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Oma PIHA

Magazine's website: https://omapiha.info/ Follow us :

Advertisement sales

Advertisement sales Saarsalo Oy
Phone 03 212 5225
Fax 03 222 0609
Email info@saarsalo.fi
Contact person Sanna Mäkinen
041 313 2706
sanna.makinen@saarsalo.fi

Contact info

Publisher Pellervo-Media Oy
Visiting address Simonkatu 6
00100 Helsinki
Postal address PL 77
00101 Helsinki
Phone +358 (0) 9 476 7501
Vastaava päätoimittaja Anna Malk

Circulation or copies

Copies 11000
Issues per year 6

Readership

Readership 94 000
Total reach 110 000
How many times read 2.3
Minutes of reading 51 min
Sources KMT 2023

Tavoittavuusluvut ja sivulatausten määrät ovat kunkin kuukauden viikkolukujen keskiarvoja. Viikot määräytyvät osaksi sen kuukauden lukuja, jolle suurempi osa kyseisen viikon päivistä osuu. Yksittäisten viikkojen luvut ovat nähtävissä FIAM:in julkisella viikkolistalla.

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 12.01.2024 12.12.2023 15.12.2024 Theme: Talvisia yksityiskohtia ja muotoja – ja kevät nurkan takana + koristepuut ja pensaat, köynnökset, lumikellot, linnunpöntö
2 01.03.2024 30.01.2024 09.02.2024 Theme: Piha täynnä kasveja + kauniit lehtikasvit, kukkaruukut, lannoitteet ja torjunta-aineet
3 26.04.2024 25.03.2024 05.04.2024 Theme: Makuja ja nautiskelua + maustekasvit, ruusut, katteet, vesiaiheet
4 21.06.2024 21.05.2024 31.05.2024 Theme: Satopuutarha + lasten leikkivälineet, hyötykasvit, mehiläishoito, kasvihuonee
5 09.08.2024 09.07.2024 19.07.2024 Theme: Monimuotoisuus + omenapuut, sadonkorjuu, kukkasipulien istutus
6 18.10.2024 18.09.2024 27.09.2024 Theme: Kaunis pikkupiha + japanilaistyyli, kivielementit, parveke ja terass
6 18.10.2024 09.09.2024 20.09.2024 Theme: Pihakalenteri 2025

Advertisement rates

Aukeama

Position: Not specified

Size excluding margin: 420 x 297 mm

4-colour price 4350 €

Takakansi

Position: Not specified

Size excluding margin: 210 x 265 mm

4-colour price 2850 €

1/1

Position: Not specified

Size excluding margin: 210 x 297 mm

4-colour price 2550 €

1/2

Position: Not specified

Size excluding margin: 210 x 148 mm

4-colour price 1500 €

1/2

Position: Not specified

Size excluding margin: 102 x 297 mm

4-colour price 1500 €

1/4

Position: Not specified

Size excluding margin: 184 x 66 mm

4-colour price 900 €

Palveluhakemisto 1 moduuli, sarjana

Position: Not specified

Size excluding margin: 40 x 60 mm

4-colour price 100 €

Info about inserts

Prices doesn't include tax.

Technical data

Size mm 210 x 297 mm
Bleed mm 5 mm
Printing process Offset
Binding Adhesive binding

Printing house

Printer PunaMusta Oy , Joensuu

 

Technical info / material

Ad material delivery ilmoitukset@omapiha.info
Technical data

Readers: 94 000 / KMT 2023 Download magazine graphs (PDF)

Reader profile All 15+ % Oma PIHA
Readers %
Oma PIHA
Amount of readers
Readership (KMT 2023) 94 000
Total reach 110 000
SexWomen517267 680
Men492826 320
Native languageFinnish959690 240
Swedish543 760
Age15-24 y1321 880
25-34 y1432 820
35-44 y1498 460
45-54 y141715 980
55-64 y162220 680
65+ y294643 240
Gender + ageFemale 15-29 years1021 880
Female 30-49 years141413 160
Female 50+ years285652 640
Male 15-29 years101940
Male 30-49 years1454 700
Male 50+ years242119 740
Household positionLives at home with parents71940
Lives alone282220 680
Lives with spouse374946 060
Lives with spouse and children242220 680
Single parent221 880
Other321 880
Grandchildren under 18 years of ageYes213331 020
No385248 880
No answer (under 45 year olds)411413 160
ProfessionTop Management443 760
white-collar worker, higher-level16109 400
White-collar worker121413 160
Worker1087 520
Farmer11940
Other entrepreneur321 880
Pensioner314946 060
Student, pupil1121 880
Homewife, home dad000
Unemployed221 880
Other654 700
No answer321 880
EducationElementary school51110 340
Secondary school776 580
Vocational283230 080
High school14109 400
University of Applied Sciences191816 920
University272018 800
Something else221 880
Size of the household1 pers282119 740
2 pers385248 880
3 pers141312 220
4 pers1298 460
5+ pers754 700
Household income (gross)Below 20 000 € /y1198 460
20 000 - 35 000 € /y192119 740
35 001 - 50 000 € /y202422 560
50 001 - 85 000 € /y222321 620
85 001 - 100 000 € /y765 640
Over 100 000 € /y976 580
Don't want to tell576 580
Can't say / No answer732 820
Decision-maker in grocery purchasesYes939589 300
Don't know743 760
Can not say11940
HousingApartment321917 860
Row house or semi-detached house151715 980
Detached house475854 520
Farm454 700
Something else100
Can not say000
Ownership of housingOwner-occupied residence768680 840
Rented residence201110 340
Right of residence apartment221 880
Something else11940
Can not say100
Cottage or holiday home in regular useYes404441 360
No595551 700
Can not say11940
Using AdBlocker or similar applicationYes1987 520
No768680 840
Can not say576 580
Number of cars in householdOne car454845 120
Two cars323734 780
Three or more cars1087 520
No car1476 580
PUUTTUUPUUTTUU222523 500
PUUTTUU676561 100
PUUTTUU421 880
PUUTTUU887 520
PUUTTUU21940
PUUTTUU887 520
PUUTTUU565 640
Advertising ban at the door / mailboxYes24109 400
No769084 600
Can not say100
lifecycleIn paid job, entrepreneur, freelancer, farmer524542 300
Temporarily absent (= time off from work, care or study, maternity leave)11940
Retired314946 060
Unemployed / laid off221 880
Schoolboy or student1121 880
Housewife or father000
In the military or performing civilian service000
Other11940
Don't want to say000
Can not say000
Participation in workplace procurement decisionsYes252119 740
No252220 680
Can't say / No answer505652 640
Health services used in the householdPublic health services859084 600
Employer - funded health care services494340 420
Private, self-funded healthcare services394542 300
Private health insurance services221615 040
No health care11940
Can not say100
Type of municipality (7 class)Greater Helsinki19109 400
Turku or Tampere854 700
Oulu443 760
70 000 - 150 000 inhabitants town131312 220
Urban municipality273230 080
Conurbation162018 800
Countryside131715 980
Pets in householdCat171816 920
Dog262624 440
Some other pet543 760
No pets595955 460
Family with kidsYes322523 500
No687570 500
Use of glasses or contact lensesYes678378 020
No331715 980
How often different content is read
The frequency of reading: Print magazinesDaily152624 440
5-6 days a week454 700
1-4 days a week263331 020
Monthly242119 740
Rarely231413 160
Never71940
Can not say100
The frequency of reading: Magazine content in digital formatDaily212826 320
5-6 days a week543 760
1-4 days a week191917 860
Monthly151615 040
Rarely241917 860
Never141312 220
Can not say11940
The frequency of reading: Print newspapers or afternoon papersDaily304441 360
5-6 days a week476 580
1-4 days a week232826 320
Monthly13109 400
Rarely2198 460
Never721 880
Can not say100
The frequency of reading: Newspaper or afternoon paper content in digital formatDaily545955 460
5-6 days a week998 460
1-4 days a week161413 160
Monthly654 700
Rarely976 580
Never676 580
Can not say000
The frequency of reading: Free and free delivery newspapersDaily598 460
5-6 days a week454 700
1-4 days a week445652 640
Monthly171312 220
Rarely201312 220
Never943 760
Can not say100
The frequency of watching: Free online TV servicesDaily151715 980
5-6 days a week998 460
1-4 days a week302624 440
Monthly232624 440
Rarely151413 160
Never787 520
Can not say11940
The frequency of watching: Pay TV and streaming servicesDaily161110 340
5-6 days a week1065 640
1-4 days a week221715 980
Monthly10109 400
Rarely111211 280
Never314542 300
Can not say000
The frequency of watching: Programs of YLE (national proadcaster) TV channelsDaily456258 280
5-6 days a week9109 400
1-4 days a week191514 100
Monthly1176 580
Rarely1243 760
Never321 880
Can not say000
The frequency of watching: Programs of commercial TV channelsDaily354845 120
5-6 days a week121312 220
1-4 days a week221715 980
Monthly1187 520
Rarely1287 520
Never776 580
Can not say000
The frequency of listening: Programs of YLE (national proadcaster) radio-channelsDaily223129 140
5-6 days a week787 520
1-4 days a week161715 980
Monthly131110 340
Rarely262321 620
Never161110 340
Can not say100
The frequency of listening: Programs of commercial radio channelsDaily161816 920
5-6 days a week1098 460
1-4 days a week211816 920
Monthly141413 160
Rarely212220 680
Never161816 920
Can not say11940
The frequency of listening: PodcastsDaily421 880
5-6 days a week321 880
1-4 days a week965 640
Monthly131110 340
Rarely282624 440
Never415047 000
Can not say232 820
User frequency and following: Social mediaDaily575450 760
5-6 days a week787 520
1-4 days a week887 520
Monthly332 820
Rarely654 700
Never192220 680
Can not say000
User frequency and following: Bloggers, YouTubers, or social media influencersDaily1376 580
5-6 days a week532 820
1-4 days a week1165 640
Monthly887 520
Rarely222523 500
Never405047 000
Can not say11940
User frequency: Instant messaging Daily686056 400
5-6 days a week91110 340
1-4 days a week101211 280
Monthly343 760
Rarely343 760
Never898 460
Can not say000
A paid Finnish newspaper is subscribed to my household (print or digital)Yes587267 680
No412826 320
Can not say100
I tend to buy tabloidsYes81110 340
No908781 780
Can not say221 880
A paid Finnish magazine is subscribed to my household (print or digital)Yes465753 580
No524340 420
Can not say21940
I tend to buy single copy magazinesYes172422 560
No817570 500
Can not say221 880
PUUTTUUPUUTTUU131715 980
PUUTTUU554 700
PUUTTUU776 580
PUUTTUU151615 040
PUUTTUU865 640
PUUTTUU732 820
PUUTTUU1076 580
PUUTTUU643 760
PUUTTUU987 520
PUUTTUU91110 340
PUUTTUU454 700
PUUTTUU543 760
PUUTTUU131514 100
PUUTTUU81110 340
PUUTTUU131110 340
PUUTTUU7109 400
PUUTTUU865 640
PUUTTUU321 880
PUUTTUU565652 640
KULUTUSVÄITTÄMÄT
PUUTTUUPUUTTUU585551 700
PUUTTUU404441 360
PUUTTUU21940
PUUTTUUPUUTTUU879084 600
PUUTTUU1198 460
PUUTTUU11940
PUUTTUUPUUTTUU737671 440
PUUTTUU252220 680
PUUTTUU221 880
PUUTTUUPUUTTUU818176 140
PUUTTUU181917 860
PUUTTUU21940
PUUTTUUPUUTTUU575854 520
PUUTTUU414138 540
PUUTTUU11940
PUUTTUUPUUTTUU302826 320
PUUTTUU636561 100
PUUTTUU776 580
PUUTTUUPUUTTUU849084 600
PUUTTUU1598 460
PUUTTUU11940
PUUTTUUPUUTTUU414037 600
PUUTTUU575854 520
PUUTTUU221 880
PUUTTUUPUUTTUU868983 660
PUUTTUU141110 340
PUUTTUU100
PUUTTUUPUUTTUU302624 440
PUUTTUU656964 860
PUUTTUU554 700
PUUTTUUPUUTTUU393734 780
PUUTTUU606258 280
PUUTTUU121 880
PUUTTUUPUUTTUU677267 680
PUUTTUU302422 560
PUUTTUU343 760
PUUTTUUPUUTTUU677267 680
PUUTTUU312624 440
PUUTTUU321 880
PUUTTUUPUUTTUU676662 040
PUUTTUU303129 140
PUUTTUU232 820

Oma PIHA magazine's reader profile / Source NRS 2023

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.