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Kauneus & Terveys

Kauneus & Terveys is a forward-looking woman's guide to feeling good. It helps the reader to bring out the best in them and offers topical information on matters related to looks, health, exercise, nutrition and weight watching. Kauneus & Terveys is lively and close to everyday life – without forgetting the dreams. The reader: Active, working-age women who are interested in wellbeing and beauty.

Magazine's website: https://www.eeva.fi/lehdet/kauneus-ja-terveys Follow us :

Advertisement sales

Advertisement sales A-lehdet Oy
Phone 09 75 961
Email yritysasiakkaat@a-lehdet.fi
Contact person Mediamyynti A-lehdet
yritysasiakkaat@a-lehdet.fi
Www https://www.a-lehdet.fi/artikkelit/mainosta-kauneus-ja-terveys-lehdessa

Contact info

Publisher A-lehdet Oy
Visiting address Risto Rytin tie 33
Helsinki
Phone 09 759 61
Magazine's email kauneusjaterveys@a-lehdet.fi
Päätoimittaja Mari Paalosalo-Jussinmäki
Toimituspäällikkö Sari Hannikainen

Circulation or copies

Issues per year 14

Readership

Readership 114 000
Total reach 0
How many times read 1.9
Minutes of reading 56 min
Sources KMT 2023

Tavoittavuusluvut ja sivulatausten määrät ovat kunkin kuukauden viikkolukujen keskiarvoja. Viikot määräytyvät osaksi sen kuukauden lukuja, jolle suurempi osa kyseisen viikon päivistä osuu. Yksittäisten viikkojen luvut ovat nähtävissä FIAM:in julkisella viikkolistalla.

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 17.01.2024 13.12.2023 Theme: A start for a year of wellbeing. Lose weight, learn to care for yourself, exercise and eat healthily. Vitamins. Cosmetics discoveries. Wellbeing holidays. 10 best skin care products for different skin types.
2 14.02.2024 17.01.2024 Theme: Best ideas for beautiful hair. 10 best hair care products. Improve intestinal wellbeing and immunity. Moisturise and nourish your skin. Tips for better concentration.
3 13.03.2024 14.02.2024 Theme: Energy for everyday life. Spring fashion. Clarifying and refreshing beauty tips. 10 best health products. Managing allergies. Reduce stress.
4 - 5 10.04.2024 11.03.2024 Theme: Handbook of beauty – incredible double special. Everything you want to know about makeup, hair and skin care. With 50 of the most interesting new and classical products of all time. Loveliest summer scents. Positive menopause. Boost your self-esteem.
6 15.05.2024 15.04.2024 Theme: Sun special. Beach wear, sun protection and self-tanning. Beauty tips for parties. Healthy feet.
7 12.06.2024 15.05.2024 Theme: Wellbeing from nature. Best beauty and wellbeing tips in and around Finland this summer. 10 best natural cosmetics products. Summer health.
8 17.07.2024 18.06.2024 Theme: A summer of pleasure. Deeper relationships and better sex. Cosmetics for hot weather. Be gentle with your joints and care for them.
9 14.08.2024 17.07.2024 Theme: Autumn trends. New inspiring beauty and wellbeing products. Eyewear fashion. Eye health. 10 best supermarket cosmetics.
10 11.09.2024 14.08.2024 Theme: Autumn’s exciting sports special. Inspiration and tips for training: exercise tips, beauty products, fashion and food. Defeat anxiety.
11 - 12 09.10.2024 11.09.2024 Theme: Enormous energy double! Coping better with daily life: find balance for body and mind. Nurture your memory. Supplements for various needs. Pharmacy cosmetics. Big hair special: new styles and colours.
13 13.11.2024 16.10.2024 Theme: Beautiful party! Best party-season makeup, hairdos and style tips. 10 best luxurious cosmetics. Perfect gift guide for Xmas: cosmetics and fragrances, wellbeing products and smart devices. Tools for mental-self care.
14 11.12.2024 12.11.2024 Theme: Happy new You: Best new way to manage insomnia. 10 best makeup products of the year. The ABC of the flu season.

Advertisement rates

2/1

Position: Not specified

Size including margin: 460 x 297 mm

4-colour price 11041 €

2/1

Position: First spread

Size including margin: 460 x 297 mm

4-colour price 12038 €

1/1

Position: Not specified

Size including margin: 230 x 297 mm

4-colour price 6290 €

1/1

Position: 2. Cover

Size including margin: 230 x 297 mm

4-colour price 6920 €

1/1

Position: 3. Cover

Size including margin: 230 x 297 mm

4-colour price 6920 €

1/1 takakansi

Position: Back cover

Size including margin: 230 x 267 mm

4-colour price 6920 €

1/2

Position: Not specified

Size including margin: 230 x 146 mm

4-colour price 4494 €

1/2

Position: Not specified

Size including margin: 112 x 297 mm

4-colour price 4494 €

1/4

Position: Not specified

Size including margin: 60 x 297 mm

4-colour price 3276 €

1/4

Position: Not specified

Size including margin: 112 x 146 mm

4-colour price 3276 €

1/4

Position: Not specified

Size including margin: 230 x 74 mm

4-colour price 3276 €

1/3

Position: Not specified

Size including margin: 77 x 297 mm

4-colour price 3743 €

1/3

Position: Not specified

Size including margin: 230 x 99 mm

4-colour price 3743 €

Info about inserts

Prices doesn't include tax.

Technical data

Size mm 230 x 297 mm
Bleed mm 5 mm
Number of colums 4
Column width 44 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer PunaMusta Oy , Joensuu

 

Technical info / material

Ad material delivery
Technical data

Readers: 114 000 / KMT 2023 Download magazine graphs (PDF)

Reader profile All 15+ % Kauneus & Terveys
Readers %
Kauneus & Terveys
Amount of readers
Readership (KMT 2023) 114 000
Total reach 0
SexWomen5188100 320
Men491213 680
Native languageFinnish9597110 580
Swedish533 420
Age15-24 y1344 560
25-34 y14910 260
35-44 y141112 540
45-54 y141719 380
55-64 y162123 940
65+ y294045 600
Gender + ageFemale 15-29 years1066 840
Female 30-49 years142225 080
Female 50+ years286068 400
Male 15-29 years1011 140
Male 30-49 years1422 280
Male 50+ years2489 120
Household positionLives at home with parents722 280
Lives alone282933 060
Lives with spouse374349 020
Lives with spouse and children242326 220
Single parent222 280
Other322 280
Grandchildren under 18 years of ageYes212730 780
No385057 000
No answer (under 45 year olds)412326 220
ProfessionTop Management466 840
white-collar worker, higher-level161517 100
White-collar worker121820 520
Worker1044 560
Farmer111 140
Other entrepreneur322 280
Pensioner314146 740
Student, pupil1144 560
Homewife, home dad000
Unemployed211 140
Other655 700
No answer322 280
EducationElementary school577 980
Secondary school755 700
Vocational282730 780
High school141011 400
University of Applied Sciences192225 080
University272629 640
Something else211 140
Size of the household1 pers282933 060
2 pers384349 020
3 pers141213 680
4 pers12910 260
5+ pers766 840
Household income (gross)Below 20 000 € /y1189 120
20 000 - 35 000 € /y192022 800
35 001 - 50 000 € /y202326 220
50 001 - 85 000 € /y222022 800
85 001 - 100 000 € /y777 980
Over 100 000 € /y91112 540
Don't want to tell589 120
Can't say / No answer744 560
Decision-maker in grocery purchasesYes9397110 580
Don't know733 420
Can not say100
HousingApartment323236 480
Row house or semi-detached house151517 100
Detached house474753 580
Farm466 840
Something else111 140
Can not say000
Ownership of housingOwner-occupied residence768192 340
Rented residence201415 960
Right of residence apartment233 420
Something else100
Can not say100
Cottage or holiday home in regular useYes404045 600
No595967 260
Can not say111 140
Using AdBlocker or similar applicationYes19910 260
No768596 900
Can not say555 700
Number of cars in householdOne car455057 000
Two cars323135 340
Three or more cars1077 980
No car141213 680
PUUTTUUPUUTTUU222629 640
PUUTTUU675866 120
PUUTTUU422 280
PUUTTUU8910 260
PUUTTUU211 140
PUUTTUU81112 540
PUUTTUU566 840
Advertising ban at the door / mailboxYes241921 660
No768192 340
Can not say100
lifecycleIn paid job, entrepreneur, freelancer, farmer525158 140
Temporarily absent (= time off from work, care or study, maternity leave)111 140
Retired314146 740
Unemployed / laid off211 140
Schoolboy or student1144 560
Housewife or father000
In the military or performing civilian service000
Other111 140
Don't want to say000
Can not say000
Participation in workplace procurement decisionsYes252326 220
No252528 500
Can't say / No answer505259 280
Health services used in the householdPublic health services858799 180
Employer - funded health care services494450 160
Private, self-funded healthcare services395158 140
Private health insurance services221921 660
No health care100
Can not say100
Type of municipality (7 class)Greater Helsinki192427 360
Turku or Tampere877 980
Oulu433 420
70 000 - 150 000 inhabitants town131415 960
Urban municipality272933 060
Conurbation161314 820
Countryside131011 400
Pets in householdCat171719 380
Dog262427 360
Some other pet566 840
No pets596169 540
Family with kidsYes322730 780
No687383 220
Use of glasses or contact lensesYes678091 200
No332022 800
How often different content is read
The frequency of reading: Print magazinesDaily152225 080
5-6 days a week41112 540
1-4 days a week263438 760
Monthly242123 940
Rarely231112 540
Never711 140
Can not say111 140
The frequency of reading: Magazine content in digital formatDaily212629 640
5-6 days a week544 560
1-4 days a week191719 380
Monthly151820 520
Rarely242123 940
Never141314 820
Can not say100
The frequency of reading: Print newspapers or afternoon papersDaily304753 580
5-6 days a week466 840
1-4 days a week232326 220
Monthly131112 540
Rarely211011 400
Never733 420
Can not say100
The frequency of reading: Newspaper or afternoon paper content in digital formatDaily545663 840
5-6 days a week91011 400
1-4 days a week161415 960
Monthly677 980
Rarely977 980
Never666 840
Can not say000
The frequency of reading: Free and free delivery newspapersDaily577 980
5-6 days a week455 700
1-4 days a week445259 280
Monthly171820 520
Rarely201415 960
Never944 560
Can not say100
The frequency of watching: Free online TV servicesDaily151921 660
5-6 days a week91314 820
1-4 days a week302730 780
Monthly232022 800
Rarely151213 680
Never71011 400
Can not say111 140
The frequency of watching: Pay TV and streaming servicesDaily161517 100
5-6 days a week1066 840
1-4 days a week221921 660
Monthly101011 400
Rarely111213 680
Never313843 320
Can not say000
The frequency of watching: Programs of YLE (national proadcaster) TV channelsDaily455562 700
5-6 days a week9910 260
1-4 days a week191820 520
Monthly1189 120
Rarely1266 840
Never322 280
Can not say011 140
The frequency of watching: Programs of commercial TV channelsDaily353843 320
5-6 days a week121415 960
1-4 days a week222326 220
Monthly11910 260
Rarely12910 260
Never766 840
Can not say000
The frequency of listening: Programs of YLE (national proadcaster) radio-channelsDaily222933 060
5-6 days a week777 980
1-4 days a week161719 380
Monthly131213 680
Rarely262326 220
Never161213 680
Can not say100
The frequency of listening: Programs of commercial radio channelsDaily161618 240
5-6 days a week101011 400
1-4 days a week211618 240
Monthly141517 100
Rarely212326 220
Never161820 520
Can not say111 140
The frequency of listening: PodcastsDaily422 280
5-6 days a week322 280
1-4 days a week989 120
Monthly131112 540
Rarely282831 920
Never414652 440
Can not say233 420
User frequency and following: Social mediaDaily575663 840
5-6 days a week789 120
1-4 days a week866 840
Monthly322 280
Rarely644 560
Never192427 360
Can not say011 140
User frequency and following: Bloggers, YouTubers, or social media influencersDaily131011 400
5-6 days a week533 420
1-4 days a week1189 120
Monthly889 120
Rarely222427 360
Never404652 440
Can not say111 140
User frequency: Instant messaging Daily686675 240
5-6 days a week91011 400
1-4 days a week101011 400
Monthly333 420
Rarely322 280
Never81011 400
Can not say000
A paid Finnish newspaper is subscribed to my household (print or digital)Yes587282 080
No412730 780
Can not say100
I tend to buy tabloidsYes81314 820
No908698 040
Can not say211 140
A paid Finnish magazine is subscribed to my household (print or digital)Yes465967 260
No524045 600
Can not say211 140
I tend to buy single copy magazinesYes172831 920
No817079 800
Can not say222 280
PUUTTUUPUUTTUU132022 800
PUUTTUU577 980
PUUTTUU7910 260
PUUTTUU151314 820
PUUTTUU866 840
PUUTTUU722 280
PUUTTUU1089 120
PUUTTUU677 980
PUUTTUU91011 400
PUUTTUU9910 260
PUUTTUU477 980
PUUTTUU566 840
PUUTTUU131820 520
PUUTTUU81415 960
PUUTTUU131314 820
PUUTTUU71415 960
PUUTTUU855 700
PUUTTUU322 280
PUUTTUU565461 560
KULUTUSVÄITTÄMÄT
PUUTTUUPUUTTUU586169 540
PUUTTUU403742 180
PUUTTUU222 280
PUUTTUUPUUTTUU8790102 600
PUUTTUU11910 260
PUUTTUU111 140
PUUTTUUPUUTTUU737990 060
PUUTTUU251921 660
PUUTTUU233 420
PUUTTUUPUUTTUU818293 480
PUUTTUU181719 380
PUUTTUU222 280
PUUTTUUPUUTTUU575764 980
PUUTTUU414146 740
PUUTTUU111 140
PUUTTUUPUUTTUU302933 060
PUUTTUU636371 820
PUUTTUU7910 260
PUUTTUUPUUTTUU8489101 460
PUUTTUU151011 400
PUUTTUU111 140
PUUTTUUPUUTTUU414146 740
PUUTTUU575562 700
PUUTTUU233 420
PUUTTUUPUUTTUU868698 040
PUUTTUU141314 820
PUUTTUU111 140
PUUTTUUPUUTTUU302933 060
PUUTTUU656574 100
PUUTTUU566 840
PUUTTUUPUUTTUU394247 880
PUUTTUU605764 980
PUUTTUU111 140
PUUTTUUPUUTTUU677585 500
PUUTTUU302225 080
PUUTTUU333 420
PUUTTUUPUUTTUU677686 640
PUUTTUU312022 800
PUUTTUU333 420
PUUTTUUPUUTTUU676776 380
PUUTTUU303135 340
PUUTTUU222 280

Kauneus & Terveys magazine's reader profile / Source NRS 2023

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.