Extended search By alphabet By topic

Koneviesti

Koneviesti appears 18 times a year and is Finland's most solidly professional occupational magazine. It monitors the development of technology relating to agricultural and forest machines as well as earthmoving machines and equipment. Its experienced professional staff evaluate work machines and equipment as well as new products in the sector. Each issue contains an average of 130 pages: useful information about work machines, maintenance and repair tips, easy-to-follow tables and pictures of actual work situations.

Magazine's website: http://www.koneviesti.fi/ Follow us :

You're looking at rate card for the year 2021 The information for 2022 has not been updated yet.

Advertisement sales

Advertisement sales Viestimedia Oy
Phone 020 413 2155
Fax 020 413 2233
Email etunimi.sukunimi@viestimedia.fi
Contact person Väinö Keto
020 413 2290
0500-451 459
vaino.keto@viestimedia.fi
Www http://www.koneviesti.fi/palvelut/mediamyynti/mediatiedot

Contact info

Publisher Viestimedia Oy
Visiting address Simonkatu 6 A
00100 Helsinki
Postal address PL 440
00101 Helsinki
Phone 020 413 2155
Magazine's email newsdesk@koneviesti.fi
Päätoimittaja Eemeli Linna
Toimituspäällikkö Jyrki Karkinen

Circulation or copies

Copies 30000
Issues per year 18

Readership

Readership 150 000
Total reach 181 000
How many times read 2.3
Minutes of reading 44 min
Sources NRS 2021

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 14.01.2021 18.12.2020 18.12.2020 Thema: Uutta tekniikkaa. Mittaus ja paikannus. Tekninen etätuki. Varavoimalat. Bioenergia 1.
2 04.02.2021 15.01.2021 15.01.2021 Thema: Muokkaus. Huolto ja korjaus. Voimansiirto. KoneKlassikot 1.
3 25.02.2021 05.02.2021 05.02.2021 Thema: Rengasteema. Kasvinviljely. Kotieläintuotannon tekniikkaa. Markkinakatsaukset: Maatilavarusteiset pyöräkuormaimet, aurinkoenergia ja kasvinsuojeluruiskut. Lannoitteenlevittimet
4 18.03.2021 26.02.2021 26.02.2021 Thema: Traktorit. KoneKlassikot 2.
5 08.04.2021 19.03.2021 19.03.2021 Thema: Kuljetus ja kuormaus. Maarakentaminen 1. Raskaskoneviesti.
6 22.04.2021 01.04.2021 01.04.2021 Thema: Nurmiteema. Mansen Mörinät. Bioenergia 2.
7 12.05.2021 23.04.2021 23.04.2021 Thema: Ympäristön hoito. Pienkoneet. Lannankäsittely. KoneKlassikot 3.
8 03.06.2021 14.05.2021 14.05.2021 Thema: Huolto ja korjaus. Puintikauteen valmistautuminen. Metsäkoneviesti 1.
9 23.06.2021 04.06.2021 04.06.2021 Thema: Okra. Rakennusteema. Akkutyökalut. Kone- ja työkaluvuokraus. Kesäextra.
10 22.07.2021 02.07.2021 02.07.2021 Thema: Traktorimönkijät. Traktoriperävaunut. KoneKlassikot 4.
11 11.08.2021 23.07.2021 23.07.2021 Thema: Lepaa. Viherteema. Huolto ja korjaus. Rengasteema. Bioenergia 3.
12 30.08.2021 10.08.2021 10.08.2021 Thema: Koneurakointi. Maxpo. Nelivetoiset pickupit. Nelivetoiset pakettiautot. Traktorilavetit.
13 16.09.2021 01.09.2021 01.09.2021 Thema: Muokkaus. Maarakentaminen 2. Raskaskoneviesti.
14 07.10.2021 17.09.2021 17.09.2021 Thema: Sadonkorjuu 1. Syksyn konetapahtumat. Teiden talvihoito.
15 28.10.2021 08.10.2021 08.10.2021 Thema: Sadonkorjuu 2. Agritechnica ennakko. KoneKlassikot 5.
16 11.11.2021 22.10.2021 22.10.2021 Thema: Ennakkomyynti. Metsäkoneviesti 2. Metsäperävaunut. Maatilan metsäkuormaimet.
17 02.12.2021 12.11.2021 12.11.2021 Thema: Tuotantorakennukset. Korjaamot ja työkalut. Agritechnican uutuudet. Markkinakatsaukset: Vilja- ja rehusiilot, pressuhallit.
18 12.12.2021 19.11.2021 19.11.2021 Thema: Vuoden viimeinen, ajaton konenumero. Weteraani. KoneKlassikot 6.

Advertisement rates

2/1

Position: Not specified

Size excluding margin: 450 x 300 mm

4-colour price 6990 €

1/1

Position: Not specified

Size excluding margin: 225 x 300 mm

4-colour price 3990 €

1/1

Position: 2. Cover

Size excluding margin: 225 x 300 mm

4-colour price 4790 €

1/1

Position: 3. Cover

Size excluding margin: 225 x 300 mm

4-colour price 4790 €

1/2

Position: Not specified

Size excluding margin: 95 x 270 mm

4-colour price 2280 €

1/2

Position: Not specified

Size excluding margin: 195 x 130 mm

4-colour price 2280 €

1/4

Position: Not specified

Size excluding margin: 110 x 140 mm

4-colour price 1240 €

Erikoishinnat: 95 x 130 mm tai 110 x 140 mm

1/4

Position: Not specified

Size excluding margin: 195 x 65 mm

4-colour price 1240 €

Erikoishinnat: 195 x 65 mm tai 225 x 80 mm

1/4

Position: Not specified

Size excluding margin: 45 x 300 mm

4-colour price 1240 €

Erikoishinnat: 45mm x 300mm

1/1 (takakansi)

Position: Back cover

Size including margin: 225 x 270 mm

4-colour price 4950 €

Info about inserts

Technical data

Printing area mm 225x300 mm
Bleed mm 3 mm
Number of colums 4
Column width 45 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer PunaMusta Oy , Helsinki

 

Technical info / material

Ad material delivery
Technical data

Readers: 150 000 / NRS 2021

Reader profile All 15+ % Koneviesti
Readers %
Koneviesti
Amount of readers
SexWomen511928 500
Men4981121 500
Age15-24 y13710 500
25-34 y141624 000
35-44 y141624 000
45-54 y141624 000
55-64 y162334 500
65+ y292233 000
Gender + ageFemale 15-29 years1023 000
Female 30-49 years1457 500
Female 50+ years281218 000
Male 15-29 years101116 500
Male 30-49 years142842 000
Male 50+ years244263 000
Household positionLives at home with parents769 000
Lives alone272030 000
Lives with spouse373857 000
Lives with spouse and children233248 000
Single parent211 500
Other334 500
ProfessionTop Management434 500
white-collar worker, higher-level151015 000
White-collar worker131116 500
Worker102131 500
Farmer1812 000
Other entrepreneur3812 000
Pensioner312639 000
Student, pupil1257 500
Homewife, home dad100
Unemployed323 000
Other434 500
No answer323 000
EducationElementary school6710 500
Secondary school769 000
Vocational294567 500
High school131116 500
University of Applied Sciences181725 500
University251218 000
Something else211 500
Size of the household1 pers282131 500
2 pers394161 500
3 pers141624 000
4 pers121421 000
5+ pers7913 500
Household income (gross)Below 20 000 € /y13710 500
20 000 - 35 000 € /y212436 000
35 001 - 50 000 € /y202639 000
50 001 - 85 000 € /y212334 500
85 001 - 100 000 € /y6710 500
Over 100 000 € /y657 500
Don't want to tell646 000
Can't say / No answer746 000
Decision-maker in grocery purchasesYes9492138 000
Don't know6812 000
Can not say111 500
HousingApartment341624 000
Row house or semi-detached house171522 500
Detached house445481 000
Farm41421 000
Something else111 500
Can not say000
Ownership of housingOwner-occupied residence7482123 000
Rented residence221522 500
Right of residence apartment211 500
Something else123 000
Can not say100
Cottage or holiday home in regular useYes414567 500
No585481 000
Can not say111 500
Number of cars in householdOne car464060 000
Two cars304060 000
Three or more cars101624 000
No car1446 000
Advertising ban at the door / mailboxYes241319 500
No7687130 500
Can not say111 500
lifecycleIn paid job, entrepreneur, freelancer, farmer506597 500
Temporarily absent (= time off from work, care or study, maternity leave)111 500
Retired312639 000
Unemployed / laid off323 000
Schoolboy or student1257 500
Housewife or father100
In the military or performing civilian service000
Other111 500
Don't want to say000
Can not say000
Participation in workplace procurement decisionsYes233451 000
No252943 500
Can't say / No answer513755 500
Health services used in the householdPublic health services8583124 500
Employer - funded health care services495481 000
Private, self-funded healthcare services383451 000
Private health insurance services212537 500
No health care100
Can not say111 500
Type of municipality (7 class)Greater Helsinki1934 500
Turku or Tampere846 000
Oulu423 000
70 000 - 150 000 inhabitants town131116 500
Urban municipality272436 000
Conurbation163045 000
Countryside132639 000
Pets in householdCat172334 500
Dog263248 000
Some other pet557 500
No pets605176 500
Family with kidsYes313654 000
No696496 000
Use of glasses or contact lensesYes686394 500
No323755 500
How often different content is read
The frequency of reading: Print magazinesDaily152030 000
5-6 days a week4710 500
1-4 days a week284060 000
Monthly252131 500
Rarely21913 500
Never511 500
Can not say000
The frequency of reading: Magazine content in digital formatDaily202131 500
5-6 days a week569 000
1-4 days a week192131 500
Monthly161421 000
Rarely252537 500
Never131218 000
Can not say111 500
The frequency of reading: Print newspapers or afternoon papersDaily344567 500
5-6 days a week5812 000
1-4 days a week232943 500
Monthly14913 500
Rarely19710 500
Never500
Can not say000
The frequency of reading: Newspaper or afternoon paper content in digital formatDaily535278 000
5-6 days a week101218 000
1-4 days a week171928 500
Monthly669 000
Rarely9812 000
Never534 500
Can not say000
The frequency of reading: Free and free delivery newspapersDaily669 000
5-6 days a week557 500
1-4 days a week424973 500
Monthly181624 000
Rarely201725 500
Never857 500
Can not say111 500
The frequency of watching: Free online TV servicesDaily171624 000
5-6 days a week10812 000
1-4 days a week313552 500
Monthly202131 500
Rarely151421 000
Never657 500
Can not say111 500
The frequency of watching: Pay TV and streaming servicesDaily151522 500
5-6 days a week10913 500
1-4 days a week192131 500
Monthly9812 000
Rarely111218 000
Never353451 000
Can not say111 500
The frequency of watching: Programs of YLE (national proadcaster) TV channelsDaily485176 500
5-6 days a week101116 500
1-4 days a week191827 000
Monthly11913 500
Rarely10812 000
Never334 500
Can not say000
The frequency of watching: Programs of commercial TV channelsDaily384263 000
5-6 days a week131522 500
1-4 days a week232131 500
Monthly9812 000
Rarely10710 500
Never769 000
Can not say000
The frequency of listening: Programs of YLE (national proadcaster) radio-channelsDaily242740 500
5-6 days a week7913 500
1-4 days a week172030 000
Monthly111218 000
Rarely262233 000
Never14913 500
Can not say100
The frequency of listening: Programs of commercial radio channelsDaily182334 500
5-6 days a week101522 500
1-4 days a week232740 500
Monthly131116 500
Rarely201319 500
Never161116 500
Can not say111 500
The frequency of listening: PodcastsDaily323 000
5-6 days a week223 000
1-4 days a week9913 500
Monthly121218 000
Rarely263045 000
Never444161 500
Can not say457 500
User frequency and following: Social mediaDaily564973 500
5-6 days a week6710 500
1-4 days a week9913 500
Monthly334 500
Rarely5812 000
Never192334 500
Can not say011 500
User frequency and following: Bloggers, YouTubers, or social media influencersDaily11812 000
5-6 days a week546 000
1-4 days a week111116 500
Monthly8913 500
Rarely242436 000
Never404364 500
Can not say111 500
User frequency: Instant messaging Daily646293 000
5-6 days a week10913 500
1-4 days a week101116 500
Monthly446 000
Rarely346 000
Never91015 000
Can not say111 500
A paid Finnish newspaper is subscribed to my household (print or digital)Yes596394 500
No403654 000
Can not say111 500
I tend to buy tabloidsYes91015 000
No8989133 500
Can not say111 500
A paid Finnish magazine is subscribed to my household (print or digital)Yes505379 500
No494567 500
Can not say211 500
I tend to buy single copy magazinesYes181522 500
No8083124 500
Can not say211 500

Koneviesti magazine's reader profile / Source NRS 2021

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.