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Gloria

The most fabulous women’s magazine and the biggest fashion magazine in Finland, this lifestyle brand embracing a wonderful life is visually bold, stylish, beautiful and optimistic. Gloria always walks on the sunny side of the street and fights against the gloom – we want to show that there is beauty and good in this world and that life is enjoyed! In addition to fashion and beauty, Gloria also features super interesting people and surprising individuals, business, travel, restaurants and wines, current events and phenomena. The most impressive content of Gloria are its stunning fashion editorials and helpful fashion and beauty articles that make sure our readers always know what is ’in’, what they should invest in and what are the best style tips. Gloria is a luxury and eye candy that brings joy and beauty to life. It's an experience that feeds dreams, indulges and relaxes. Responsibly and ethically. Gloria gives me time above everyday life.

Magazine's website: www.gloria.fi Follow us :

Advertisement sales

Advertisement sales Sanoma Media Finland Oy
Phone 010 808 085
Email etunimi.sukunimi@sanoma.com
Contact person Sirkka Pulkkinen
mediapalvelu@sanoma.com
Www http://media.sanoma.fi/

Contact info

Publisher Sanoma Media Finland Oy
Visiting address Porkkalankatu 20 A
00180 Helsinki
Postal address PL 100
00040 Sanoma
Phone 09 1201
Magazine's email gloria@sanoma.com
Päätoimittaja Saila-Mari Kohtala
Toimituspäällikkö Tytti Kontula

Circulation or copies

Issues per year 11

Readership

Readership 106 000
Total reach 114 000
How many times read 1,8
Minutes of reading 34 min
Sources KMT 2020

Online audience

Magazine's website http://www.gloria.fi

Monthly total unique visitors Source: FIAM – Comscore MMX MP (PC 6+/Mobile 15+)

December 2019
43 450
17.54 %
November 2019
36 965
-1.26 %
October 2019
37 438
27.91 %
September 2019
29 269
-38.9 %
August 2019
47 901
-9.09 %
July 2019
52 690
4.73 %
June 2019
50 311
5.35 %
May 2019
47 757
10.74 %
April 2019
43 126
-19.58 %
March 2019
53 629
∞ %
February 2019
0
-100 %
January 2019
93 686
51.9 %

Monthly page views Source: Comscore MMX MP (PC 6+/Mobile 15+)

December 2019
67 000
19.64 %
November 2019
56 000
0 %
October 2019
56 000
30.23 %
September 2019
43 000
-53.26 %
August 2019
92 000
-9.8 %
July 2019
102 000
9.68 %
June 2019
93 000
-13.89 %
May 2019
108 000
28.57 %
April 2019
84 000
-20.75 %
March 2019
106 000
∞ %
February 2019
0
-100 %
January 2019
214 000
38.96 %

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 07.01.2021 08.12.2020 10.12.2020 Thema: Latest fashion trends and beauty products.
2 04.02.2021 12.01.2021 14.01.2021 Thema: Sporty spring fashion. Get your hair in shape.
3 04.03.2021 09.02.2021 11.02.2021 Thema: BIG SPRING FASHION ISSUE. Most effective skin care products.
4 01.04.2021 09.03.2021 11.03.2021 Thema: Casual fashion. Most stylish spring accessories.
5 06.05.2021 13.04.2021 15.04.2021 Thema: Festive spring fashion. New perfumes.
6 - 7 03.06.2021 10.05.2021 12.05.2021 Thema: Fresh summer fashion. Protection from the sun.
8 05.08.2021 13.07.2021 15.07.2021 Thema: Stylish office fashion. Intensive hair treatment.
9 02.09.2021 10.08.2021 12.08.2021 Thema: BIG AUTUMN FASHION ISSUE. Autumn makeup looks.
10 07.10.2021 14.09.2021 16.09.2021 Thema: Coats and seasonal accessories. Autumn eyewear trends.
11 04.11.2021 12.10.2021 14.10.2021 Thema: Festive fashion. Party makeup. Jewellery & fragrances.
12 02.12.2021 09.11.2021 11.11.2021 Thema: TOP12 beauty products. Best gift ideas. Christmas fashion.

Advertisement rates

2/1

Position: Not specified

Size including margin: 460 x 297 mm

4-colour price 18067 €

2/1

Position: First spread

Size including margin: 460 x 297 mm

4-colour price 20777 €

2/1

Position: 2. Spread

Size including margin: 460 x 297 mm

4-colour price 19945 €

1/1

Position: Not specified

Size including margin: 230 x 297 mm

4-colour price 9034 €

1/1

Position: 2. Cover

Size including margin: 230 x 297 mm

4-colour price 10099 €

1/1

Position: 3. Cover

Size including margin: 230 x 297 mm

4-colour price 10099 €

1/1

Position: Back cover

Size including margin: 230 x 272 mm

4-colour price 10607 €

1/2

Position: Not specified

Size including margin: 112 x 297 mm

4-colour price 6496 €

1/2

Position: Not specified

Size including margin: 230 x 146 mm

4-colour price 6496 €

1/3

Position: Not specified

Size including margin: 76 x 297 mm

4-colour price 5601 €

1/3

Position: Not specified

Size including margin: 230 x 99 mm

4-colour price 5601 €

1/4

Position: Not specified

Size including margin: 60 x 297 mm

4-colour price 4760 €

1/4

Position: Not specified

Size including margin: 230 x 74 mm

4-colour price 4760 €

1/4

Position: Not specified

Size including margin: 112 x 146 mm

4-colour price 4760 €

Info about inserts

Technical data

Size mm 230 x 297 mm
Bleed mm 5 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer Kroonpress AS , Viro

 

Technical info / material

Ad material delivery Aineistot toimitetaan aineistolinkin kautta. Ilmoitusvarauksessa kerrottu aineistontoimittaja saa linkin sähköpostiinsa.
Technical data Vältät tekstien leikkaantumisen, kun et sijoita tekstejä etkä muita oleellisia asioita (esim. logoja) 5 mm lähemmäksi ilmoituksen ulkoreunaa. PDF:ään lisätään 5 mm leikkausvara (bleed) ja leikkuumerkit. Tarkemmat tekniset tiedot: media.sanoma.fi/suunnittelijan-tyokalut/aineistotiedot/printti-aineisto-ohjeet#aikakauslehdet.

Readers: 106 000 / NRS 2020 Download magazine graphs (PDF)

Reader profile All 15+ % Gloria
Readers %
Gloria
Amount of readers
SexWomen518994 340
Men491111 660
Age15-24 y1366 360
25-34 y1477 420
35-44 y141010 600
45-54 y141616 960
55-64 y161718 020
65+ y284446 640
Gender + ageFemale 15-29 years1099 540
Female 30-49 years141819 080
Female 50+ years286265 720
Male 15-29 years1011 060
Male 30-49 years1422 120
Male 50+ years2488 480
Household positionLives at home with parents733 180
Lives alone252526 500
Lives with spouse384648 760
Lives with spouse and children252122 260
Single parent211 060
Other233 180
ProfessionTop Management355 300
white-collar worker, higher-level141616 960
White-collar worker141212 720
Worker1155 300
Farmer100
Other entrepreneur433 180
Pensioner314446 640
Student, pupil1266 360
Homewife, home dad111 060
Unemployed322 120
Other444 240
No answer222 120
EducationElementary school644 240
Secondary school788 480
Vocational302223 320
High school141515 900
University of Applied Sciences181718 020
University243334 980
Something else222 120
Size of the household1 pers272829 680
2 pers384648 760
3 pers141111 660
4 pers131111 660
5+ pers844 240
Household income (gross)Below 20 000 € /y131111 660
20 000 - 35 000 € /y222021 200
35 001 - 50 000 € /y201515 900
50 001 - 85 000 € /y212223 320
85 001 - 100 000 € /y555 300
Over 100 000 € /y61212 720
Don't want to tell699 540
Can't say / No answer855 300
Decision-maker in grocery purchasesYes9497102 820
Don't know633 180
Can not say000
HousingApartment343334 980
Row house or semi-detached house171819 080
Detached house444547 700
Farm333 180
Something else122 120
Can not say000
Ownership of housingOwner-occupied residence738286 920
Rented residence231616 960
Right of residence apartment211 060
Something else111 060
Can not say100
Cottage or holiday home in regular useYes414648 760
No585457 240
Can not say111 060
Number of cars in householdOne car475053 000
Two cars292728 620
Three or more cars988 480
No car141515 900
Advertising ban at the door / mailboxYes232324 380
No767680 560
Can not say111 060
lifecycleIn paid job, entrepreneur, freelancer, farmer514547 700
Temporarily absent (= time off from work, care or study, maternity leave)222 120
Retired314446 640
Unemployed / laid off322 120
Schoolboy or student1266 360
Housewife or father111 060
In the military or performing civilian service000
Other100
Don't want to say000
Can not say000
Participation in workplace procurement decisionsYes252223 320
No252122 260
Can't say / No answer515760 420
Health services used in the householdPublic health services858590 100
Employer - funded health care services484345 580
Private, self-funded healthcare services395255 120
Private health insurance services212122 260
No health care111 060
Can not say100
Type of municipality (7 class)Greater Helsinki193436 040
Turku or Tampere899 540
Oulu455 300
70 000 - 150 000 inhabitants town131313 780
Urban municipality262324 380
Conurbation1699 540
Countryside1377 420
Pets in householdCat161414 840
Dog262728 620
Some other pet544 240
No pets616063 600
Family with kidsYes342627 560
No667478 440
Use of glasses or contact lensesYes688185 860
No321920 140
How often different content is read
The frequency of reading: Print magazinesDaily142930 740
5-6 days a week577 420
1-4 days a week303334 980
Monthly262223 320
Rarely1988 480
Never411 060
Can not say000
The frequency of reading: Magazine content in digital formatDaily192021 200
5-6 days a week677 420
1-4 days a week192324 380
Monthly161111 660
Rarely262728 620
Never131212 720
Can not say111 060
The frequency of reading: Print newspapers or afternoon papersDaily345558 300
5-6 days a week666 360
1-4 days a week252021 200
Monthly1488 480
Rarely1777 420
Never422 120
Can not say022 120
The frequency of reading: Newspaper or afternoon paper content in digital formatDaily515255 120
5-6 days a week111212 720
1-4 days a week181718 020
Monthly755 300
Rarely999 540
Never555 300
Can not say000
The frequency of reading: Free and free delivery newspapersDaily766 360
5-6 days a week566 360
1-4 days a week404345 580
Monthly192021 200
Rarely211819 080
Never755 300
Can not say211 060
The frequency of watching: Free online TV servicesDaily191920 140
5-6 days a week1088 480
1-4 days a week303031 800
Monthly192122 260
Rarely151313 780
Never566 360
Can not say122 120
The frequency of watching: Pay TV and streaming servicesDaily171111 660
5-6 days a week1077 420
1-4 days a week191616 960
Monthly91111 660
Rarely111010 600
Never344244 520
Can not say133 180
The frequency of watching: Programs of YLE (national proadcaster) TV channelsDaily486164 660
5-6 days a week101010 600
1-4 days a week191515 900
Monthly1088 480
Rarely955 300
Never322 120
Can not say000
The frequency of watching: Programs of commercial TV channelsDaily404446 640
5-6 days a week121212 720
1-4 days a week222324 380
Monthly977 420
Rarely966 360
Never777 420
Can not say000
The frequency of listening: Programs of YLE (national proadcaster) radio-channelsDaily243334 980
5-6 days a week777 420
1-4 days a week181718 020
Monthly111313 780
Rarely251819 080
Never141111 660
Can not say211 060
The frequency of listening: Programs of commercial radio channelsDaily201616 960
5-6 days a week1199 540
1-4 days a week232122 260
Monthly131515 900
Rarely182223 320
Never141616 960
Can not say111 060
The frequency of listening: PodcastsDaily322 120
5-6 days a week211 060
1-4 days a week866 360
Monthly1288 480
Rarely262728 620
Never455154 060
Can not say444 240
User frequency and following: Social mediaDaily565760 420
5-6 days a week677 420
1-4 days a week877 420
Monthly444 240
Rarely666 360
Never201920 140
Can not say100
User frequency and following: Bloggers, YouTubers, or social media influencersDaily1177 420
5-6 days a week522 120
1-4 days a week1099 540
Monthly888 480
Rarely242930 740
Never404547 700
Can not say100
User frequency: Instant messaging Daily645760 420
5-6 days a week101313 780
1-4 days a week101111 660
Monthly455 300
Rarely333 180
Never91111 660
Can not say111 060
A paid Finnish newspaper is subscribed to my household (print or digital)Yes597276 320
No402728 620
Can not say100
I tend to buy tabloidsYes91515 900
No898489 040
Can not say111 060
A paid Finnish magazine is subscribed to my household (print or digital)Yes496265 720
No493739 220
Can not say211 060
I tend to buy single copy magazinesYes183132 860
No806771 020
Can not say222 120

Gloria magazine's reader profile / Source NRS 2020

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.