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Image takes hold of the most important topics, interesting people and surprising ideas. It brings up emotions and offers tools for discussion: what should you be enthusiastic about right now, what to watch, read and listen to, where to travel, what to eat and what to buy. Image is a unique media environment. The reader: Urban forerunners who are the first to test the newest products and services.

Magazine's website: www.apu.fi/lehdet/image Follow us :

You're looking at rate card information for the year 2021. Switch to year 2022.

Advertisement sales

Advertisement sales A-lehdet Oy
Phone 09 75 961
Email yritysasiakkaat@a-lehdet.fi
Contact person Katja Bruun
0505658973
katja.bruun@a-lehdet.fi
Www https://www.a-lehdet.fi/artikkelit/mainosta-image-lehdessa

Contact info

Publisher A-lehdet Oy
Visiting address Risto Rytin tie 33
Helsinki
Phone 09 759 61
Magazine's email image@a-lehdet.fi
Päätoimittaja Niklas Thesslund
Ulkoasu Antti Grundstén
Digitoimituspäällikkö Miikka Järvinen

Circulation or copies

Copies 22000
Issues per year 12

Readership

Readership 44 000
Total reach 0
How many times read 2.4
Minutes of reading 64 min
Sources NRS 2021

Online audience

Magazine's website http://www.apu.fi/

Monthly total unique visitors Source: FIAM – Comscore MMX MP (PC 6+/Mobile 15+)

December 2019
451 365
-0.26 %
November 2019
452 526
7.84 %
October 2019
419 614
3.57 %
September 2019
405 146
-5.55 %
August 2019
428 963
1.02 %
July 2019
424 643
16.09 %
June 2019
365 778
-6.27 %
May 2019
390 256
0.43 %
April 2019
388 592
-2.11 %
March 2019
396 956
2.97 %
February 2019
385 510
-15.52 %
January 2019
456 348
22.94 %

Monthly page views Source: Comscore MMX MP (PC 6+/Mobile 15+)

December 2019
1 783 000
5.01 %
November 2019
1 698 000
14.11 %
October 2019
1 488 000
-1.2 %
September 2019
1 506 000
-8.51 %
August 2019
1 646 000
5.65 %
July 2019
1 558 000
16.79 %
June 2019
1 334 000
-7.04 %
May 2019
1 435 000
6.06 %
April 2019
1 353 000
-13.32 %
March 2019
1 561 000
-2.13 %
February 2019
1 595 000
-5.17 %
January 2019
1 682 000
18.04 %

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 21.01.2021 22.12.2020 Thema: Cities & Architecture & Design
2 18.02.2021 25.01.2021 Thema: Food & Drink
3 18.03.2021 24.02.2021 Thema: Money & Finances
4 22.04.2021 29.03.2021 Thema: Sports & Exercise
5 20.05.2021 28.04.2021 Thema: Sustainable lifestyles
6 - 7 17.06.2021 26.05.2021 Thema: Summer & Food & Style
8 12.08.2021 21.07.2021 Thema: Cinema
9 16.09.2021 25.08.2021 Thema: Literature
10 14.10.2021 22.09.2021 Thema: Design
11 - 12 25.11.2021 03.11.2021 Thema: Home & Living

Advertisement rates

2/1

Position: Not specified

Size including margin: 460 x 297 mm

4-colour price 7500 €

2/1

Position: First spread

Size including margin: 460 x 297 mm

4-colour price 8950 €

1/1

Position: Not specified

Size including margin: 230 x 297 mm

4-colour price 4650 €

1/1

Position: 2. Cover

Size including margin: 230 x 297 mm

4-colour price 5100 €

1/1

Position: Back cover

Size including margin: 230 x 297 mm

4-colour price 5100 €

1/2

Position: Not specified

Size including margin: 112 x 297 mm

4-colour price 3100 €

1/2

Position: Not specified

Size including margin: 230 x 146 mm

4-colour price 3100 €

1/3

Position: Not specified

Size including margin: 77 x 297 mm

4-colour price 2550 €

1/3

Position: Not specified

Size including margin: 230 x 99 mm

4-colour price 2550 €

1/4

Position: Not specified

Size including margin: 60 x 297 mm

4-colour price 2450 €

1/4

Position: Not specified

Size including margin: 112 x 146 mm

4-colour price 2450 €

1/4

Position: Not specified

Size including margin: 230 x 74 mm

4-colour price 2450 €

Info about inserts

Technical data

Size mm 230 x 297 mm
Printing area mm 230 x 297 mm
Bleed mm 5 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer Deviz Print , Venäjä

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data ads.aikakausmedia.fi -> ADS

Readers: 44 000 / NRS 2021 Download magazine graphs (PDF)

Reader profile All 15+ % Image
Readers %
Image
Amount of readers
SexWomen515825 520
Men494218 480
Age15-24 y1362 640
25-34 y14208 800
35-44 y14198 360
45-54 y14104 400
55-64 y16104 400
65+ y293515 400
Gender + ageFemale 15-29 years10125 280
Female 30-49 years14208 800
Female 50+ years282611 440
Male 15-29 years1041 760
Male 30-49 years14135 720
Male 50+ years242511 000
Household positionLives at home with parents72880
Lives alone272912 760
Lives with spouse374318 920
Lives with spouse and children23208 800
Single parent22880
Other352 200
ProfessionTop Management473 080
white-collar worker, higher-level152310 120
White-collar worker13104 400
Worker1041 760
Farmer11440
Other entrepreneur331 320
Pensioner313515 400
Student, pupil1262 640
Homewife, home dad11440
Unemployed341 760
Other441 760
No answer32880
EducationElementary school641 760
Secondary school741 760
Vocational29187 920
High school1383 520
University of Applied Sciences18167 040
University254921 560
Something else21440
Size of the household1 pers283013 200
2 pers394419 360
3 pers14125 280
4 pers12104 400
5+ pers731 320
Household income (gross)Below 20 000 € /y13135 720
20 000 - 35 000 € /y21177 480
35 001 - 50 000 € /y20208 800
50 001 - 85 000 € /y212611 440
85 001 - 100 000 € /y683 520
Over 100 000 € /y6114 840
Don't want to tell631 320
Can't say / No answer72880
Decision-maker in grocery purchasesYes949742 680
Don't know631 320
Can not say100
HousingApartment344821 120
Row house or semi-detached house17208 800
Detached house442912 760
Farm42880
Something else11440
Can not say000
Ownership of housingOwner-occupied residence746930 360
Rented residence222912 760
Right of residence apartment21440
Something else11440
Can not say100
Cottage or holiday home in regular useYes413615 840
No586327 720
Can not say100
Number of cars in householdOne car465524 200
Two cars30219 240
Three or more cars1031 320
No car14219 240
Advertising ban at the door / mailboxYes243214 080
No766729 480
Can not say11440
lifecycleIn paid job, entrepreneur, freelancer, farmer505222 880
Temporarily absent (= time off from work, care or study, maternity leave)11440
Retired313515 400
Unemployed / laid off341 760
Schoolboy or student1262 640
Housewife or father11440
In the military or performing civilian service000
Other11440
Don't want to say000
Can not say000
Participation in workplace procurement decisionsYes232711 880
No252310 120
Can't say / No answer515022 000
Health services used in the householdPublic health services858637 840
Employer - funded health care services494720 680
Private, self-funded healthcare services384720 680
Private health insurance services212310 120
No health care100
Can not say100
Type of municipality (7 class)Greater Helsinki193917 160
Turku or Tampere8104 400
Oulu431 320
70 000 - 150 000 inhabitants town13114 840
Urban municipality27229 680
Conurbation1693 960
Countryside1373 080
Pets in householdCat17146 160
Dog26229 680
Some other pet531 320
No pets606729 480
Family with kidsYes312511 000
No697533 000
Use of glasses or contact lensesYes687030 800
No323013 200
How often different content is read
The frequency of reading: Print magazinesDaily15229 680
5-6 days a week462 640
1-4 days a week283716 280
Monthly252511 000
Rarely2193 960
Never52880
Can not say000
The frequency of reading: Magazine content in digital formatDaily20229 680
5-6 days a week593 960
1-4 days a week192611 440
Monthly16208 800
Rarely25146 160
Never1383 520
Can not say100
The frequency of reading: Print newspapers or afternoon papersDaily344720 680
5-6 days a week541 760
1-4 days a week23229 680
Monthly14156 600
Rarely1993 960
Never531 320
Can not say000
The frequency of reading: Newspaper or afternoon paper content in digital formatDaily537030 800
5-6 days a week10125 280
1-4 days a week17114 840
Monthly652 200
Rarely91440
Never52880
Can not say000
The frequency of reading: Free and free delivery newspapersDaily662 640
5-6 days a week541 760
1-4 days a week424017 600
Monthly18187 920
Rarely20229 680
Never893 960
Can not say11440
The frequency of watching: Free online TV servicesDaily17167 040
5-6 days a week10146 160
1-4 days a week313314 520
Monthly20229 680
Rarely15114 840
Never641 760
Can not say100
The frequency of watching: Pay TV and streaming servicesDaily15156 600
5-6 days a week10114 840
1-4 days a week192410 560
Monthly9125 280
Rarely1183 520
Never352912 760
Can not say11440
The frequency of watching: Programs of YLE (national proadcaster) TV channelsDaily485022 000
5-6 days a week10125 280
1-4 days a week19187 920
Monthly11125 280
Rarely1083 520
Never31440
Can not say000
The frequency of watching: Programs of commercial TV channelsDaily383214 080
5-6 days a week13146 160
1-4 days a week232611 440
Monthly9125 280
Rarely1093 960
Never773 080
Can not say000
The frequency of listening: Programs of YLE (national proadcaster) radio-channelsDaily242611 440
5-6 days a week752 200
1-4 days a week17187 920
Monthly11125 280
Rarely26229 680
Never14167 040
Can not say11440
The frequency of listening: Programs of commercial radio channelsDaily18125 280
5-6 days a week1073 080
1-4 days a week23219 240
Monthly13177 480
Rarely202611 440
Never16167 040
Can not say100
The frequency of listening: PodcastsDaily341 760
5-6 days a week241 760
1-4 days a week9104 400
Monthly12208 800
Rarely262912 760
Never443214 080
Can not say42880
User frequency and following: Social mediaDaily565925 960
5-6 days a week683 520
1-4 days a week973 080
Monthly383 520
Rarely562 640
Never19125 280
Can not say000
User frequency and following: Bloggers, YouTubers, or social media influencersDaily11125 280
5-6 days a week562 640
1-4 days a week11125 280
Monthly8104 400
Rarely242912 760
Never402912 760
Can not say11440
User frequency: Instant messaging Daily646729 480
5-6 days a week10114 840
1-4 days a week1083 520
Monthly42880
Rarely331 320
Never9104 400
Can not say100
A paid Finnish newspaper is subscribed to my household (print or digital)Yes596629 040
No403314 520
Can not say11440
I tend to buy tabloidsYes9104 400
No898939 160
Can not say11440
A paid Finnish magazine is subscribed to my household (print or digital)Yes505825 520
No494218 480
Can not say200
I tend to buy single copy magazinesYes182812 320
No807131 240
Can not say21440

Image magazine's reader profile / Source NRS 2021

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.