: Not specified

Size excluding margin: 90 x 135 mm

b&w price 795 €

4-colour price 1005 €

1/4

Position: Not specified

Size excluding margin: 184 x 65 mm

b&w price 795 €

4-colour price 1005 €

1/8

Position: Not specified

Size excluding margin: 90 x 65 mm

b&w price 405 €

4-colour price 636 €

Info about inserts

Technical data

Size mm 210 x 297 mm
Printing area mm 184 x 276 mm
Bleed mm 4 mm
Number of colums 4
Column width 42,5 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer PunaMusta Oy , Joensuu

 

Technical info / material

Ad material delivery sari.reimi@caravan-lehti.fi
Technical data digitaalinen aineisto, kuvaresoluutio 300 ppi. Aineiston toimitus sari.reimi@@caravan-lehti.fi 20 Mtavuun asti. Suuremmat tiedostot FTP:llä.

Readers: 137 000 / NRS 2021 Download magazine graphs (PDF)

Reader profile All 15+ % Caravan
Readers %
Caravan
Amount of readers
SexWomen514561 650
Men495575 350
Age15-24 y1356 850
25-34 y1434 110
35-44 y141115 070
45-54 y141824 660
55-64 y162432 880
65+ y293953 430
Gender + ageFemale 15-29 years1034 110
Female 30-49 years14912 330
Female 50+ years283243 840
Male 15-29 years1034 110
Male 30-49 years141317 810
Male 50+ years243953 430
Household positionLives at home with parents745 480
Lives alone271824 660
Lives with spouse374764 390
Lives with spouse and children232736 990
Single parent222 740
Other311 370
ProfessionTop Management445 480
white-collar worker, higher-level15912 330
White-collar worker131317 810
Worker101115 070
Farmer111 370
Other entrepreneur334 110
Pensioner314561 650
Student, pupil1256 850
Homewife, home dad100
Unemployed334 110
Other434 110
No answer322 740
EducationElementary school6912 330
Secondary school779 590
Vocational294460 280
High school131115 070
University of Applied Sciences181419 180
University251419 180
Something else211 370
Size of the household1 pers281723 290
2 pers395169 870
3 pers141216 440
4 pers121013 700
5+ pers71013 700
Household income (gross)Below 20 000 € /y131013 700
20 000 - 35 000 € /y212128 770
35 001 - 50 000 € /y202027 400
50 001 - 85 000 € /y212635 620
85 001 - 100 000 € /y668 220
Over 100 000 € /y645 480
Don't want to tell679 590
Can't say / No answer756 850
Decision-maker in grocery purchasesYes9492126 040
Don't know6810 960
Can not say111 370
HousingApartment342128 770
Row house or semi-detached house171520 550
Detached house445879 460
Farm456 850
Something else100
Can not say000
Ownership of housingOwner-occupied residence7485116 450
Rented residence221216 440
Right of residence apartment211 370
Something else111 370
Can not say100
Cottage or holiday home in regular useYes414561 650
No585473 980
Can not say111 370
Number of cars in householdOne car464257 540
Two cars303953 430
Three or more cars101216 440
No car1468 220
Advertising ban at the door / mailboxYes241216 440
No7687119 190
Can not say100
lifecycleIn paid job, entrepreneur, freelancer, farmer504460 280
Temporarily absent (= time off from work, care or study, maternity leave)111 370
Retired314561 650
Unemployed / laid off334 110
Schoolboy or student1256 850
Housewife or father100
In the military or performing civilian service000
Other111 370
Don't want to say000
Can not say000
Participation in workplace procurement decisionsYes232128 770
No252230 140
Can't say / No answer515778 090
Health services used in the householdPublic health services8588120 560
Employer - funded health care services494156 170
Private, self-funded healthcare services384156 170
Private health insurance services211723 290
No health care100
Can not say111 370
Type of municipality (7 class)Greater Helsinki1979 590
Turku or Tampere856 850
Oulu456 850
70 000 - 150 000 inhabitants town131013 700
Urban municipality273446 580
Conurbation162128 770
Countryside131926 030
Pets in householdCat171723 290
Dog262838 360
Some other pet556 850
No pets605879 460
Family with kidsYes313142 470
No696994 530
Use of glasses or contact lensesYes6876104 120
No322432 880
How often different content is read
The frequency of reading: Print magazinesDaily152331 510
5-6 days a week422 740
1-4 days a week282939 730
Monthly252838 360
Rarely211723 290
Never511 370
Can not say000
The frequency of reading: Magazine content in digital formatDaily202432 880
5-6 days a week568 220
1-4 days a week191216 440
Monthly161723 290
Rarely252534 250
Never131520 550
Can not say111 370
The frequency of reading: Print newspapers or afternoon papersDaily344257 540
5-6 days a week556 850
1-4 days a week233041 100
Monthly1479 590
Rarely191520 550
Never511 370
Can not say000
The frequency of reading: Newspaper or afternoon paper content in digital formatDaily535676 720
5-6 days a week10810 960
1-4 days a week171824 660
Monthly634 110
Rarely91216 440
Never534 110
Can not say000
The frequency of reading: Free and free delivery newspapersDaily6912 330
5-6 days a week5912 330
1-4 days a week424967 130
Monthly181317 810
Rarely201520 550
Never856 850
Can not say111 370
The frequency of watching: Free online TV servicesDaily171926 030
5-6 days a week10810 960
1-4 days a week313243 840
Monthly201926 030
Rarely151520 550
Never679 590
Can not say111 370
The frequency of watching: Pay TV and streaming servicesDaily151115 070
5-6 days a week10810 960
1-4 days a week191621 920
Monthly979 590
Rarely111216 440
Never354460 280
Can not say111 370
The frequency of watching: Programs of YLE (national proadcaster) TV channelsDaily486386 310
5-6 days a week10912 330
1-4 days a week191419 180
Monthly1168 220
Rarely1068 220
Never322 740
Can not say000
The frequency of watching: Programs of commercial TV channelsDaily385068 500
5-6 days a week131419 180
1-4 days a week231824 660
Monthly968 220
Rarely1079 590
Never768 220
Can not say000
The frequency of listening: Programs of YLE (national proadcaster) radio-channelsDaily243345 210
5-6 days a week7912 330
1-4 days a week171723 290
Monthly111013 700
Rarely262128 770
Never14912 330
Can not say111 370
The frequency of listening: Programs of commercial radio channelsDaily182331 510
5-6 days a week101115 070
1-4 days a week232432 880
Monthly131013 700
Rarely201621 920
Never161520 550
Can not say111 370
The frequency of listening: PodcastsDaily311 370
5-6 days a week211 370
1-4 days a week945 480
Monthly12810 960
Rarely262838 360
Never445271 240
Can not say468 220
User frequency and following: Social mediaDaily564967 130
5-6 days a week645 480
1-4 days a week91013 700
Monthly334 110
Rarely556 850
Never192838 360
Can not say000
User frequency and following: Bloggers, YouTubers, or social media influencersDaily1168 220
5-6 days a week534 110
1-4 days a week1179 590
Monthly8912 330
Rarely242331 510
Never405068 500
Can not say122 740
User frequency: Instant messaging Daily645676 720
5-6 days a week101013 700
1-4 days a week101317 810
Monthly445 480
Rarely356 850
Never91115 070
Can not say100
A paid Finnish newspaper is subscribed to my household (print or digital)Yes596893 160
No403142 470
Can not say100
I tend to buy tabloidsYes91115 070
No8987119 190
Can not say111 370
A paid Finnish magazine is subscribed to my household (print or digital)Yes505473 980
No494460 280
Can not say211 370
I tend to buy single copy magazinesYes182027 400
No8078106 860
Can not say222 740

Caravan magazine's reader profile / Source NRS 2021

Terms of delivery

1. Maksuehdot:
14 vrk netto

2. Viivästyskorko:
Viivästyskorkolain mukainen

3. Mainostoimistopalkkio:
Mainostoimistoalennus 15%

4. Alennukset:

5. Reklamaatiot:
Reklamaation kirjallisesti 8 vuorokauden kuluesa elehden ilmestymispäivästä.

6. Ilmoituksen peruuttaminen:
Peruutukset viimeistään ilmoitettuna aineistopäivänä kirjallisena. Määräajan jälkeen 50 % korvaus ilmoitushinnasta.

7. Lehden vastuu ilmoituksesta:
Lehden vastuu rajoittuu enintään ilmoituksen hintaan.

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.