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Hyvä terveys

The most popular and trusted wellbeing media in Finland helps its readers to feel better and gives energy in life. Hyvä terveys provides researched knowledge about health, peer support and stories, motivation for life changes and help for coping with everyday life. The magazine is produced in cooperation with The Finnish Medical Society Duodecim. The readers of Hyvä terveys invest in personal wellbeing and that of their loved ones. The target group appreciates health, the family, their relationship, a good life, food and travel.

Magazine's website: www.hyvaterveys.fi Follow us :

You're looking at rate card for the year 2023 The information for 2024 has not been updated yet.

Advertisement sales

Advertisement sales Sanoma Media Finland Oy
Phone 09 1201
Email yrityspalvelu@sanoma.fi
Contact person Mediamyynti Sanoma B2B
yrityspalvelu@sanoma.fi
Www http://media.sanoma.fi/

Contact info

Publisher Suomalainen Lääkäriseura Duodecim ry, Tieteen tiedotus ry
Sanoma Media Finland Oy
Visiting address Töölönlahdenkatu2
00100 Helsinki
Postal address PL 20
00089 Sanoma
Phone 09 1201
Magazine's email hyva.terveys@sanoma.com
Toimituspäällikkö Kaarina Palletvuori
Päätoimittaja Päivi Virkkunen

Circulation or copies

Issues per year 14

Readership

Readership 208 000
Total reach 303 000
How many times read 2.2
Minutes of reading 64 min
Sources KMT 2023

Online audience

Magazine's website http://www.hyvaterveys.fi

Average weekly reach Source: FIAM

August 2023
117 895
48.86 %
July 2023
79 197
-14.37 %
June 2023
92 487
-1.13 %
May 2023
93 545
-7.09 %
April 2023
100 679
-11.69 %
March 2023
114 011
-6.66 %
February 2023
122 141
-12.35 %
January 2023
139 344
17.21 %
December 2022
118 887
7.04 %
November 2022
111 068
-19.76 %
October 2022
138 419
2.4 %
September 2022
135 179
20.51 %

Average weekly pageviews Source: FIAM

August 2023
203 272
52.41 %
July 2023
133 371
-12.02 %
June 2023
151 588
-5.17 %
May 2023
159 851
-9.69 %
April 2023
177 001
-13.97 %
March 2023
205 741
-7 %
February 2023
221 231
-13.47 %
January 2023
255 656
25.46 %
December 2022
203 778
12.84 %
November 2022
180 589
-16.46 %
October 2022
216 170
2.14 %
September 2022
211 637
19.18 %

Tavoittavuusluvut ja sivulatausten määrät ovat kunkin kuukauden viikkolukujen keskiarvoja. Viikot määräytyvät osaksi sen kuukauden lukuja, jolle suurempi osa kyseisen viikon päivistä osuu. Yksittäisten viikkojen luvut ovat nähtävissä FIAM:in julkisella viikkolistalla.

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 28.12.2022 02.12.2022 07.12.2022 Thema: EASY WEIGHT LOSS EXTRA! Natural cosmetics & new products. Boost your metabolism.
2 18.01.2023 28.12.2022 30.12.2022 Thema: Get rid of tiredness. Foods enriched with vitamins and active ingredients. Skin care.
3 15.02.2023 25.01.2023 27.01.2023 Thema: BACK EXTRA! Allergy or asthma? The right treatment. Winter hair care.
4 15.03.2023 22.02.2023 24.02.2023 Thema: Pain-free joints. Body therapy treats your mind. How does skin change with age? The right treatment.
5 12.04.2023 20.03.2023 22.03.2023 Thema: MEMORY EXTRA! Help from hormone therapy. Protect your eyes from the sun: find the right lenses for your needs.
6 10.05.2023 19.04.2023 21.04.2023 Thema: Get in shape easily: tense or weak muscles? Test & strengthen. Get rid of neck pain. Get your nails in shape.
7 07.06.2023 16.05.2023 19.05.2023 Thema: Emotions and health: the surprising effects of joy and sadness. Walk without pain. Help for constipation.
8 05.07.2023 14.06.2023 16.06.2023 Thema: Relax & lower your blood pressure. Light summer foods at the summer cottage. What do your nails tell you about your health?
9 02.08.2023 12.07.2023 14.07.2023 Thema: GUT EXTRA. Add flavour without salt. Avoid hidden salt. A course of treatment for your hair.
10 30.08.2023 09.08.2023 11.08.2023 Thema: Prevent and treat a fatty liver. Affordable home gym. Reduce food waste. More vegetarian food on a budget.
11 20.09.2023 30.08.2023 01.09.2023 Thema: SLEEP EXTRA! Oral health.
12 11.10.2023 20.09.2023 22.09.2023 Thema: Eyesight and visual disturbances. Lighten the burdens of your mind: identify your stress personality and learn to take it easy. Best wellness books.
13 08.11.2023 18.10.2023 20.10.2023 Thema: Tackle the winter blues. Start using feel-good hormones and vitamins. Relaxing treatments put to the test. Stronger muscles.
14 05.12.2023 14.11.2023 16.11.2023 Thema: Theme: skin + relieve itching: best products. Smartwatches and devices. What should you be measuring?
1 /2024 27.12.2023 01.12.2023 05.12.2023

Advertisement rates

2/1 monikanavainen

Position: Not specified

Size including margin: 420 x 280 mm

4-colour price 18202 €

Erikoishinnat: Printti-ilmoituksen lisäksi 48 000 digi-impressiota hyvaterveys.fi:ssä.

2/1 monikanavainen

Position: First spread

Size including margin: 420 x 280 mm

4-colour price 20938 €

Erikoishinnat: Printti-ilmoituksen lisäksi 48 000 digi-impressiota hyvaterveys.fi:ssä.

2/1 monikanavainen

Position: 2. Spread

Size including margin: 420 x 280 mm

4-colour price 20034 €

Erikoishinnat: Printti-ilmoituksen lisäksi 48 000 digi-impressiota hyvaterveys.fi:ssä.

1/1 monikanavainen

Position: Not specified

Size including margin: 210 x 280 mm

4-colour price 9288 €

Erikoishinnat: Printti-ilmoituksen lisäksi 48 000 digi-impressiota hyvaterveys.fi:ssä.

1/1 monikanavainen

Position: 2. Cover

Size including margin: 210 x 280 mm

4-colour price 10286 €

Erikoishinnat: Printti-ilmoituksen lisäksi 48 000 digi-impressiota hyvaterveys.fi:ssä.

1/1 monikanavainen

Position: 3. Cover

Size including margin: 210 x 280 mm

4-colour price 10286 €

Erikoishinnat: Printti-ilmoituksen lisäksi 48 000 digi-impressiota hyvaterveys.fi:ssä.

1/1 monikanavainen

Position: Back cover

Size including margin: 210 x 255 mm

4-colour price 11146 €

Erikoishinnat: Printti-ilmoituksen lisäksi 48 000 digi-impressiota hyvaterveys.fi:ssä.

1/2

Position: Not specified

Size including margin: 102 x 280 mm

4-colour price 6167 €

1/2

Position: Not specified

Size including margin: 210 x 137 mm

4-colour price 6167 €

1/3

Position: Not specified

Size including margin: 70 x 280 mm

4-colour price 5314 €

1/3

Position: Not specified

Size including margin: 210 x 92 mm

4-colour price 5314 €

1/4

Position: Not specified

Size including margin: 50 x 280 mm

4-colour price 4474 €

1/4

Position: Not specified

Size including margin: 210 x 69 mm

4-colour price 4474 €

1/4

Position: Not specified

Size including margin: 102 x 137 mm

4-colour price 4474 €

Info about inserts

Prices doesn't include tax.

Technical data

Size mm 210 x 280 mm
Bleed mm 5 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer Kroonpress AS , Viro

 

Technical info / material

Ad material delivery Aineisto toimitetaan varauksen vahvistamisen jälkeen lähetettävän aineistolinkin kautta. Ilmoitusvaraukseen nimetty aineistontoimittaja saa aineistolinkin sähköpostiinsa. Aineiston jättöaika on aineistopäivänä klo 12 mennessä.
Technical data Valmis aineisto on PDF-tiedosto, joka sisältää kaikki ilmoitukseen kuuluvat elementit: tekstit, kuvat, grafiikat, ja fontit. Valmista aineistoa ei muokata lehdessä, vaan se julkaistaan sellaisenaan. Aineiston koko tulee olla sama kuin ilmoituksen koko, kokosivuissa lopullinen puhtaaksileikattu koko. Leikkuuvarat 5 mm ilmoituksen jokaisella reunalla. Leikkuumerkit on sisällytettävä lopullisiin sivutiedostoihin. Vältät tekstien leikkaantumisen, kun et sijoita tekstejä etkä muita oleellisia asioita (esim. logoja) 5 mm lähemmäksi puhtaaksileikkausta. Liimasidotuissa tuotteissa on otettava huomioon selän vaikutus aukeaman yli menevissä teksteissä. Normaalitapauksessa 6 + 6 mm vara riittää. Tarkemmat tekniset tiedot: media.sanoma.fi/suunnittelijan-tyokalut/aineistotiedot/printti-aineisto-ohjeet#aikakauslehdet.

Readers: 208 000 / KMT 2023 Download magazine graphs (PDF)

Reader profile All 15+ % Hyvä terveys
Readers %
Hyvä terveys
Amount of readers
Readership (KMT 2023) 208 000
Total reach 303 000
SexWomen5177160 160
Men492347 840
Native languageFinnish9598203 840
Swedish524 160
Age15-24 y1324 160
25-34 y1448 320
35-44 y14816 640
45-54 y141429 120
55-64 y162041 600
65+ y2952108 160
Gender + ageFemale 15-29 years1036 240
Female 30-49 years141429 120
Female 50+ years2860124 800
Male 15-29 years1012 080
Male 30-49 years1436 240
Male 50+ years241939 520
Household positionLives at home with parents712 080
Lives alone282858 240
Lives with spouse374899 840
Lives with spouse and children241939 520
Single parent224 160
Other324 160
Grandchildren under 18 years of ageYes213368 640
No3853110 240
No answer (under 45 year olds)411429 120
ProfessionTop Management448 320
white-collar worker, higher-level161224 960
White-collar worker121224 960
Worker10510 400
Farmer112 080
Other entrepreneur336 240
Pensioner3153110 240
Student, pupil1124 160
Homewife, home dad000
Unemployed224 160
Other648 320
No answer324 160
EducationElementary school5816 640
Secondary school7612 480
Vocational282960 320
High school141020 800
University of Applied Sciences191735 360
University272858 240
Something else224 160
Size of the household1 pers282756 160
2 pers3851106 080
3 pers141122 880
4 pers12816 640
5+ pers748 320
Household income (gross)Below 20 000 € /y11816 640
20 000 - 35 000 € /y192245 760
35 001 - 50 000 € /y202347 840
50 001 - 85 000 € /y222041 600
85 001 - 100 000 € /y7612 480
Over 100 000 € /y9918 720
Don't want to tell5816 640
Can't say / No answer736 240
Decision-maker in grocery purchasesYes9396199 680
Don't know736 240
Can not say100
HousingApartment322756 160
Row house or semi-detached house151531 200
Detached house4751106 080
Farm4612 480
Something else112 080
Can not say000
Ownership of housingOwner-occupied residence7684174 720
Rented residence201327 040
Right of residence apartment236 240
Something else112 080
Can not say100
Cottage or holiday home in regular useYes404491 520
No5955114 400
Can not say112 080
Using AdBlocker or similar applicationYes19816 640
No7686178 880
Can not say5612 480
Number of cars in householdOne car454797 760
Two cars323368 640
Three or more cars10714 560
No car141224 960
PUUTTUUPUUTTUU222654 080
PUUTTUU6759122 720
PUUTTUU412 080
PUUTTUU8918 720
PUUTTUU212 080
PUUTTUU81122 880
PUUTTUU5612 480
Advertising ban at the door / mailboxYes241735 360
No7683172 640
Can not say100
lifecycleIn paid job, entrepreneur, freelancer, farmer524185 280
Temporarily absent (= time off from work, care or study, maternity leave)112 080
Retired3153110 240
Unemployed / laid off224 160
Schoolboy or student1124 160
Housewife or father000
In the military or performing civilian service000
Other112 080
Don't want to say000
Can not say000
Participation in workplace procurement decisionsYes251837 440
No252143 680
Can't say / No answer5061126 880
Health services used in the householdPublic health services8588183 040
Employer - funded health care services493674 880
Private, self-funded healthcare services3951106 080
Private health insurance services221531 200
No health care100
Can not say100
Type of municipality (7 class)Greater Helsinki191735 360
Turku or Tampere8714 560
Oulu448 320
70 000 - 150 000 inhabitants town131531 200
Urban municipality272756 160
Conurbation161633 280
Countryside131531 200
Pets in householdCat171531 200
Dog262347 840
Some other pet5510 400
No pets5963131 040
Family with kidsYes322041 600
No6880166 400
Use of glasses or contact lensesYes6784174 720
No331633 280
How often different content is read
The frequency of reading: Print magazinesDaily152756 160
5-6 days a week4612 480
1-4 days a week263470 720
Monthly242245 760
Rarely231020 800
Never712 080
Can not say100
The frequency of reading: Magazine content in digital formatDaily212041 600
5-6 days a week548 320
1-4 days a week191837 440
Monthly151327 040
Rarely242449 920
Never141939 520
Can not say124 160
The frequency of reading: Print newspapers or afternoon papersDaily3050104 000
5-6 days a week448 320
1-4 days a week232449 920
Monthly131020 800
Rarely211020 800
Never712 080
Can not say100
The frequency of reading: Newspaper or afternoon paper content in digital formatDaily5454112 320
5-6 days a week9714 560
1-4 days a week161327 040
Monthly6612 480
Rarely91224 960
Never6714 560
Can not say000
The frequency of reading: Free and free delivery newspapersDaily5714 560
5-6 days a week4612 480
1-4 days a week4451106 080
Monthly171837 440
Rarely201327 040
Never948 320
Can not say100
The frequency of watching: Free online TV servicesDaily151837 440
5-6 days a week91122 880
1-4 days a week302756 160
Monthly232041 600
Rarely151327 040
Never71020 800
Can not say112 080
The frequency of watching: Pay TV and streaming servicesDaily161327 040
5-6 days a week10612 480
1-4 days a week221735 360
Monthly10816 640
Rarely111122 880
Never314695 680
Can not say000
The frequency of watching: Programs of YLE (national proadcaster) TV channelsDaily4564133 120
5-6 days a week9918 720
1-4 days a week191327 040
Monthly11714 560
Rarely12510 400
Never324 160
Can not say000
The frequency of watching: Programs of commercial TV channelsDaily354389 440
5-6 days a week121429 120
1-4 days a week222041 600
Monthly11714 560
Rarely12816 640
Never7714 560
Can not say000
The frequency of listening: Programs of YLE (national proadcaster) radio-channelsDaily223266 560
5-6 days a week7816 640
1-4 days a week161633 280
Monthly131020 800
Rarely262245 760
Never161122 880
Can not say100
The frequency of listening: Programs of commercial radio channelsDaily161633 280
5-6 days a week10816 640
1-4 days a week211735 360
Monthly141327 040
Rarely212347 840
Never162245 760
Can not say112 080
The frequency of listening: PodcastsDaily424 160
5-6 days a week312 080
1-4 days a week9510 400
Monthly131020 800
Rarely282654 080
Never4153110 240
Can not say236 240
User frequency and following: Social mediaDaily5749101 920
5-6 days a week7714 560
1-4 days a week8816 640
Monthly336 240
Rarely6612 480
Never192756 160
Can not say000
User frequency and following: Bloggers, YouTubers, or social media influencersDaily13714 560
5-6 days a week536 240
1-4 days a week11714 560
Monthly8714 560
Rarely222449 920
Never4051106 080
Can not say112 080
User frequency: Instant messaging Daily6857118 560
5-6 days a week91122 880
1-4 days a week101327 040
Monthly336 240
Rarely336 240
Never81224 960
Can not say000
A paid Finnish newspaper is subscribed to my household (print or digital)Yes5873151 840
No412654 080
Can not say100
I tend to buy tabloidsYes81531 200
No9084174 720
Can not say212 080
A paid Finnish magazine is subscribed to my household (print or digital)Yes4662128 960
No523776 960
Can not say212 080
I tend to buy single copy magazinesYes172654 080
No8172149 760
Can not say224 160
PUUTTUUPUUTTUU131837 440
PUUTTUU548 320
PUUTTUU7816 640
PUUTTUU151531 200
PUUTTUU8714 560
PUUTTUU736 240
PUUTTUU10816 640
PUUTTUU6510 400
PUUTTUU9816 640
PUUTTUU9918 720
PUUTTUU4612 480
PUUTTUU5510 400
PUUTTUU131735 360
PUUTTUU81020 800
PUUTTUU131224 960
PUUTTUU7918 720
PUUTTUU8510 400
PUUTTUU336 240
PUUTTUU5657118 560
KULUTUSVÄITTÄMÄT
PUUTTUUPUUTTUU5856116 480
PUUTTUU404287 360
PUUTTUU224 160
PUUTTUUPUUTTUU8791189 280
PUUTTUU11816 640
PUUTTUU112 080
PUUTTUUPUUTTUU7381168 480
PUUTTUU251837 440
PUUTTUU224 160
PUUTTUUPUUTTUU8183172 640
PUUTTUU181531 200
PUUTTUU212 080
PUUTTUUPUUTTUU5755114 400
PUUTTUU414491 520
PUUTTUU112 080
PUUTTUUPUUTTUU302858 240
PUUTTUU6364133 120
PUUTTUU7918 720
PUUTTUUPUUTTUU8491189 280
PUUTTUU15918 720
PUUTTUU100
PUUTTUUPUUTTUU414389 440
PUUTTUU5756116 480
PUUTTUU224 160
PUUTTUUPUUTTUU8685176 800
PUUTTUU141327 040
PUUTTUU112 080
PUUTTUUPUUTTUU302756 160
PUUTTUU6568141 440
PUUTTUU548 320
PUUTTUUPUUTTUU394083 200
PUUTTUU6059122 720
PUUTTUU112 080
PUUTTUUPUUTTUU6777160 160
PUUTTUU302041 600
PUUTTUU336 240
PUUTTUUPUUTTUU6777160 160
PUUTTUU312143 680
PUUTTUU324 160
PUUTTUUPUUTTUU6766137 280
PUUTTUU303062 400
PUUTTUU236 240

Hyvä terveys magazine's reader profile / Source NRS 2023

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.