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Meidän Perhe

The largest family magazine in Finland is full of life: love and busy family years. The package contains everything there is to know about family life and the growth of a child. Readers of Meidän Perhe are looking for help with everyday life management, ideas for spending quality time together and support and tips on what to buy for a family with children. We are the largest family magazine in Finland, but above all, we are the largest parenting media and community in Finland, and our multiple channels reach Finnish families as they are making numerous purchases.

Magazine's website: https://tilaa.sanoma.fi/meidan-perhe?login=false Follow us :

Advertisement sales

Advertisement sales Sanoma Media Finland Oy
Phone 09 120 5090
Fax 09 120 5999
Email etunimi.sukunimi@sanoma.com
Contact person Marja Laulainen
09-1205090
marja.laulainen@sanoma.fi
Www http://media.sanoma.fi/

Contact info

Publisher Sanoma Media Finland Oy
Visiting address Porkkalankatu 20 A
00180 Helsinki
Postal address PL 100
00040 Sanoma
Phone 09 1201
Magazine's email meidanperhe@sanoma.com
Tuottaja Heidi Moisio

Circulation or copies

Issues per year 11

Readership

Readership 50 000
Total reach 149 584
How many times read 3
Minutes of reading 60 min
Page contacts 73 000 Contacts
Sources KMT 2018

Online audience

Magazine's website http://www.meidanperhe.fi

Monthly total unique visitors Source: FIAM – Comscore MMX MP (PC 6+/Mobile 15+)

December 2019
255 635
8.33 %
November 2019
235 976
-0.52 %
October 2019
237 213
25.49 %
September 2019
189 034
-4.84 %
August 2019
198 639
-1.37 %
July 2019
201 408
-7.06 %
June 2019
216 702
-24.04 %
May 2019
285 297
-0.01 %
April 2019
285 328
-29.82 %
March 2019
406 554
-8.35 %
February 2019
443 612
-10.04 %
January 2019
493 141
4.03 %

Monthly page views Source: Comscore MMX MP (PC 6+/Mobile 15+)

December 2019
416 000
15.88 %
November 2019
359 000
-10.47 %
October 2019
401 000
59.76 %
September 2019
251 000
-23.48 %
August 2019
328 000
7.89 %
July 2019
304 000
-16.02 %
June 2019
362 000
-42.36 %
May 2019
628 000
30.83 %
April 2019
480 000
-35.83 %
March 2019
748 000
-21.51 %
February 2019
953 000
-6.29 %
January 2019
1 017 000
10.3 %

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 - 2 06.02.2020 10.01.2020 15.01.2020 Thema: Holiday extra! Fun destinations close to you. Easy and tasty everyday dishes. When your child is ill. Organizing and cleaning your home.
3 05.03.2020 07.02.2020 12.02.2020 Thema: Big children’s spring fashion extra! Family finances. Your child’s vision. The parents’ well-being.
4 02.04.2020 06.03.2020 11.03.2020 Thema: Big party extra! Food for children’s parties + the best birthday parties for friends. Decorating children’s rooms. Children’s allergies.
5 07.05.2020 07.04.2020 14.04.2020 Thema: Big travel extra! The best summer trips. The health of a small child. Sun protection. Celebrating mom – wonderful presents.
6 04.06.2020 07.05.2020 12.05.2020 Thema: Summer food extra: easy and delicious foods for the holiday. Family time. Summer health problems and solutions. The best outdoor toys and games.
7 02.07.2020 04.06.2020 09.06.2020 Thema: Interior decoration tips for families with children! A lovely summer home. The best phones for school-age children. Easy baking! Car trips with children.                                
8 06.08.2020 10.07.2020 15.07.2020 Thema: School and daycare extra! A good start for the autumn. School children’s vision. Organize your home. The best quick everyday dishes. 
9 03.09.2020 07.08.2020 12.08.2020 Thema: Travel extra! Travelling with children. Children’s health. The parents’ well-being. The best snacks. Family finances.
10 01.10.2020 04.09.2020 09.09.2020 Thema: Interior design for a family with children! Skincare for children. Get energy from vitamins. Healthy everyday food. The wildest Halloween party.
11 05.11.2020 09.10.2020 14.10.2020 Thema: Baking extra! Baking with the whole family. Children’s health. The best Father’s day ideas! Creating a cosy home – easy and charming interior design tips!
12 03.12.2020 06.11.2020 11.11.2020 Thema: A lovely home and interior design extra! Managing family finances. The best ideas for Christmas dinner. Christmas presents and books.         

Advertisement rates

2/1

Position: Not specified

Size including margin: 420x280 mm

4-colour price 12400 €

2/1

Position: First spread

Size including margin: 420x280 mm

4-colour price 14260 €

2/1

Position: 2. Spread

Size including margin: 420x280 mm

4-colour price 13650 €

1/1

Position: Not specified

Size including margin: 210x280 mm

4-colour price 6200 €

1/1

Position: 2. Cover

Size including margin: 210x280 mm

4-colour price 6800 €

1/1

Position: 3. Cover

Size including margin: 210x280 mm

4-colour price 6800 €

1/1

Position: Back cover

Size including margin: 210x255 mm

4-colour price 7150 €

1/2

Position: Not specified

Size including margin: 102x280 mm

4-colour price 4500 €

1/2

Position: Not specified

Size including margin: 210x137 mm

4-colour price 4500 €

1/3

Position: Not specified

Size including margin: 70x280 mm

4-colour price 3846 €

1/3

Position: Not specified

Size including margin: 210x92 mm

4-colour price 3846 €

1/4

Position: Not specified

Size including margin: 50x280 mm

4-colour price 3250 €

1/4

Position: Not specified

Size including margin: 210x69 mm

4-colour price 3250 €

Info about inserts

Technical data

Size mm 210 x 280 mm
Bleed mm 4 mm
Printing process Offset
Binding Saddle-stitching

Printing house

Printer Printall AS , Tallinna

 

Technical info / material

Ad material delivery
Technical data Vältät tekstien leikkaantumisen, kun et sijoita tekstejä etkä muita oleellisia asioita (esim. logoja) 5 mm lähemmäksi ilmoituksen ulkoreuna. PDF:ään lisätään 5 mm leikkausvara (bleed) ja leikkuumerkit.

Readers: 50 000 / NRS 2018 Download magazine graphs (PDF)

Reader profile All 12+ % Meidän Perhe
Readers %
Meidän Perhe
Amount of readers
SexWomen518341 500
Men49178 500
Age12-17 y784 000
18-24 y984 000
25-34 y142814 000
35-44 y143417 000
45-64 y30178 500
65+ y2652 500
ProfessionTop Management431 500
white-collar worker, higher-level132211 000
White-collar worker142412 000
Worker12136 500
Farmer11500
Other entrepreneur431 500
Pensioner3063 000
Student, pupil14147 000
Homewife, home dad084 000
Unemployed431 500
EducationElementary school81500
Secondary school403216 000
High school973 500
University395628 000
Native languageFinnish959949 500
Swedish51500
Decision-maker in grocery purchasesThe respondent393417 000
The respondent and the rest of the family455929 500
An other person in the family1573 500
Size of the household1 pers2584 000
2 pers37105 000
3 pers152010 000
4 pers143618 000
5+ pers92613 000
Household income (gross)Below 35 000 € /y26147 000
35 001 - 75 000 € /y415226 000
75 001 - 100 000 € /y11136 500
Over 100 000 € /y663 000
Type of MunicipalityGreater Helsinki192010 000
Turku or Tampere873 500
Oulu463 000
70 000 - 150 000 inhabitants town13126 000
Urban municipality273015 000
Conurbation16115 500
Countryside14147 000
HousingApartment322110 500
Row house or semi-detached house162010 000
Detached house455527 500
Farm531 500
Something else100
Can not answer100
Ownership of housingOwner-occupied residence747437 000
Rented residence202211 000
Right of residence apartment221 000
Something else11500
Can not answer21500
Number of cars in householdOne car433517 500
Two cars334824 000
Three or more cars1094 500
No car1384 000
Can not answer100
Car was bought new or usedNew282110 500
Used637738 500
Can not answer11500
Actively used bonus cardK-Plussa748442 000
S-etukortti799045 000
PINS431 500
Stockmann11126 000
None of these952 500
Can not answer200
Pets in householdCat000
Dog000
Some other pet000
No pets000
Paying for print and digital newspaper or magazine subscription
Print newspaper subscription: only print newspaper is included in the subscriptionI pay myself21189 000
Someone else in household pays15178 500
Someone else pays (friend, employer etc.)352 500
I don't have paid subscription at the moment606030 000
Can not answer21500
Digital newspaper subscription: only digital newspaper is included in the subscriptionI pay myself7105 000
Someone else in household pays563 000
Someone else pays (friend, employer etc.)221 000
I don't have paid subscription at the moment828040 000
Can not answer421 000
Multisubscription: A print newspaper and its digital contentI pay myself21189 000
Someone else in household pays11115 500
Someone else pays (friend, employer etc.)31500
I don't have paid subscription at the moment636934 500
Can not answer321 000
Print magazine subscription: only print magazine is included in the subscriptionI pay myself334020 000
Someone else in household pays18178 500
Someone else pays (friend, employer etc.)484 000
I don't have paid subscription at the moment463919 500
Can not answer321 000
Digital magazine subscription: only digital magazine is included in the subscriptionI pay myself263 000
Someone else in household pays21500
Someone else pays (friend, employer etc.)11500
I don't have paid subscription at the moment908743 500
Can not answer542 000
Print and digital magazine subscription: both print and digital magazine are included in the subscriptionI pay myself123618 000
Someone else in household pays473 500
Someone else pays (friend, employer etc.)142 000
I don't have paid subscription at the moment795125 500
Can not answer552 500

Meidän Perhe magazine's reader profile / Source NRS 2018

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.