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Gloria

The most fabulous women’s magazine and the biggest fashion magazine in Finland, this lifestyle brand embracing a wonderful life is visually bold, stylish, beautiful and optimistic. Gloria always walks on the sunny side of the street and fights against the gloom – we want to show that there is beauty and good in this world and that life is enjoyed! In addition to fashion and beauty, Gloria also features super interesting people and surprising individuals, business, travel, restaurants and wines, current events and phenomena. The most impressive content of Gloria are its stunning fashion editorials and helpful fashion and beauty articles that make sure our readers always know what is ’in’, what they should invest in and what are the best style tips. Gloria is a luxury and eye candy that brings joy and beauty to life. It's an experience that feeds dreams, indulges and relaxes. Responsibly and ethically. Gloria gives you a moment of me time above everyday life!

Magazine's website: www.gloria.fi Follow us :

Advertisement sales

Advertisement sales Sanoma Media Finland Oy
Phone +358 9 1201
Email yrityspalvelu@sanoma.fi
Contact person Mediamyynti Sanoma B2B
yrityspalvelu@sanoma.fi
Www http://media.sanoma.fi/

Contact info

Publisher Sanoma Media Finland Oy
Visiting address Töölönlahdenkatu2
00100 Helsinki
Postal address PL 20
00089 Sanoma
Phone +358 9 1201
Magazine's email gloria@sanoma.com
Päätoimittaja Kristiina Raitala

Circulation or copies

Issues per year 11

Readership

Readership 96 000
Total reach 103 000
How many times read 1.6
Minutes of reading 49 min
Sources KMT 2023

Online audience

Magazine's website http://www.gloria.fi

Average weekly reach Source: FIAM

February 2024
8 039
-29.69 %
January 2024
11 434
58.28 %
December 2023
7 224
23.3 %
November 2023
5 859
-45.61 %
October 2023
10 772
4.38 %
September 2023
10 320
30.72 %
August 2023
7 895
60.89 %
July 2023
4 907
-46.47 %
June 2023
9 167
30.99 %
May 2023
6 998
-13.13 %
April 2023
8 056
-12.11 %
March 2023
9 166
-26.84 %

Average weekly pageviews Source: FIAM

February 2024
14 685
-27.75 %
January 2024
20 325
48.44 %
December 2023
13 692
21.35 %
November 2023
11 283
-21.4 %
August 2023
14 355
47.2 %
July 2023
9 752
-38.87 %
June 2023
15 952
21.25 %
May 2023
13 156
-10.97 %
April 2023
14 777
-12.63 %
March 2023
16 913
-29.37 %
February 2023
23 945
98.68 %
January 2023
12 052
34.36 %

Tavoittavuusluvut ja sivulatausten määrät ovat kunkin kuukauden viikkolukujen keskiarvoja. Viikot määräytyvät osaksi sen kuukauden lukuja, jolle suurempi osa kyseisen viikon päivistä osuu. Yksittäisten viikkojen luvut ovat nähtävissä FIAM:in julkisella viikkolistalla.

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 03.01.2024 05.12.2023 08.12.2023 Theme: Riku Campo's perfect foundation guide for different skin tones and ages. Fashion and beauty trends.
2 07.02.2024 15.01.2024 17.01.2024 Theme: The best outfits for winter vacation. The most fashionable eyeglass frames.
3 06.03.2024 12.02.2024 14.02.2024 Theme: Spring hair trends. Dressing: spring trend purchase.
4 03.04.2024 07.03.2024 11.03.2024 Theme: Gloria's readers as models for a big fashion article. Outfits and makeup for May Day and graduation.
5 02.05.2024 08.04.2024 10.04.2024 Theme: Lovely new scents. Sunglasses. The best sun products.
6 - 7 05.06.2024 13.05.2024 15.05.2024 Theme: The best outfits and beauty products for holidays and travels. Swimwear.
8 07.08.2024 08.07.2024 10.07.2024 Theme: Lovely styles for those returning to work. Moisturize your skin and hair.
9 04.09.2024 12.08.2024 14.08.2024 Theme: Great fashion number. Accessories.
10 02.10.2024 09.09.2024 11.09.2024 Theme: Fun and controlled business style. Effective skin cares.
11 06.11.2024 14.10.2024 16.10.2024 Theme: Makeup and outfits for seasonal parties. Lovely jewelry. New fragrances.
12 04.12.2024 11.11.2024 13.11.2024 Theme: The best beauty products of 2024. Stylish gift tips.

Advertisement rates

2/1

Position: Not specified

Size including margin: 460 x 297 mm

4-colour price 21350 €

2/1

Position: First spread

Size including margin: 460 x 297 mm

4-colour price 24553 €

2/1

Position: 2. Spread

Size including margin: 460 x 297 mm

4-colour price 23569 €

1/1

Position: Not specified

Size including margin: 230 x 297 mm

4-colour price 10675 €

1/1

Position: 2. Cover

Size including margin: 230 x 297 mm

4-colour price 11935 €

1/1

Position: 3. Cover

Size including margin: 230 x 297 mm

4-colour price 11935 €

1/1

Position: Back cover

Size including margin: 230 x 272 mm

4-colour price 12535 €

1/2

Position: Not specified

Size including margin: 112 x 297 mm

4-colour price 7677 €

1/2

Position: Not specified

Size including margin: 230 x 146 mm

4-colour price 7677 €

1/3

Position: Not specified

Size including margin: 76 x 297 mm

4-colour price 6619 €

1/3

Position: Not specified

Size including margin: 230 x 99 mm

4-colour price 6619 €

1/4

Position: Not specified

Size including margin: 60 x 297 mm

4-colour price 5625 €

1/4

Position: Not specified

Size including margin: 230 x 74 mm

4-colour price 5625 €

1/4

Position: Not specified

Size including margin: 112 x 146 mm

4-colour price 5625 €

Info about inserts

Prices doesn't include tax.

Technical data

Size mm 230 x 297 mm
Bleed mm 5 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer Printall AS , Tallinna

 

Technical info / material

Ad material delivery Aineisto toimitetaan varauksen vahvistamisen jälkeen lähetettävän aineistolinkin kautta. Ilmoitusvaraukseen nimetty aineistontoimittaja saa aineistolinkin sähköpostiinsa. Aineiston jättöaika on aineistopäivänä klo 12 mennessä.
Technical data Valmis aineisto on PDF-tiedosto, joka sisältää kaikki ilmoitukseen kuuluvat elementit: tekstit, kuvat, grafiikat, ja fontit. Valmista aineistoa ei muokata lehdessä, vaan se julkaistaan sellaisenaan. Aineiston koko tulee olla sama kuin ilmoituksen koko, kokosivuissa lopullinen puhtaaksileikattu koko. Leikkuuvarat 5 mm ilmoituksen jokaisella reunalla. Leikkuumerkit on sisällytettävä lopullisiin sivutiedostoihin. Vältät tekstien leikkaantumisen, kun et sijoita tekstejä etkä muita oleellisia asioita (esim. logoja) 5 mm lähemmäksi puhtaaksileikkausta. Liimasidotuissa tuotteissa on otettava huomioon selän vaikutus aukeaman yli menevissä teksteissä. Normaalitapauksessa 6 + 6 mm vara riittää. Tarkemmat tekniset tiedot: media.sanoma.fi/suunnittelijan-tyokalut/aineisto-ja-varaustiedot/printtimainonnan-aineisto-ohjeet.

Readers: 96 000 / KMT 2023 Download magazine graphs (PDF)

Reader profile All 15+ % Gloria
Readers %
Gloria
Amount of readers
Readership (KMT 2023) 96 000
Total reach 103 000
SexWomen518985 440
Men491110 560
Native languageFinnish959591 200
Swedish554 800
Age15-24 y1321 920
25-34 y1487 680
35-44 y141110 560
45-54 y141615 360
55-64 y162221 120
65+ y294240 320
Gender + ageFemale 15-29 years1043 840
Female 30-49 years142120 160
Female 50+ years286360 480
Male 15-29 years101960
Male 30-49 years1421 920
Male 50+ years2487 680
Household positionLives at home with parents71960
Lives alone283129 760
Lives with spouse374442 240
Lives with spouse and children241918 240
Single parent232 880
Other321 920
Grandchildren under 18 years of ageYes212826 880
No385249 920
No answer (under 45 year olds)412019 200
ProfessionTop Management476 720
white-collar worker, higher-level161716 320
White-collar worker121110 560
Worker1043 840
Farmer100
Other entrepreneur332 880
Pensioner314543 200
Student, pupil1132 880
Homewife, home dad000
Unemployed221 920
Other665 760
No answer321 920
EducationElementary school521 920
Secondary school754 800
Vocational282221 120
High school141110 560
University of Applied Sciences191817 280
University273836 480
Something else232 880
Size of the household1 pers283230 720
2 pers384442 240
3 pers141110 560
4 pers1298 640
5+ pers743 840
Household income (gross)Below 20 000 € /y1176 720
20 000 - 35 000 € /y191817 280
35 001 - 50 000 € /y202322 080
50 001 - 85 000 € /y222120 160
85 001 - 100 000 € /y776 720
Over 100 000 € /y91615 360
Don't want to tell565 760
Can't say / No answer721 920
Decision-maker in grocery purchasesYes939793 120
Don't know732 880
Can not say100
HousingApartment323533 600
Row house or semi-detached house151716 320
Detached house474341 280
Farm454 800
Something else100
Can not say000
Ownership of housingOwner-occupied residence768278 720
Rented residence201514 400
Right of residence apartment221 920
Something else11960
Can not say100
Cottage or holiday home in regular useYes404644 160
No595350 880
Can not say11960
Using AdBlocker or similar applicationYes19109 600
No768682 560
Can not say554 800
Number of cars in householdOne car454947 040
Two cars323028 800
Three or more cars1065 760
No car141514 400
PUUTTUUPUUTTUU222524 000
PUUTTUU675653 760
PUUTTUU421 920
PUUTTUU8109 600
PUUTTUU21960
PUUTTUU81312 480
PUUTTUU576 720
Advertising ban at the door / mailboxYes242322 080
No767773 920
Can not say100
lifecycleIn paid job, entrepreneur, freelancer, farmer524846 080
Temporarily absent (= time off from work, care or study, maternity leave)11960
Retired314543 200
Unemployed / laid off221 920
Schoolboy or student1132 880
Housewife or father000
In the military or performing civilian service000
Other11960
Don't want to say000
Can not say000
Participation in workplace procurement decisionsYes252322 080
No252322 080
Can't say / No answer505350 880
Health services used in the householdPublic health services858682 560
Employer - funded health care services494341 280
Private, self-funded healthcare services395653 760
Private health insurance services222019 200
No health care100
Can not say100
Type of municipality (7 class)Greater Helsinki193432 640
Turku or Tampere876 720
Oulu432 880
70 000 - 150 000 inhabitants town131211 520
Urban municipality272524 000
Conurbation16109 600
Countryside1398 640
Pets in householdCat171514 400
Dog262322 080
Some other pet543 840
No pets596259 520
Family with kidsYes322423 040
No687672 960
Use of glasses or contact lensesYes678278 720
No331817 280
How often different content is read
The frequency of reading: Print magazinesDaily152826 880
5-6 days a week498 640
1-4 days a week263230 720
Monthly242423 040
Rarely2365 760
Never700
Can not say100
The frequency of reading: Magazine content in digital formatDaily212120 160
5-6 days a week565 760
1-4 days a week191716 320
Monthly151918 240
Rarely241817 280
Never141817 280
Can not say11960
The frequency of reading: Print newspapers or afternoon papersDaily305249 920
5-6 days a week454 800
1-4 days a week231918 240
Monthly131110 560
Rarely21109 600
Never732 880
Can not say100
The frequency of reading: Newspaper or afternoon paper content in digital formatDaily545451 840
5-6 days a week9109 600
1-4 days a week161312 480
Monthly665 760
Rarely976 720
Never6109 600
Can not say000
The frequency of reading: Free and free delivery newspapersDaily565 760
5-6 days a week454 800
1-4 days a week444846 080
Monthly171918 240
Rarely201716 320
Never965 760
Can not say100
The frequency of watching: Free online TV servicesDaily151817 280
5-6 days a week91211 520
1-4 days a week303129 760
Monthly231817 280
Rarely151110 560
Never787 680
Can not say11960
The frequency of watching: Pay TV and streaming servicesDaily161312 480
5-6 days a week1076 720
1-4 days a week222019 200
Monthly101211 520
Rarely111110 560
Never313735 520
Can not say000
The frequency of watching: Programs of YLE (national proadcaster) TV channelsDaily455653 760
5-6 days a week998 640
1-4 days a week191918 240
Monthly1187 680
Rarely1265 760
Never321 920
Can not say01960
The frequency of watching: Programs of commercial TV channelsDaily353937 440
5-6 days a week121312 480
1-4 days a week222423 040
Monthly1187 680
Rarely12109 600
Never754 800
Can not say000
The frequency of listening: Programs of YLE (national proadcaster) radio-channelsDaily222725 920
5-6 days a week798 640
1-4 days a week161716 320
Monthly131211 520
Rarely262221 120
Never161211 520
Can not say100
The frequency of listening: Programs of commercial radio channelsDaily161514 400
5-6 days a week1087 680
1-4 days a week211716 320
Monthly141312 480
Rarely212423 040
Never162120 160
Can not say11960
The frequency of listening: PodcastsDaily432 880
5-6 days a week343 840
1-4 days a week976 720
Monthly131211 520
Rarely282624 960
Never414644 160
Can not say221 920
User frequency and following: Social mediaDaily575350 880
5-6 days a week798 640
1-4 days a week898 640
Monthly321 920
Rarely654 800
Never192120 160
Can not say000
User frequency and following: Bloggers, YouTubers, or social media influencersDaily1387 680
5-6 days a week532 880
1-4 days a week1198 640
Monthly887 680
Rarely222423 040
Never404745 120
Can not say11960
User frequency: Instant messaging Daily686865 280
5-6 days a week987 680
1-4 days a week10109 600
Monthly332 880
Rarely321 920
Never898 640
Can not say000
A paid Finnish newspaper is subscribed to my household (print or digital)Yes587471 040
No412524 000
Can not say100
I tend to buy tabloidsYes81413 440
No908581 600
Can not say221 920
A paid Finnish magazine is subscribed to my household (print or digital)Yes466057 600
No523937 440
Can not say200
I tend to buy single copy magazinesYes172927 840
No817067 200
Can not say21960
PUUTTUUPUUTTUU131716 320
PUUTTUU576 720
PUUTTUU7109 600
PUUTTUU151514 400
PUUTTUU876 720
PUUTTUU721 920
PUUTTUU1087 680
PUUTTUU676 720
PUUTTUU976 720
PUUTTUU998 640
PUUTTUU487 680
PUUTTUU554 800
PUUTTUU131615 360
PUUTTUU81211 520
PUUTTUU131110 560
PUUTTUU798 640
PUUTTUU865 760
PUUTTUU321 920
PUUTTUU565855 680
KULUTUSVÄITTÄMÄT
PUUTTUUPUUTTUU585855 680
PUUTTUU403937 440
PUUTTUU221 920
PUUTTUUPUUTTUU879187 360
PUUTTUU1187 680
PUUTTUU11960
PUUTTUUPUUTTUU738076 800
PUUTTUU251817 280
PUUTTUU21960
PUUTTUUPUUTTUU818581 600
PUUTTUU181413 440
PUUTTUU221 920
PUUTTUUPUUTTUU575148 960
PUUTTUU414846 080
PUUTTUU11960
PUUTTUUPUUTTUU302927 840
PUUTTUU636461 440
PUUTTUU776 720
PUUTTUUPUUTTUU849187 360
PUUTTUU1598 640
PUUTTUU100
PUUTTUUPUUTTUU414139 360
PUUTTUU575855 680
PUUTTUU21960
PUUTTUUPUUTTUU868480 640
PUUTTUU141514 400
PUUTTUU11960
PUUTTUUPUUTTUU302927 840
PUUTTUU656663 360
PUUTTUU543 840
PUUTTUUPUUTTUU394139 360
PUUTTUU605855 680
PUUTTUU11960
PUUTTUUPUUTTUU677773 920
PUUTTUU302120 160
PUUTTUU332 880
PUUTTUUPUUTTUU678177 760
PUUTTUU311716 320
PUUTTUU321 920
PUUTTUUPUUTTUU677067 200
PUUTTUU302826 880
PUUTTUU232 880

Gloria magazine's reader profile / Source NRS 2023

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.