Extended search By alphabet By topic

Koti ja keittiö

Koti ja keittiö is Finland’s most versatile interior and decor magazine – dearly loved
by its readers. Each issue showcases charming Finnish homes. Articles on interior design are
specifically tailored for our readers, who enjoy beautiful interiors as well as delicious food and
gardening. In addition to content on interior design, we cover themes such as home cooking
in season, vintage and old furniture. Every issue includes a article on gardening or interior
landscape design, too.
Year 2021 is the 25th anniversary of the magazine. The printed magazine has 140 000 readers
(KMT survey). Koti ja keittiö reaches a large audience also in Instagram (40 000 followers) as
well as through Facebook and kotijakeittio.fi website.

Magazine's website: www.kotijakeittio.fi Follow us :

You're looking at rate card information for the year 2021. Switch to year 2022.

Advertisement sales

Advertisement sales Fokus Media Finland Oy
Contact person Jaana Lindvall-Harki
+358 40 5821416
jaana.lindvall-harki@fokusmedia.fi
Www https://fokusmedia.fi/media/yhteystiedot/

Contact info

Publisher Fokus Media Finland Oy
Visiting address Hämeentie 135 A
00560 Helsinki
Päätoimittaja Jaana Kivipelto-Tulkki

Circulation or copies

Issues per year 12

Readership

Readership 133 000
Total reach 158 000
How many times read 2.2
Minutes of reading 46 min
Sources NRS 2021

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 07.01.2021 08.12.2020 Thema: Trends 2021. Materials, colours and delicious patterns. Choices for pet homes. Possibilities for smart homes.
2 03.02.2021 07.01.2021 Thema: Kitchen issue. Timeless kitchen renovation and stylish appliances. Garden trends 2021.
3 24.02.2021 28.01.2021 Thema: Kylpyhuone-ekstra. Rohkea vai klassinen tyyli? Uutuuksia ja ideoita remontoijalle. Tyylikkäät suihkuseinät & ammeet.
4 17.03.2021 22.02.2021 Thema: Pääsiäisen erikoisnumero. Kaunis kattaus ja kodin herkät koristeet. Pääsiäisen juhlava menu ja kahvipöydän herkut. Puutarhatrendit 2021.
5 14.04.2021 17.03.2021 Thema: Festive terrace and garden decorations: Furniture, pots, textiles and awnings. Fresh spring party treats.
6 12.05.2021 15.04.2021 Thema: Mökkiekstra. Ihanaa ulkoilmaelämää: viehättävät vesikalusteet ja mutkattomat kesäkeittiöt. Raikkaat uuden sadon herkut.
7 09.06.2021 11.05.2021 Thema: Summer issue. Light and romantic summer decoration. Summer garden extra. Classic treats for midsummer.
8 07.07.2021 10.06.2021 Thema: Asuntomessuekstra. Parhaat ideat ja kohteet Lohjan asuntomessuilta. Ihanat herkut puutarhamarjoista.
9 11.08.2021 14.07.2021 Thema: Päivitä koti syksyyn. Syksyn uudet materiaalit: tekstiilit, tapetit ja puupinnat. Fiksut säilytysratkaisut helpottavat arkea.
10 08.09.2021 11.08.2021 Thema: Habitare- ja valaisinekstra. Habitare-messujen uutuudet. Kiinnostavimmat uutuusvalaisimet ja kestävimmät klassikot. Vinkit tunnelman luomiseen valolla sisällä ja ulkona.
11 13.10.2021 20.09.2021 Thema: Muhkea 25-vuotisjuhlanumero.
12 24.11.2021 28.10.2021 Thema: Joulun runsas erikoisnumero. Tunnelmalliset joulukodit ja raikkaat ideat koristeluun. Parhaat lahjaideat ja herkut joulupöytään.

Advertisement rates

2/1

Position: Not specified

Size including margin: 440 x 285 mm

4-colour price 9050 €

2/1

Position: first spread

Size including margin: 440 x 285 mm

4-colour price 9850 €

1/1

Position: Not specified

Size including margin: 220 x 285 mm

4-colour price 4980 €

1/1 tk

Position: Not specified

Size including margin: 220 x 250 mm

4-colour price 5780 €

2. ja 3. kansi

Position: 3. Cover

Size including margin: 220 x 285 mm

4-colour price 5480 €

1/2

Position: Not specified

Size including margin: 105 x 285 mm

4-colour price 3550 €

1/2

Position: Not specified

Size including margin: 220 x 137 mm

4-colour price 3550 €

1/4

Position: Not specified

Size including margin: 52 x 285 mm

4-colour price 2150 €

1/4

Position: Not specified

Size including margin: 220 x 67 mm

4-colour price 2150 €

Info about inserts

Technical data

Size mm 220 x 285 mm
Bleed mm 5 mm
Number of colums 4
Printing process Offset
Binding Adhesive binding

Printing house

Printer MDM Print , Paino

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi - (ads.aikakausmedia.fi) - ÄLÄ SIJOITA ILMOITUKSESSA OLEVIA ELEMENTTEJÄ, JOTKA EIVÄT SAA LEIKKAUTUA 5MM LÄHEMMÄKSI LEIKKUUREUNAA.

Readers: 133 000 / NRS 2021 Download magazine graphs (PDF)

Reader profile All 15+ % Koti ja keittiö
Readers %
Koti ja keittiö
Amount of readers
SexWomen5183110 390
Men491722 610
Age15-24 y1356 650
25-34 y1479 310
35-44 y141215 960
45-54 y142127 930
55-64 y162026 600
65+ y293546 550
Gender + ageFemale 15-29 years1067 980
Female 30-49 years142026 600
Female 50+ years285674 480
Male 15-29 years1033 990
Male 30-49 years1445 320
Male 50+ years241114 630
Household positionLives at home with parents733 990
Lives alone272229 260
Lives with spouse374154 530
Lives with spouse and children232735 910
Single parent233 990
Other333 990
ProfessionTop Management445 320
white-collar worker, higher-level151823 940
White-collar worker131621 280
Worker1067 980
Farmer111 330
Other entrepreneur333 990
Pensioner313647 880
Student, pupil1256 650
Homewife, home dad111 330
Unemployed322 660
Other456 650
No answer333 990
EducationElementary school656 650
Secondary school779 310
Vocational292938 570
High school131013 300
University of Applied Sciences181823 940
University253039 900
Something else222 660
Size of the household1 pers282330 590
2 pers394458 520
3 pers141418 620
4 pers121215 960
5+ pers779 310
Household income (gross)Below 20 000 € /y13911 970
20 000 - 35 000 € /y212127 930
35 001 - 50 000 € /y201823 940
50 001 - 85 000 € /y212431 920
85 001 - 100 000 € /y679 310
Over 100 000 € /y6810 640
Don't want to tell6810 640
Can't say / No answer756 650
Decision-maker in grocery purchasesYes9495126 350
Don't know645 320
Can not say111 330
HousingApartment343039 900
Row house or semi-detached house172026 600
Detached house444661 180
Farm445 320
Something else100
Can not say000
Ownership of housingOwner-occupied residence7482109 060
Rented residence221418 620
Right of residence apartment222 660
Something else111 330
Can not say100
Cottage or holiday home in regular useYes414559 850
No585471 820
Can not say111 330
Number of cars in householdOne car464762 510
Two cars303343 890
Three or more cars101013 300
No car141013 300
Advertising ban at the door / mailboxYes241925 270
No7681107 730
Can not say100
lifecycleIn paid job, entrepreneur, freelancer, farmer505471 820
Temporarily absent (= time off from work, care or study, maternity leave)122 660
Retired313647 880
Unemployed / laid off322 660
Schoolboy or student1256 650
Housewife or father111 330
In the military or performing civilian service000
Other111 330
Don't want to say000
Can not say000
Participation in workplace procurement decisionsYes232533 250
No252634 580
Can't say / No answer514863 840
Health services used in the householdPublic health services8585113 050
Employer - funded health care services495066 500
Private, self-funded healthcare services384863 840
Private health insurance services212127 930
No health care100
Can not say100
Type of municipality (7 class)Greater Helsinki192431 920
Turku or Tampere8810 640
Oulu445 320
70 000 - 150 000 inhabitants town131013 300
Urban municipality272938 570
Conurbation161418 620
Countryside131114 630
Pets in householdCat171621 280
Dog262837 240
Some other pet556 650
No pets605978 470
Family with kidsYes313445 220
No696687 780
Use of glasses or contact lensesYes6878103 740
No322229 260
How often different content is read
The frequency of reading: Print magazinesDaily152837 240
5-6 days a week467 980
1-4 days a week283546 550
Monthly252229 260
Rarely21810 640
Never511 330
Can not say000
The frequency of reading: Magazine content in digital formatDaily202127 930
5-6 days a week567 980
1-4 days a week192330 590
Monthly161317 290
Rarely252533 250
Never131013 300
Can not say111 330
The frequency of reading: Print newspapers or afternoon papersDaily344965 170
5-6 days a week545 320
1-4 days a week232533 250
Monthly141013 300
Rarely191013 300
Never522 660
Can not say000
The frequency of reading: Newspaper or afternoon paper content in digital formatDaily535674 480
5-6 days a week10911 970
1-4 days a week171621 280
Monthly667 980
Rarely9911 970
Never533 990
Can not say000
The frequency of reading: Free and free delivery newspapersDaily679 310
5-6 days a week579 310
1-4 days a week424965 170
Monthly181621 280
Rarely201621 280
Never856 650
Can not say111 330
The frequency of watching: Free online TV servicesDaily171925 270
5-6 days a week101013 300
1-4 days a week313242 560
Monthly201823 940
Rarely151317 290
Never679 310
Can not say111 330
The frequency of watching: Pay TV and streaming servicesDaily151114 630
5-6 days a week1067 980
1-4 days a week192026 600
Monthly91114 630
Rarely111114 630
Never354053 200
Can not say111 330
The frequency of watching: Programs of YLE (national proadcaster) TV channelsDaily485775 810
5-6 days a week101114 630
1-4 days a week191823 940
Monthly11810 640
Rarely1056 650
Never322 660
Can not say000
The frequency of watching: Programs of commercial TV channelsDaily384255 860
5-6 days a week131519 950
1-4 days a week232330 590
Monthly9810 640
Rarely1067 980
Never767 980
Can not say000
The frequency of listening: Programs of YLE (national proadcaster) radio-channelsDaily242735 910
5-6 days a week7810 640
1-4 days a week172026 600
Monthly111215 960
Rarely262330 590
Never141013 300
Can not say111 330
The frequency of listening: Programs of commercial radio channelsDaily181722 610
5-6 days a week101114 630
1-4 days a week232330 590
Monthly131418 620
Rarely201925 270
Never161621 280
Can not say111 330
The frequency of listening: PodcastsDaily311 330
5-6 days a week211 330
1-4 days a week979 310
Monthly121114 630
Rarely262837 240
Never444762 510
Can not say456 650
User frequency and following: Social mediaDaily565877 140
5-6 days a week6810 640
1-4 days a week9810 640
Monthly333 990
Rarely556 650
Never191722 610
Can not say000
User frequency and following: Bloggers, YouTubers, or social media influencersDaily1179 310
5-6 days a week556 650
1-4 days a week11911 970
Monthly8911 970
Rarely242938 570
Never404053 200
Can not say111 330
User frequency: Instant messaging Daily646383 790
5-6 days a week101215 960
1-4 days a week101013 300
Monthly445 320
Rarely322 660
Never9911 970
Can not say100
A paid Finnish newspaper is subscribed to my household (print or digital)Yes596890 440
No403141 230
Can not say111 330
I tend to buy tabloidsYes91215 960
No8986114 380
Can not say122 660
A paid Finnish magazine is subscribed to my household (print or digital)Yes505978 470
No494154 530
Can not say211 330
I tend to buy single copy magazinesYes183141 230
No806789 110
Can not say211 330

Koti ja keittiö magazine's reader profile / Source NRS 2021

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.