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Suomen Kuvalehti

A conversation starter influencing the influental

Magazine's website: https://suomenkuvalehti.fi/ Follow us :

You're looking at rate card information for the year 2021. Switch to year 2022.

Advertisement sales

Advertisement sales Otavamedia Oy
Phone 09 15 661
Fax 09 156 6212
Contact person Taija Tiinanen
0407692540
taija.tiinanen@otava.fi
Www https://yrityksille.otavamedia.fi/

Contact info

Publisher Otavamedia Oy
Visiting address Firdonkatu 2 T 151
00520 Helsinki
Phone 09 15 661
Magazine's email suomenkuvalehti@otavamedia.fi
Vastaava päätoimittaja Matti Kalliokoski
Tuottaja Mikko Numminen
Toimittaja Salla Vuorikoski

Circulation or copies

Issues per year 52

Readership

Readership 313 000
Total reach 379 000
How many times read 2.7
Minutes of reading 80 min
Sources NRS 2021

Online audience

Magazine's website http://www.suomenkuvalehti.fi

Monthly total unique visitors Source: FIAM – Comscore MMX MP (PC 6+/Mobile 15+)

December 2019
366 647
49.87 %
November 2019
244 648
-25.47 %
October 2019
328 251
23.72 %
September 2019
265 310
-2.63 %
August 2019
272 468
11.62 %
July 2019
244 106
3.43 %
June 2019
236 000
-15.91 %
May 2019
280 665
14.2 %
April 2019
245 767
-8.25 %
March 2019
267 859
-27.6 %
February 2019
369 978
23.99 %
January 2019
298 402
10.68 %

Monthly page views Source: Comscore MMX MP (PC 6+/Mobile 15+)

December 2019
867 000
25.29 %
November 2019
692 000
-19.44 %
October 2019
859 000
-47.3 %
September 2019
1 630 000
158.73 %
August 2019
630 000
9.38 %
July 2019
576 000
7.46 %
June 2019
536 000
-23.21 %
May 2019
698 000
12.22 %
April 2019
622 000
-15.6 %
March 2019
737 000
-31.06 %
February 2019
1 069 000
13.36 %
January 2019
943 000
39.29 %

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 31.12.2020 09.12.2020 14.12.2020 Thema: Tutkimus sovittaessa.
2 15.01.2021 28.12.2020 04.01.2021 Thema: Tutkimus sovittaessa.
3 22.01.2021 07.01.2021 12.01.2021 Thema: Tutkimus sovittaessa.
4 29.01.2021 14.01.2021 19.01.2021 Thema: Koulutus. Tutkimus sovittaessa.
5 05.02.2021 21.01.2021 26.01.2021 Thema: Tutkimus sovittaessa.
6 12.02.2021 28.01.2021 02.02.2021 Thema: Tutkimus sovittaessa.
7 19.02.2021 04.02.2021 09.02.2021 Thema: Tutkimus sovittaessa.
8 26.02.2021 11.02.2021 16.02.2021 Thema: Tutkimus sovittaessa.
9 05.03.2021 18.02.2021 23.02.2021 Thema: Tutkimus sovittaessa.
10 12.03.2021 25.02.2021 02.03.2021 Thema: Tutkimus sovittaessa.
11 19.03.2021 04.03.2021 09.03.2021 Thema: Tutkimus sovittaessa.
12 26.03.2021 11.03.2021 16.03.2021 Thema: Tutkimus sovittaessa.
13 - 14 01.04.2021 17.03.2021 22.03.2021 Thema: Kuntavaalit. Tutkimus sovittaessa.
15 16.04.2021 30.03.2021 06.04.2021 Thema: Tutkimus sovittaessa.
16 23.04.2021 08.04.2021 13.04.2021 Thema: Tutkimus sovittaessa.
17 30.04.2021 15.04.2021 20.04.2021 Thema: Tutkimus sovittaessa.
18 07.05.2021 22.04.2021 27.04.2021 Thema: Tutkimus sovittaessa.
19 14.05.2021 28.04.2021 03.05.2021 Thema: Tutkimus sovittaessa.
20 21.05.2021 05.05.2021 10.05.2021 Thema: Tutkimus sovittaessa.
21 28.05.2021 12.05.2021 18.05.2021 Thema: Tutkimus sovittaessa.
22 04.06.2021 20.05.2021 25.05.2021 Thema: Tutkimus sovittaessa.
23 11.06.2021 27.05.2021 01.06.2021 Thema: Tutkimus sovittaessa.
24 18.06.2021 03.06.2021 08.06.2021 Thema: Tutkimus sovittaessa.
25 - 26 24.06.2021 09.06.2021 14.06.2021 Thema: Tutkimus sovittaessa.
27 09.07.2021 23.06.2021 29.06.2021 Thema: Tutkimus sovittaessa.
28 16.07.2021 01.07.2021 06.07.2021 Thema: Tutkimus sovittaessa.
29 23.07.2021 08.07.2021 13.07.2021 Thema: Tutkimus sovittaessa.
30 30.07.2021 15.07.2021 20.07.2021 Thema: Tutkimus sovittaessa.
31 06.08.2021 22.07.2021 27.07.2021 Thema: Tutkimus sovittaessa.
32 13.08.2021 29.07.2021 03.08.2021 Thema: Tutkimus sovittaessa.
33 20.08.2021 05.08.2021 10.08.2021 Thema: Tutkimus sovittaessa.
34 27.08.2021 12.08.2021 17.08.2021 Thema: Tutkimus sovittaessa.
35 03.09.2021 19.08.2021 24.08.2021 Thema: Tutkimus sovittaessa.
36 10.09.2021 26.08.2021 31.08.2021 Thema: Tutkimus sovittaessa.
37 17.09.2021 02.09.2021 07.09.2021 Thema: Tutkimus sovittaessa.
38 24.09.2021 09.09.2021 14.09.2021 Thema: Tutkimus sovittaessa.
39 01.10.2021 16.09.2021 21.09.2021 Thema: Tutkimus sovittaessa.
40 08.10.2021 23.09.2021 28.09.2021 Thema: Tutkimus sovittaessa.
41 15.10.2021 30.09.2021 05.10.2021 Thema: Tutkimus sovittaessa.
42 22.10.2021 07.10.2021 12.10.2021 Thema: Tutkimus sovittaessa.
43 29.10.2021 14.10.2021 19.10.2021 Thema: Kirjasyksy 2021. Tutkimus sovittaessa.
44 05.11.2021 21.10.2021 26.10.2021 Thema: Tutkimus sovittaessa.
45 12.11.2021 28.10.2021 02.11.2021 Thema: Tutkimus sovittaessa.
46 19.11.2021 04.11.2021 09.11.2021 Thema: Tutkimus sovittaessa.
47 26.11.2021 11.11.2021 16.11.2021 Thema: Tutkimus sovittaessa.
48 03.12.2021 18.11.2021 23.11.2021 Thema: Vuoden kirjat 2021. Tutkimus sovittaessa.
49 10.12.2021 24.11.2021 29.11.2021 Thema: Tutkimus sovittaessa.
50 17.12.2021 01.12.2021 07.12.2021 Thema: Tutkimus sovittaessa.
51 - 52 23.12.2021 09.12.2021 14.12.2021 Thema: Tutkimus sovittaessa.

Advertisement rates

2/1

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Size including margin: 420 x 280 mm

4-colour price 11680 €

Erikoishinnat: 12 620 € numerossa 13-14

2/1

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Size including margin: 420 x 280 mm

4-colour price 12850 €

Erikoishinnat: 13 890 € numerossa 13-14

1/1

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Size including margin: 210 x 280 mm

4-colour price 6490 €

Erikoishinnat: 7 010 € numerossa 13-14

1/1

Position: 2. Cover

Size including margin: 210 x 280 mm

4-colour price 7140 €

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1/1

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Size including margin: 210 x 280 mm

4-colour price 7140 €

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Takakansi

Position: Back cover

Size including margin: 210 x 250 mm

4-colour price 7140 €

Erikoishinnat: 7 710 € numerossa 13-14

1/2

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Size including margin: 102 x 280 mm

4-colour price 4400 €

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1/2

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Size including margin: 210 x 136 mm

4-colour price 4400 €

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Size including margin: 52 x 280 mm

4-colour price 3250 €

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Size including margin: 210 x 68 mm

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1/4

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Size including margin: 102 x 138 mm

4-colour price 3250 €

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Info about inserts

Technical data

Size mm 210 x 280 mm
Printing area mm 210 x 280 mm
Bleed mm 5 mm
Column width 45 mm
Printing process Offset
Binding Saddle-stitching

Printing house

Printer PunaMusta Oy , Tampere

 

Technical info / material

Ad material delivery Varauksen yhteydessä mainostajalle/aineiston toimittajalle lähtee sähköposti sisältäen linkin aineistontoimitusta varten. Linkkiin sisältyy kaikki kampanjaan/varaukseen liittyvät mediat.
Technical data yrityksille.otavamedia.fi/tekniset tiedot ja hinnat

Readers: 313 000 / NRS 2021 Download magazine graphs (PDF)

Reader profile All 15+ % Suomen Kuvalehti
Readers %
Suomen Kuvalehti
Amount of readers
SexWomen5150156 500
Men4950156 500
Age15-24 y1339 390
25-34 y14515 650
35-44 y14515 650
45-54 y141031 300
55-64 y161443 820
65+ y2962194 060
Gender + ageFemale 15-29 years1039 390
Female 30-49 years14618 780
Female 50+ years2841128 330
Male 15-29 years1039 390
Male 30-49 years14618 780
Male 50+ years2441128 330
Household positionLives at home with parents726 260
Lives alone272578 250
Lives with spouse3756175 280
Lives with spouse and children231443 820
Single parent213 130
Other313 130
ProfessionTop Management4412 520
white-collar worker, higher-level151340 690
White-collar worker13618 780
Worker1039 390
Farmer100
Other entrepreneur326 260
Pensioner3163197 190
Student, pupil12412 520
Homewife, home dad100
Unemployed313 130
Other426 260
No answer313 130
EducationElementary school639 390
Secondary school7412 520
Vocational292062 600
High school13928 170
University of Applied Sciences181443 820
University2548150 240
Something else213 130
Size of the household1 pers282681 380
2 pers3957178 410
3 pers14721 910
4 pers12721 910
5+ pers739 390
Household income (gross)Below 20 000 € /y13618 780
20 000 - 35 000 € /y211959 470
35 001 - 50 000 € /y202062 600
50 001 - 85 000 € /y212784 510
85 001 - 100 000 € /y6721 910
Over 100 000 € /y61134 430
Don't want to tell6721 910
Can't say / No answer739 390
Decision-maker in grocery purchasesYes9495297 350
Don't know6515 650
Can not say113 130
HousingApartment3434106 420
Row house or semi-detached house172062 600
Detached house4441128 330
Farm4412 520
Something else113 130
Can not say000
Ownership of housingOwner-occupied residence7485266 050
Rented residence221237 560
Right of residence apartment239 390
Something else100
Can not say100
Cottage or holiday home in regular useYes4154169 020
No5845140 850
Can not say113 130
Number of cars in householdOne car4660187 800
Two cars302578 250
Three or more cars10515 650
No car141031 300
Advertising ban at the door / mailboxYes242165 730
No7678244 140
Can not say113 130
lifecycleIn paid job, entrepreneur, freelancer, farmer503093 900
Temporarily absent (= time off from work, care or study, maternity leave)113 130
Retired3163197 190
Unemployed / laid off313 130
Schoolboy or student12412 520
Housewife or father100
In the military or performing civilian service000
Other100
Don't want to say000
Can not say000
Participation in workplace procurement decisionsYes231546 950
No251546 950
Can't say / No answer5171222 230
Health services used in the householdPublic health services8588275 440
Employer - funded health care services493197 030
Private, self-funded healthcare services3852162 760
Private health insurance services211650 080
No health care113 130
Can not say100
Type of municipality (7 class)Greater Helsinki192681 380
Turku or Tampere8825 040
Oulu439 390
70 000 - 150 000 inhabitants town131443 820
Urban municipality272475 120
Conurbation161443 820
Countryside131031 300
Pets in householdCat171134 430
Dog261959 470
Some other pet539 390
No pets6073228 490
Family with kidsYes311650 080
No6984262 920
Use of glasses or contact lensesYes6884262 920
No321650 080
How often different content is read
The frequency of reading: Print magazinesDaily1532100 160
5-6 days a week4928 170
1-4 days a week2844137 720
Monthly25928 170
Rarely21515 650
Never513 130
Can not say000
The frequency of reading: Magazine content in digital formatDaily202062 600
5-6 days a week5412 520
1-4 days a week192062 600
Monthly161650 080
Rarely252371 990
Never131650 080
Can not say113 130
The frequency of reading: Print newspapers or afternoon papersDaily3468212 840
5-6 days a week5515 650
1-4 days a week231546 950
Monthly14515 650
Rarely19515 650
Never526 260
Can not say000
The frequency of reading: Newspaper or afternoon paper content in digital formatDaily5359184 670
5-6 days a week10721 910
1-4 days a week171237 560
Monthly6618 780
Rarely91031 300
Never5618 780
Can not say000
The frequency of reading: Free and free delivery newspapersDaily6618 780
5-6 days a week5721 910
1-4 days a week4251159 630
Monthly181443 820
Rarely201856 340
Never8412 520
Can not say113 130
The frequency of watching: Free online TV servicesDaily171959 470
5-6 days a week101237 560
1-4 days a week3132100 160
Monthly201753 210
Rarely151237 560
Never6825 040
Can not say113 130
The frequency of watching: Pay TV and streaming servicesDaily15928 170
5-6 days a week10825 040
1-4 days a week191340 690
Monthly9825 040
Rarely111237 560
Never3549153 370
Can not say113 130
The frequency of watching: Programs of YLE (national proadcaster) TV channelsDaily4868212 840
5-6 days a week101031 300
1-4 days a week191031 300
Monthly11515 650
Rarely10515 650
Never326 260
Can not say000
The frequency of watching: Programs of commercial TV channelsDaily3846143 980
5-6 days a week131237 560
1-4 days a week232165 730
Monthly9721 910
Rarely10721 910
Never7618 780
Can not say000
The frequency of listening: Programs of YLE (national proadcaster) radio-channelsDaily2437115 810
5-6 days a week7825 040
1-4 days a week172165 730
Monthly11928 170
Rarely261753 210
Never14618 780
Can not say113 130
The frequency of listening: Programs of commercial radio channelsDaily181340 690
5-6 days a week10825 040
1-4 days a week232062 600
Monthly131340 690
Rarely202371 990
Never162165 730
Can not say113 130
The frequency of listening: PodcastsDaily313 130
5-6 days a week213 130
1-4 days a week9618 780
Monthly121134 430
Rarely262371 990
Never4452162 760
Can not say4515 650
User frequency and following: Social mediaDaily5644137 720
5-6 days a week6721 910
1-4 days a week91031 300
Monthly3515 650
Rarely5618 780
Never192887 640
Can not say013 130
User frequency and following: Bloggers, YouTubers, or social media influencersDaily11515 650
5-6 days a week526 260
1-4 days a week11721 910
Monthly8721 910
Rarely242475 120
Never4053165 890
Can not say126 260
User frequency: Instant messaging Daily6446143 980
5-6 days a week101237 560
1-4 days a week101443 820
Monthly4618 780
Rarely3412 520
Never91753 210
Can not say113 130
A paid Finnish newspaper is subscribed to my household (print or digital)Yes5982256 660
No401856 340
Can not say100
I tend to buy tabloidsYes91650 080
No8982256 660
Can not say126 260
A paid Finnish magazine is subscribed to my household (print or digital)Yes5070219 100
No492990 770
Can not say213 130
I tend to buy single copy magazinesYes182371 990
No8076237 880
Can not say226 260

Suomen Kuvalehti magazine's reader profile / Source NRS 2021

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.