Kodin Kuvalehti
Kodin Kuvalehti is one of the largest women’s magazines and the largest household magazine in Finland. Kodin Kuvalehti reaches those who make everyday purchase decisions nation-wide. Its readers decide what the family will eat, what will be bought for their home and where the family will go on holiday. They also invest in personal beauty and wellbeing and that of their loved ones. Authentic life, real people with real stories and various everyday passions resonate with readers in every issue. The magazine helps its readers to live a wonderful everyday life.
Magazine's website: http://www.kodinkuvalehti.fi Follow us :
Advertisement sales
| Advertisement sales | Sanoma Media Finland Oy |
|---|---|
| Phone | 09 1201 |
| yrityspalvelu@sanoma.fi | |
| Contact person |
Mediamyynti Sanoma B2B yrityspalvelu@sanoma.fi |
| Www | http://media.sanoma.fi/ |
Contact info
| Publisher | Sanoma Media Finland Oy |
|---|---|
| Visiting address |
Töölönlahdenkatu2 00100 Helsinki |
| Postal address |
PL 20 00089 Sanoma |
| Phone | 09 1201 |
| Magazine's email | kodin.kuvalehti@sanoma.com |
| Vastaava päätoimittaja | Minna McGill |
| Toimituspäällikkö | Salla Stotesbury |
| Toimituspäällikkö | Sanna Tyry |
Circulation or copies
| Issues per year | 24 |
|---|
Readership
| Readership | 261 000 |
|---|---|
| Total reach | 374 000 |
| How many times read | 2.2 |
| Minutes of reading | 68 min |
| Sources | KMT 2023 |
Online audience
| Magazine's website | http://www.kodinkuvalehti.fi |
|---|
Average weekly reach Source: FIAM
Average weekly pageviews Source: FIAM
Tavoittavuusluvut ja sivulatausten määrät ovat kunkin kuukauden viikkolukujen keskiarvoja. Viikot määräytyvät osaksi sen kuukauden lukuja, jolle suurempi osa kyseisen viikon päivistä osuu. Yksittäisten viikkojen luvut ovat nähtävissä FIAM:in julkisella viikkolistalla.
Timetable
| Issue | Publishing date | Reservation | Material | Research number | Additional info |
| 1 | 28.12.2022 | 02.12.2022 | 07.12.2022 | Thema: Feeling good and exercise. Healthy treats and drinks. Organize your home. | |
| 2 | 11.01.2023 | 12.12.2022 | 19.12.2022 | Thema: Budget meals. Create a new budget. Ideas for winter travel. | |
| 3 | 25.01.2023 | 03.01.2023 | 05.01.2023 | Thema: Winter food extra. More energy for the mind and body. Knitting. | |
| 4 | 08.02.2023 | 18.01.2023 | 20.01.2023 | Thema: Home decor. Indoor plants. Beauty ideas. | |
| 5 | 22.02.2023 | 01.02.2023 | 03.02.2023 | Thema: Baking. Recommended reads. Cleaning and organizing. | |
| 6 | 08.03.2023 | 15.02.2023 | 17.02.2023 | Thema: Garden extra. Vegetarian ideas. Good sleep. | |
| 7 | 29.03.2023 | 08.03.2023 | 10.03.2023 | Thema: Easter. Table setting ideas. Staycations. | |
| 8 | 12.04.2023 | 20.03.2023 | 22.03.2023 | Thema: Spring fashion. Yard and balcony. Vintage for your home. | |
| 9 | 26.04.2023 | 03.04.2023 | 05.04.2023 | Thema: Start of the summer cottage season. Personal finances. Cakes. | |
| 10 | 10.05.2023 | 19.04.2023 | 21.04.2023 | Thema: Spring parties extra. Fashion and beauty. Ideas for summer travel. | |
| 11 | 24.05.2023 | 03.05.2023 | 05.05.2023 | Thema: Yard and garden. Exercise to feel good. Barbecue ideas. | |
| 12 | 07.06.2023 | 16.05.2023 | 19.05.2023 | Thema: Recommended books this summer. Festive midsummer menu. Protection from the sun. | |
| 13 | 21.06.2023 | 31.05.2023 | 02.06.2023 | Thema: Quick and easy summer meals. Lovely summer homes. | |
| 14 | 05.07.2023 | 14.06.2023 | 16.06.2023 | Thema: Summer reads extra. Top feature stories of KK - where are they now? Berry treats. | |
| 15 | 19.07.2023 | 28.06.2023 | 30.06.2023 | Thema: Preservation. Tips for second-hand shopping. Cottage life. | |
| 16 | 02.08.2023 | 11.07.2023 | 13.07.2023 | Thema: Organize your home. Harvest treats. Wellbeing tips. | |
| 17 | 23.08.2023 | 02.08.2023 | 04.08.2023 | Thema: Joy of exercise. Autumn in the garden. 15-minute meals. | |
| 18 | 06.09.2023 | 16.08.2023 | 18.08.2023 | Thema: Decor extra. Autumn balcony. Vegetarian ideas. | |
| 19 | 20.09.2023 | 30.08.2023 | 01.09.2023 | Thema: Autumn food extra. Autumn travel. Fashion and beauty. | |
| 20 | 04.10.2023 | 13.09.2023 | 15.09.2023 | Thema: Knitting extra. Autumn books. Ideas for easy budget meals. | |
| 21 | 25.10.2023 | 04.10.2023 | 06.10.2023 | Thema: First taste of Christmas. Handicraft and DIY crafts. Tame the polar nights - best tips. | |
| 22 | 08.11.2023 | 18.10.2023 | 20.10.2023 | Thema: Christmas baking. Fashion and beauty. Winter travel. | |
| 23 | 29.11.2023 | 08.11.2023 | 10.11.2023 | Thema: Beautiful Christmas home. Baking gingerbread. Christmas books, games and gift ideas. | |
| 24 | 13.12.2023 | 22.11.2023 | 24.11.2023 | Thema: Big Christmas issue. Christmas Eve menu. Table setting and decorations. | |
| 1 /2024 | 27.12.2023 | 01.12.2023 | 05.12.2023 |
Advertisement rates
2/1 monikanavainen
Position: Not specified
Size including margin: 460 x 297 mm
4-colour price 23774 €
Erikoishinnat: Printti-ilmoituksen lisäksi 40 000 digi-impressiota kodinkuvalehti.fi:ssä.
2/1 monikanavainen
Position: First spread
Size including margin: 460 x 297 mm
4-colour price 27358 €
Erikoishinnat: Printti-ilmoituksen lisäksi 40 000 digi-impressiota kodinkuvalehti.fi:ssä.
2/1 monikanavainen
Position: 2. Spread
Size including margin: 460 x 297 mm
4-colour price 26164 €
Erikoishinnat: Printti-ilmoituksen lisäksi 40 000 digi-impressiota kodinkuvalehti.fi:ssä.
1/1 monikanavainen
Position: Not specified
Size including margin: 230 x 297 mm
4-colour price 12133 €
Erikoishinnat: Printti-ilmoituksen lisäksi 40 000 digi-impressiota kodinkuvalehti.fi:ssä.
1/1 monikanavainen
Position: 2. Cover
Size including margin: 230 x 297 mm
4-colour price 13536 €
Erikoishinnat: Printti-ilmoituksen lisäksi 40 000 digi-impressiota kodinkuvalehti.fi:ssä.
1/1 monikanavainen
Position: 3. Cover
Size including margin: 230 x 297 mm
4-colour price 13536 €
Erikoishinnat: Printti-ilmoituksen lisäksi 40 000 digi-impressiota kodinkuvalehti.fi:ssä.
1/1 monikanavainen
Position: Back cover
Size including margin: 230 x 272 mm
4-colour price 14022 €
Erikoishinnat: Printti-ilmoituksen lisäksi 40 000 digi-impressiota kodinkuvalehti.fi:ssä.
1/2
Position: Not specified
Size including margin: 112 x 297 mm
4-colour price 8169 €
1/2
Position: Not specified
Size including margin: 230 x 146 mm
4-colour price 8169 €
1/3
Position: Not specified
Size including margin: 76 x 297 mm
4-colour price 7097 €
1/3
Position: Not specified
Size including margin: 230 x 99 mm
4-colour price 7097 €
1/4
Position: Not specified
Size including margin: 60 x 297 mm
4-colour price 5983 €
1/4
Position: Not specified
Size including margin: 230 x 74 mm
4-colour price 5983 €
1/4
Position: Not specified
Size including margin: 112 x 146 mm
4-colour price 5983 €
Prices doesn't include tax.
Technical data
| Size mm | 230 x 297 mm |
|---|---|
| Bleed mm | 5 mm |
| Printing process | Offset |
| Binding | Adhesive binding |
Printing house
| Printer | Kroonpress AS , Viro |
|---|
Technical info / material
| Ad material delivery | Aineisto toimitetaan varauksen vahvistamisen jälkeen lähetettävän aineistolinkin kautta. Ilmoitusvaraukseen nimetty aineistontoimittaja saa aineistolinkin sähköpostiinsa. Aineiston jättöaika on aineistopäivänä klo 12 mennessä. |
|---|---|
| Technical data | Valmis aineisto on PDF-tiedosto, joka sisältää kaikki ilmoitukseen kuuluvat elementit: tekstit, kuvat, grafiikat, ja fontit. Valmista aineistoa ei muokata lehdessä, vaan se julkaistaan sellaisenaan. Aineiston koko tulee olla sama kuin ilmoituksen koko, kokosivuissa lopullinen puhtaaksileikattu koko. Leikkuuvarat 5 mm ilmoituksen jokaisella reunalla. Leikkuumerkit on sisällytettävä lopullisiin sivutiedostoihin. Vältät tekstien leikkaantumisen, kun et sijoita tekstejä etkä muita oleellisia asioita (esim. logoja) 5 mm lähemmäksi puhtaaksileikkausta. Liimasidotuissa tuotteissa on otettava huomioon selän vaikutus aukeaman yli menevissä teksteissä. Normaalitapauksessa 6 + 6 mm vara riittää. Tarkemmat tekniset tiedot: media.sanoma.fi/suunnittelijan-tyokalut/aineistotiedot/printti-aineisto-ohjeet#aikakauslehdet. |
Readers: 261 000 / KMT 2023 Download magazine graphs (PDF)
| Reader profile | All 15+ % | Kodin Kuvalehti Readers % |
Kodin Kuvalehti Amount of readers |
|
| Readership (KMT 2023) | 261 000 | |||
| Total reach | 374 000 | |||
| Sex | Women | 51 | 84 | 219 240 |
| Men | 49 | 16 | 41 760 | |
| Native language | Finnish | 95 | 98 | 255 780 |
| Swedish | 5 | 2 | 5 220 | |
| Age | 15-24 y | 13 | 4 | 10 440 |
| 25-34 y | 14 | 6 | 15 660 | |
| 35-44 y | 14 | 9 | 23 490 | |
| 45-54 y | 14 | 15 | 39 150 | |
| 55-64 y | 16 | 22 | 57 420 | |
| 65+ y | 29 | 44 | 114 840 | |
| Gender + age | Female 15-29 years | 10 | 6 | 15 660 |
| Female 30-49 years | 14 | 17 | 44 370 | |
| Female 50+ years | 28 | 61 | 159 210 | |
| Male 15-29 years | 10 | 1 | 2 610 | |
| Male 30-49 years | 14 | 3 | 7 830 | |
| Male 50+ years | 24 | 12 | 31 320 | |
| Household position | Lives at home with parents | 7 | 2 | 5 220 |
| Lives alone | 28 | 28 | 73 080 | |
| Lives with spouse | 37 | 44 | 114 840 | |
| Lives with spouse and children | 24 | 21 | 54 810 | |
| Single parent | 2 | 2 | 5 220 | |
| Other | 3 | 2 | 5 220 | |
| Grandchildren under 18 years of age | Yes | 21 | 29 | 75 690 |
| No | 38 | 51 | 133 110 | |
| No answer (under 45 year olds) | 41 | 19 | 49 590 | |
| Profession | Top Management | 4 | 5 | 13 050 |
| white-collar worker, higher-level | 16 | 14 | 36 540 | |
| White-collar worker | 12 | 14 | 36 540 | |
| Worker | 10 | 5 | 13 050 | |
| Farmer | 1 | 1 | 2 610 | |
| Other entrepreneur | 3 | 2 | 5 220 | |
| Pensioner | 31 | 46 | 120 060 | |
| Student, pupil | 11 | 4 | 10 440 | |
| Homewife, home dad | 0 | 1 | 2 610 | |
| Unemployed | 2 | 1 | 2 610 | |
| Other | 6 | 5 | 13 050 | |
| No answer | 3 | 2 | 5 220 | |
| Education | Elementary school | 5 | 5 | 13 050 |
| Secondary school | 7 | 7 | 18 270 | |
| Vocational | 28 | 27 | 70 470 | |
| High school | 14 | 11 | 28 710 | |
| University of Applied Sciences | 19 | 18 | 46 980 | |
| University | 27 | 30 | 78 300 | |
| Something else | 2 | 2 | 5 220 | |
| Size of the household | 1 pers | 28 | 27 | 70 470 |
| 2 pers | 38 | 47 | 122 670 | |
| 3 pers | 14 | 11 | 28 710 | |
| 4 pers | 12 | 10 | 26 100 | |
| 5+ pers | 7 | 6 | 15 660 | |
| Household income (gross) | Below 20 000 € /y | 11 | 8 | 20 880 |
| 20 000 - 35 000 € /y | 19 | 21 | 54 810 | |
| 35 001 - 50 000 € /y | 20 | 22 | 57 420 | |
| 50 001 - 85 000 € /y | 22 | 22 | 57 420 | |
| 85 001 - 100 000 € /y | 7 | 8 | 20 880 | |
| Over 100 000 € /y | 9 | 9 | 23 490 | |
| Don't want to tell | 5 | 7 | 18 270 | |
| Can't say / No answer | 7 | 4 | 10 440 | |
| Decision-maker in grocery purchases | Yes | 93 | 96 | 250 560 |
| Don't know | 7 | 4 | 10 440 | |
| Can not say | 1 | 0 | 0 | |
| Housing | Apartment | 32 | 28 | 73 080 |
| Row house or semi-detached house | 15 | 16 | 41 760 | |
| Detached house | 47 | 49 | 127 890 | |
| Farm | 4 | 5 | 13 050 | |
| Something else | 1 | 1 | 2 610 | |
| Can not say | 0 | 0 | 0 | |
| Ownership of housing | Owner-occupied residence | 76 | 84 | 219 240 |
| Rented residence | 20 | 13 | 33 930 | |
| Right of residence apartment | 2 | 3 | 7 830 | |
| Something else | 1 | 1 | 2 610 | |
| Can not say | 1 | 0 | 0 | |
| Cottage or holiday home in regular use | Yes | 40 | 46 | 120 060 |
| No | 59 | 53 | 138 330 | |
| Can not say | 1 | 1 | 2 610 | |
| Using AdBlocker or similar application | Yes | 19 | 9 | 23 490 |
| No | 76 | 85 | 221 850 | |
| Can not say | 5 | 6 | 15 660 | |
| Number of cars in household | One car | 45 | 49 | 127 890 |
| Two cars | 32 | 32 | 83 520 | |
| Three or more cars | 10 | 8 | 20 880 | |
| No car | 14 | 12 | 31 320 | |
| PUUTTUU | PUUTTUU | 22 | 25 | 65 250 |
| PUUTTUU | 67 | 63 | 164 430 | |
| PUUTTUU | 4 | 1 | 2 610 | |
| PUUTTUU | 8 | 8 | 20 880 | |
| PUUTTUU | 2 | 1 | 2 610 | |
| PUUTTUU | 8 | 9 | 23 490 | |
| PUUTTUU | 5 | 5 | 13 050 | |
| Advertising ban at the door / mailbox | Yes | 24 | 17 | 44 370 |
| No | 76 | 83 | 216 630 | |
| Can not say | 1 | 0 | 0 | |
| lifecycle | In paid job, entrepreneur, freelancer, farmer | 52 | 45 | 117 450 |
| Temporarily absent (= time off from work, care or study, maternity leave) | 1 | 1 | 2 610 | |
| Retired | 31 | 46 | 120 060 | |
| Unemployed / laid off | 2 | 1 | 2 610 | |
| Schoolboy or student | 11 | 4 | 10 440 | |
| Housewife or father | 0 | 1 | 2 610 | |
| In the military or performing civilian service | 0 | 0 | 0 | |
| Other | 1 | 1 | 2 610 | |
| Don't want to say | 0 | 0 | 0 | |
| Can not say | 0 | 0 | 0 | |
| Participation in workplace procurement decisions | Yes | 25 | 22 | 57 420 |
| No | 25 | 22 | 57 420 | |
| Can't say / No answer | 50 | 57 | 148 770 | |
| Health services used in the household | Public health services | 85 | 88 | 229 680 |
| Employer - funded health care services | 49 | 42 | 109 620 | |
| Private, self-funded healthcare services | 39 | 49 | 127 890 | |
| Private health insurance services | 22 | 17 | 44 370 | |
| No health care | 1 | 0 | 0 | |
| Can not say | 1 | 0 | 0 | |
| Type of municipality (7 class) | Greater Helsinki | 19 | 17 | 44 370 |
| Turku or Tampere | 8 | 9 | 23 490 | |
| Oulu | 4 | 4 | 10 440 | |
| 70 000 - 150 000 inhabitants town | 13 | 14 | 36 540 | |
| Urban municipality | 27 | 28 | 73 080 | |
| Conurbation | 16 | 15 | 39 150 | |
| Countryside | 13 | 14 | 36 540 | |
| Pets in household | Cat | 17 | 15 | 39 150 |
| Dog | 26 | 25 | 65 250 | |
| Some other pet | 5 | 5 | 13 050 | |
| No pets | 59 | 62 | 161 820 | |
| Family with kids | Yes | 32 | 25 | 65 250 |
| No | 68 | 75 | 195 750 | |
| Use of glasses or contact lenses | Yes | 67 | 81 | 211 410 |
| No | 33 | 19 | 49 590 | |
| How often different content is read | ||||
| The frequency of reading: Print magazines | Daily | 15 | 26 | 67 860 |
| 5-6 days a week | 4 | 7 | 18 270 | |
| 1-4 days a week | 26 | 39 | 101 790 | |
| Monthly | 24 | 20 | 52 200 | |
| Rarely | 23 | 8 | 20 880 | |
| Never | 7 | 1 | 2 610 | |
| Can not say | 1 | 0 | 0 | |
| The frequency of reading: Magazine content in digital format | Daily | 21 | 18 | 46 980 |
| 5-6 days a week | 5 | 5 | 13 050 | |
| 1-4 days a week | 19 | 18 | 46 980 | |
| Monthly | 15 | 15 | 39 150 | |
| Rarely | 24 | 26 | 67 860 | |
| Never | 14 | 17 | 44 370 | |
| Can not say | 1 | 1 | 2 610 | |
| The frequency of reading: Print newspapers or afternoon papers | Daily | 30 | 49 | 127 890 |
| 5-6 days a week | 4 | 6 | 15 660 | |
| 1-4 days a week | 23 | 23 | 60 030 | |
| Monthly | 13 | 9 | 23 490 | |
| Rarely | 21 | 10 | 26 100 | |
| Never | 7 | 2 | 5 220 | |
| Can not say | 1 | 0 | 0 | |
| The frequency of reading: Newspaper or afternoon paper content in digital format | Daily | 54 | 55 | 143 550 |
| 5-6 days a week | 9 | 9 | 23 490 | |
| 1-4 days a week | 16 | 14 | 36 540 | |
| Monthly | 6 | 5 | 13 050 | |
| Rarely | 9 | 10 | 26 100 | |
| Never | 6 | 7 | 18 270 | |
| Can not say | 0 | 0 | 0 | |
| The frequency of reading: Free and free delivery newspapers | Daily | 5 | 7 | 18 270 |
| 5-6 days a week | 4 | 5 | 13 050 | |
| 1-4 days a week | 44 | 50 | 130 500 | |
| Monthly | 17 | 19 | 49 590 | |
| Rarely | 20 | 15 | 39 150 | |
| Never | 9 | 4 | 10 440 | |
| Can not say | 1 | 0 | 0 | |
| The frequency of watching: Free online TV services | Daily | 15 | 17 | 44 370 |
| 5-6 days a week | 9 | 11 | 28 710 | |
| 1-4 days a week | 30 | 29 | 75 690 | |
| Monthly | 23 | 21 | 54 810 | |
| Rarely | 15 | 12 | 31 320 | |
| Never | 7 | 8 | 20 880 | |
| Can not say | 1 | 0 | 0 | |
| The frequency of watching: Pay TV and streaming services | Daily | 16 | 12 | 31 320 |
| 5-6 days a week | 10 | 7 | 18 270 | |
| 1-4 days a week | 22 | 19 | 49 590 | |
| Monthly | 10 | 9 | 23 490 | |
| Rarely | 11 | 11 | 28 710 | |
| Never | 31 | 41 | 107 010 | |
| Can not say | 0 | 0 | 0 | |
| The frequency of watching: Programs of YLE (national proadcaster) TV channels | Daily | 45 | 60 | 156 600 |
| 5-6 days a week | 9 | 9 | 23 490 | |
| 1-4 days a week | 19 | 15 | 39 150 | |
| Monthly | 11 | 8 | 20 880 | |
| Rarely | 12 | 5 | 13 050 | |
| Never | 3 | 2 | 5 220 | |
| Can not say | 0 | 0 | 0 | |
| The frequency of watching: Programs of commercial TV channels | Daily | 35 | 42 | 109 620 |
| 5-6 days a week | 12 | 13 | 33 930 | |
| 1-4 days a week | 22 | 21 | 54 810 | |
| Monthly | 11 | 8 | 20 880 | |
| Rarely | 12 | 8 | 20 880 | |
| Never | 7 | 8 | 20 880 | |
| Can not say | 0 | 0 | 0 | |
| The frequency of listening: Programs of YLE (national proadcaster) radio-channels | Daily | 22 | 29 | 75 690 |
| 5-6 days a week | 7 | 8 | 20 880 | |
| 1-4 days a week | 16 | 16 | 41 760 | |
| Monthly | 13 | 12 | 31 320 | |
| Rarely | 26 | 23 | 60 030 | |
| Never | 16 | 11 | 28 710 | |
| Can not say | 1 | 1 | 2 610 | |
| The frequency of listening: Programs of commercial radio channels | Daily | 16 | 16 | 41 760 |
| 5-6 days a week | 10 | 9 | 23 490 | |
| 1-4 days a week | 21 | 19 | 49 590 | |
| Monthly | 14 | 13 | 33 930 | |
| Rarely | 21 | 23 | 60 030 | |
| Never | 16 | 19 | 49 590 | |
| Can not say | 1 | 0 | 0 | |
| The frequency of listening: Podcasts | Daily | 4 | 2 | 5 220 |
| 5-6 days a week | 3 | 3 | 7 830 | |
| 1-4 days a week | 9 | 6 | 15 660 | |
| Monthly | 13 | 11 | 28 710 | |
| Rarely | 28 | 28 | 73 080 | |
| Never | 41 | 47 | 122 670 | |
| Can not say | 2 | 3 | 7 830 | |
| User frequency and following: Social media | Daily | 57 | 54 | 140 940 |
| 5-6 days a week | 7 | 8 | 20 880 | |
| 1-4 days a week | 8 | 9 | 23 490 | |
| Monthly | 3 | 3 | 7 830 | |
| Rarely | 6 | 4 | 10 440 | |
| Never | 19 | 21 | 54 810 | |
| Can not say | 0 | 0 | 0 | |
| User frequency and following: Bloggers, YouTubers, or social media influencers | Daily | 13 | 8 | 20 880 |
| 5-6 days a week | 5 | 3 | 7 830 | |
| 1-4 days a week | 11 | 7 | 18 270 | |
| Monthly | 8 | 7 | 18 270 | |
| Rarely | 22 | 24 | 62 640 | |
| Never | 40 | 50 | 130 500 | |
| Can not say | 1 | 1 | 2 610 | |
| User frequency: Instant messaging | Daily | 68 | 65 | 169 650 |
| 5-6 days a week | 9 | 8 | 20 880 | |
| 1-4 days a week | 10 | 10 | 26 100 | |
| Monthly | 3 | 3 | 7 830 | |
| Rarely | 3 | 3 | 7 830 | |
| Never | 8 | 10 | 26 100 | |
| Can not say | 0 | 0 | 0 | |
| A paid Finnish newspaper is subscribed to my household (print or digital) | Yes | 58 | 72 | 187 920 |
| No | 41 | 28 | 73 080 | |
| Can not say | 1 | 0 | 0 | |
| I tend to buy tabloids | Yes | 8 | 13 | 33 930 |
| No | 90 | 85 | 221 850 | |
| Can not say | 2 | 2 | 5 220 | |
| A paid Finnish magazine is subscribed to my household (print or digital) | Yes | 46 | 59 | 153 990 |
| No | 52 | 40 | 104 400 | |
| Can not say | 2 | 1 | 2 610 | |
| I tend to buy single copy magazines | Yes | 17 | 24 | 62 640 |
| No | 81 | 74 | 193 140 | |
| Can not say | 2 | 2 | 5 220 | |
| PUUTTUU | PUUTTUU | 13 | 19 | 49 590 |
| PUUTTUU | 5 | 6 | 15 660 | |
| PUUTTUU | 7 | 8 | 20 880 | |
| PUUTTUU | 15 | 14 | 36 540 | |
| PUUTTUU | 8 | 6 | 15 660 | |
| PUUTTUU | 7 | 3 | 7 830 | |
| PUUTTUU | 10 | 8 | 20 880 | |
| PUUTTUU | 6 | 7 | 18 270 | |
| PUUTTUU | 9 | 8 | 20 880 | |
| PUUTTUU | 9 | 10 | 26 100 | |
| PUUTTUU | 4 | 7 | 18 270 | |
| PUUTTUU | 5 | 5 | 13 050 | |
| PUUTTUU | 13 | 16 | 41 760 | |
| PUUTTUU | 8 | 12 | 31 320 | |
| PUUTTUU | 13 | 12 | 31 320 | |
| PUUTTUU | 7 | 11 | 28 710 | |
| PUUTTUU | 8 | 5 | 13 050 | |
| PUUTTUU | 3 | 2 | 5 220 | |
| PUUTTUU | 56 | 56 | 146 160 | |
| KULUTUSVÄITTÄMÄT | ||||
| PUUTTUU | PUUTTUU | 58 | 56 | 146 160 |
| PUUTTUU | 40 | 42 | 109 620 | |
| PUUTTUU | 2 | 2 | 5 220 | |
| PUUTTUU | PUUTTUU | 87 | 90 | 234 900 |
| PUUTTUU | 11 | 8 | 20 880 | |
| PUUTTUU | 1 | 1 | 2 610 | |
| PUUTTUU | PUUTTUU | 73 | 80 | 208 800 |
| PUUTTUU | 25 | 18 | 46 980 | |
| PUUTTUU | 2 | 2 | 5 220 | |
| PUUTTUU | PUUTTUU | 81 | 83 | 216 630 |
| PUUTTUU | 18 | 16 | 41 760 | |
| PUUTTUU | 2 | 2 | 5 220 | |
| PUUTTUU | PUUTTUU | 57 | 56 | 146 160 |
| PUUTTUU | 41 | 44 | 114 840 | |
| PUUTTUU | 1 | 1 | 2 610 | |
| PUUTTUU | PUUTTUU | 30 | 27 | 70 470 |
| PUUTTUU | 63 | 66 | 172 260 | |
| PUUTTUU | 7 | 8 | 20 880 | |
| PUUTTUU | PUUTTUU | 84 | 89 | 232 290 |
| PUUTTUU | 15 | 11 | 28 710 | |
| PUUTTUU | 1 | 1 | 2 610 | |
| PUUTTUU | PUUTTUU | 41 | 39 | 101 790 |
| PUUTTUU | 57 | 59 | 153 990 | |
| PUUTTUU | 2 | 2 | 5 220 | |
| PUUTTUU | PUUTTUU | 86 | 88 | 229 680 |
| PUUTTUU | 14 | 11 | 28 710 | |
| PUUTTUU | 1 | 1 | 2 610 | |
| PUUTTUU | PUUTTUU | 30 | 29 | 75 690 |
| PUUTTUU | 65 | 68 | 177 480 | |
| PUUTTUU | 5 | 4 | 10 440 | |
| PUUTTUU | PUUTTUU | 39 | 40 | 104 400 |
| PUUTTUU | 60 | 59 | 153 990 | |
| PUUTTUU | 1 | 1 | 2 610 | |
| PUUTTUU | PUUTTUU | 67 | 75 | 195 750 |
| PUUTTUU | 30 | 22 | 57 420 | |
| PUUTTUU | 3 | 3 | 7 830 | |
| PUUTTUU | PUUTTUU | 67 | 76 | 198 360 |
| PUUTTUU | 31 | 20 | 52 200 | |
| PUUTTUU | 3 | 3 | 7 830 | |
| PUUTTUU | PUUTTUU | 67 | 67 | 174 870 |
| PUUTTUU | 30 | 31 | 80 910 | |
| PUUTTUU | 2 | 2 | 5 220 | |
Kodin Kuvalehti magazine's reader profile / Source NRS 2023