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Gloria

The most fabulous women’s magazine and the biggest fashion magazine in Finland, this lifestyle brand embracing a wonderful life is visually bold, stylish, beautiful and optimistic. Gloria always walks on the sunny side of the street and fights against the gloom – we want to show that there is beauty and good in this world and that life is enjoyed! In addition to fashion and beauty, Gloria also features super interesting people and surprising individuals, business, travel, restaurants and wines, current events and phenomena. The most impressive content of Gloria are its stunning fashion editorials and helpful fashion and beauty articles that make sure our readers always know what is ’in’, what they should invest in and what are the best style tips. Gloria is a luxury and eye candy that brings joy and beauty to life. It's an experience that feeds dreams, indulges and relaxes. Responsibly and ethically. Gloria gives you a moment of me time above everyday life!

Magazine's website: www.gloria.fi Follow us :

Advertisement sales

Advertisement sales Sanoma Media Finland Oy
Phone 010 808 085
Email yrityspalvelu@sanoma.fi
Contact person Sirkka Pulkkinen
mediapalvelu@sanoma.com
Www http://media.sanoma.fi/

Contact info

Publisher Sanoma Media Finland Oy
Visiting address Töölönlahdenkatu2
00100 Helsinki
Postal address PL 20
00089 Sanoma
Phone 09 1201
Magazine's email gloria@sanoma.com
Tuottaja Kristiina Raitala

Circulation or copies

Issues per year 11

Readership

Readership 99 000
Total reach 105 000
How many times read 1.8
Minutes of reading 42 min
Sources NRS 2021

Online audience

Magazine's website http://www.gloria.fi

Average weekly reach Source: FIAM

July 2022
5 899
8.82 %
June 2022
5 421
-9.8 %
May 2022
6 010
-4.38 %
April 2022
6 285
18.81 %
March 2022
5 290
-18.36 %
February 2022
6 480
-14.35 %
January 2022
7 566
0 %
January 2022
7 566
-3.04 %
December 2021
7 803
-0.62 %
November 2021
7 852
17.88 %
October 2021
6 661
0.02 %
September 2021
6 660
-0.34 %

Average weekly pageviews Source: FIAM

July 2022
11 233
12.82 %
June 2022
9 957
-7.92 %
May 2022
10 813
-13.64 %
April 2022
12 521
6.37 %
March 2022
11 771
2.79 %
February 2022
11 451
-17.05 %
January 2022
13 805
0 %
January 2022
13 805
13.16 %
December 2021
12 200
11.67 %
November 2021
10 925
-11.05 %
October 2021
12 282
-5.62 %
September 2021
13 014
9.97 %

Tavoittavuusluvut ja sivulatausten määrät ovat kunkin kuukauden viikkolukujen keskiarvoja. Viikot määräytyvät osaksi sen kuukauden lukuja, jolle suurempi osa kyseisen viikon päivistä osuu. Yksittäisten viikkojen luvut ovat nähtävissä FIAM:in julkisella viikkolistalla.

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 05.01.2022 08.12.2021 10.12.2021 Thema: Biggest fashion trends in 2022, accessories (shoes, bags, eyewear, belts, jewellery) and beauty products.
2 02.02.2022 10.01.2022 12.01.2022 Thema: Beautiful ready-to-wear spring fashion + accessories (shoes, bags, eyewear, belts, jewellery). Get your hair and skin in shape.
3 02.03.2022 07.02.2022 09.02.2022 Thema: BIG SPRING FASHION ISSUE – quality fashion and smart buys. Most effective skin care and hair care products.
4 06.04.2022 14.03.2022 16.03.2022 Thema: Most stylish spring clothes + accessories (shoes, bags, eyewear, belts, jewellery).
5 04.05.2022 08.04.2022 12.04.2022 Thema: Festive spring fashion and all the accessories. New fragrances and beauty products.
6 - 7 01.06.2022 09.05.2022 11.05.2022 Thema: Fresh summer fashion + new accessories, skin and hair care during the summer holiday. Quality and sensible buys.
8 03.08.2022 11.07.2022 13.07.2022 Thema: Stylish office fashion and beautiful accessories. Intensive treatment for hair and skin.
9 31.08.2022 08.08.2022 10.08.2022 Thema: BIG AUTUMN FASHION ISSUE – how to buy sustainable, beautiful fashion. All the autumn makeup looks.
10 05.10.2022 12.09.2022 14.09.2022 Thema: Fashion for a colder weather and all about the season’s accessories. Autumn beauty products.
11 02.11.2022 10.10.2022 12.10.2022 Thema: Beautiful festive fashion and accessories. Makeup, jewellery, fragrances, hair care and beauty products for parties.
12 30.11.2022 07.11.2022 09.11.2022 Thema: TOP 12 beauty products – the best, tested products that money can buy. Best gift ideas. Fashion and accessories for the festive season and Christmas.

Advertisement rates

2/1

Position: Not specified

Size including margin: 460 x 297 mm

4-colour price 18717 €

2/1

Position: First spread

Size including margin: 460 x 297 mm

4-colour price 21525 €

2/1

Position: 2. Spread

Size including margin: 460 x 297 mm

4-colour price 20663 €

1/1

Position: Not specified

Size including margin: 230 x 297 mm

4-colour price 9359 €

1/1

Position: 2. Cover

Size including margin: 230 x 297 mm

4-colour price 10463 €

1/1

Position: 3. Cover

Size including margin: 230 x 297 mm

4-colour price 10463 €

1/1

Position: Back cover

Size including margin: 230 x 272 mm

4-colour price 10989 €

1/2

Position: Not specified

Size including margin: 112 x 297 mm

4-colour price 6730 €

1/2

Position: Not specified

Size including margin: 230 x 146 mm

4-colour price 6730 €

1/3

Position: Not specified

Size including margin: 76 x 297 mm

4-colour price 5803 €

1/3

Position: Not specified

Size including margin: 230 x 99 mm

4-colour price 5803 €

1/4

Position: Not specified

Size including margin: 60 x 297 mm

4-colour price 4931 €

1/4

Position: Not specified

Size including margin: 230 x 74 mm

4-colour price 4931 €

1/4

Position: Not specified

Size including margin: 112 x 146 mm

4-colour price 4931 €

Info about inserts

Prices doesn't include tax.

Technical data

Size mm 230 x 297 mm
Bleed mm 5 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer Kroonpress AS , Viro

 

Technical info / material

Ad material delivery Aineisto toimitetaan varauksen vahvistamisen jälkeen lähetettävän aineistolinkin kautta. Ilmoitusvaraukseen nimetty aineistontoimittaja saa aineistolinkin sähköpostiinsa. Aineiston jättöaika on aineistopäivänä klo 12 mennessä.
Technical data Valmis aineisto on PDF-tiedosto, joka sisältää kaikki ilmoitukseen kuuluvat elementit: tekstit, kuvat, grafiikat, ja fontit. Valmista aineistoa ei muokata lehdessä, vaan se julkaistaan sellaisenaan. Aineiston koko tulee olla sama kuin ilmoituksen koko, kokosivuissa lopullinen puhtaaksileikattu koko. Leikkuuvarat 5 mm ilmoituksen jokaisella reunalla. Leikkuumerkit on sisällytettävä lopullisiin sivutiedostoihin. Vältät tekstien leikkaantumisen, kun et sijoita tekstejä etkä muita oleellisia asioita (esim. logoja) 5 mm lähemmäksi puhtaaksileikkausta. Liimasidotuissa tuotteissa on otettava huomioon selän vaikutus aukeaman yli menevissä teksteissä. Normaalitapauksessa 6 + 6 mm vara riittää. Tarkemmat tekniset tiedot: media.sanoma.fi/suunnittelijan-tyokalut/aineistotiedot/printti-aineisto-ohjeet#aikakauslehdet.

Readers: 99 000 / NRS 2021 Download magazine graphs (PDF)

Reader profile All 15+ % Gloria
Readers %
Gloria
Amount of readers
SexWomen519190 090
Men4998 910
Age15-24 y1365 940
25-34 y1498 910
35-44 y141312 870
45-54 y141413 860
55-64 y161918 810
65+ y293938 610
Gender + ageFemale 15-29 years10109 900
Female 30-49 years142221 780
Female 50+ years285958 410
Male 15-29 years101990
Male 30-49 years141990
Male 50+ years2476 930
Household positionLives at home with parents732 970
Lives alone272625 740
Lives with spouse374241 580
Lives with spouse and children232322 770
Single parent232 970
Other332 970
ProfessionTop Management465 940
white-collar worker, higher-level152019 800
White-collar worker131211 880
Worker1032 970
Farmer100
Other entrepreneur332 970
Pensioner313938 610
Student, pupil1254 950
Homewife, home dad11990
Unemployed332 970
Other454 950
No answer321 980
EducationElementary school643 960
Secondary school754 950
Vocational292120 790
High school131211 880
University of Applied Sciences181716 830
University254039 600
Something else221 980
Size of the household1 pers282625 740
2 pers394746 530
3 pers141312 870
4 pers121110 890
5+ pers732 970
Household income (gross)Below 20 000 € /y1398 910
20 000 - 35 000 € /y211918 810
35 001 - 50 000 € /y201615 840
50 001 - 85 000 € /y212524 750
85 001 - 100 000 € /y676 930
Over 100 000 € /y61312 870
Don't want to tell698 910
Can't say / No answer721 980
Decision-maker in grocery purchasesYes949796 030
Don't know621 980
Can not say100
HousingApartment343837 620
Row house or semi-detached house172019 800
Detached house443837 620
Farm432 970
Something else100
Can not say000
Ownership of housingOwner-occupied residence748079 200
Rented residence221615 840
Right of residence apartment221 980
Something else11990
Can not say100
Cottage or holiday home in regular useYes414746 530
No585251 480
Can not say11990
Number of cars in householdOne car464948 510
Two cars302928 710
Three or more cars1087 920
No car141413 860
Advertising ban at the door / mailboxYes242423 760
No767574 250
Can not say11990
lifecycleIn paid job, entrepreneur, freelancer, farmer504948 510
Temporarily absent (= time off from work, care or study, maternity leave)11990
Retired313938 610
Unemployed / laid off332 970
Schoolboy or student1254 950
Housewife or father11990
In the military or performing civilian service000
Other11990
Don't want to say000
Can not say000
Participation in workplace procurement decisionsYes232322 770
No252322 770
Can't say / No answer515453 460
Health services used in the householdPublic health services858584 150
Employer - funded health care services494847 520
Private, self-funded healthcare services385251 480
Private health insurance services212019 800
No health care11990
Can not say100
Type of municipality (7 class)Greater Helsinki193837 620
Turku or Tampere898 910
Oulu454 950
70 000 - 150 000 inhabitants town1398 910
Urban municipality272120 790
Conurbation16109 900
Countryside1376 930
Pets in householdCat171615 840
Dog262221 780
Some other pet543 960
No pets606463 360
Family with kidsYes312726 730
No697372 270
Use of glasses or contact lensesYes688079 200
No322019 800
How often different content is read
The frequency of reading: Print magazinesDaily152726 730
5-6 days a week465 940
1-4 days a week283635 640
Monthly252423 760
Rarely2176 930
Never500
Can not say000
The frequency of reading: Magazine content in digital formatDaily202423 760
5-6 days a week554 950
1-4 days a week192221 780
Monthly161312 870
Rarely252524 750
Never1398 910
Can not say11990
The frequency of reading: Print newspapers or afternoon papersDaily345453 460
5-6 days a week554 950
1-4 days a week231817 820
Monthly14109 900
Rarely1987 920
Never521 980
Can not say021 980
The frequency of reading: Newspaper or afternoon paper content in digital formatDaily535958 410
5-6 days a week1098 910
1-4 days a week171312 870
Monthly665 940
Rarely987 920
Never532 970
Can not say000
The frequency of reading: Free and free delivery newspapersDaily654 950
5-6 days a week576 930
1-4 days a week424645 540
Monthly181817 820
Rarely201817 820
Never854 950
Can not say11990
The frequency of watching: Free online TV servicesDaily171817 820
5-6 days a week101211 880
1-4 days a week313332 670
Monthly201716 830
Rarely151312 870
Never665 940
Can not say100
The frequency of watching: Pay TV and streaming servicesDaily15109 900
5-6 days a week1098 910
1-4 days a week191918 810
Monthly987 920
Rarely111312 870
Never354039 600
Can not say121 980
The frequency of watching: Programs of YLE (national proadcaster) TV channelsDaily485857 420
5-6 days a week101211 880
1-4 days a week191615 840
Monthly1187 920
Rarely1065 940
Never31990
Can not say000
The frequency of watching: Programs of commercial TV channelsDaily384039 600
5-6 days a week131514 850
1-4 days a week232423 760
Monthly987 920
Rarely1076 930
Never765 940
Can not say000
The frequency of listening: Programs of YLE (national proadcaster) radio-channelsDaily242827 720
5-6 days a week776 930
1-4 days a week171817 820
Monthly111110 890
Rarely262322 770
Never141211 880
Can not say11990
The frequency of listening: Programs of commercial radio channelsDaily181312 870
5-6 days a week10109 900
1-4 days a week232120 790
Monthly131413 860
Rarely202322 770
Never161716 830
Can not say11990
The frequency of listening: PodcastsDaily321 980
5-6 days a week221 980
1-4 days a week976 930
Monthly121211 880
Rarely263029 700
Never444342 570
Can not say454 950
User frequency and following: Social mediaDaily566160 390
5-6 days a week676 930
1-4 days a week998 910
Monthly321 980
Rarely532 970
Never191817 820
Can not say000
User frequency and following: Bloggers, YouTubers, or social media influencersDaily1198 910
5-6 days a week554 950
1-4 days a week1198 910
Monthly898 910
Rarely242928 710
Never403837 620
Can not say11990
User frequency: Instant messaging Daily646261 380
5-6 days a week101211 880
1-4 days a week1098 910
Monthly443 960
Rarely332 970
Never91110 890
Can not say100
A paid Finnish newspaper is subscribed to my household (print or digital)Yes597170 290
No402928 710
Can not say100
I tend to buy tabloidsYes91514 850
No898382 170
Can not say121 980
A paid Finnish magazine is subscribed to my household (print or digital)Yes506261 380
No493736 630
Can not say21990
I tend to buy single copy magazinesYes183534 650
No806463 360
Can not say221 980

Gloria magazine's reader profile / Source NRS 2021

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.