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Suomen Kuvalehti

he current and impartial Suomen Kuvalehti provides reliable background to domestic and world events in the magazine and digital service. Suomen Kuvalehti’s articles are in-depth, enjoyable top-level narratives from the pens of award-winning journalists from many competitions. Therefore, the average reading time of an issue of Suomen Kuvalehti is long, as much as 86 minutes. Suomen Kuvalehti is distributed weekly along with TV-maailma as a free reader benefit.

Magazine's website: https://suomenkuvalehti.fi/ Follow us :

Advertisement sales

Advertisement sales Otavamedia Oy
Phone +358 9 15 661
Contact person Mediamyynti Otavamedia
yrityspalvelu@otavamedia.fi
Www https://yrityksille.otavamedia.fi/

Contact info

Publisher Otavamedia Oy
Visiting address Uudenmaankatu 10
00120 Helsinki
Phone +358 9 15 661
Magazine's email suomenkuvalehti@otavamedia.fi
Vastaava päätoimittaja Matti Kalliokoski

Circulation or copies

Issues per year 49

Readership

Readership 293 000
Total reach 337 000
How many times read 2.5
Minutes of reading 90 min
Sources KMT 2023

Online audience

Magazine's website http://www.suomenkuvalehti.fi

Average weekly reach Source: FIAM

February 2024
62 353
22.82 %
January 2024
50 766
-22.69 %
December 2023
65 665
60.01 %
November 2023
41 037
-28.76 %
October 2023
57 604
8.13 %
September 2023
53 271
-4.23 %
August 2023
55 622
25.44 %
July 2023
44 342
-3.2 %
June 2023
45 808
15.55 %
May 2023
39 645
2.35 %
April 2023
38 735
-17.93 %
March 2023
47 199
-10.22 %

Average weekly pageviews Source: FIAM

February 2024
173 559
25.25 %
January 2024
138 574
-19.34 %
December 2023
171 810
37.66 %
November 2023
124 804
-15.51 %
August 2023
147 713
7.62 %
July 2023
137 259
4.59 %
June 2023
131 241
13.9 %
May 2023
115 227
-7.96 %
April 2023
125 186
-10.57 %
March 2023
139 983
-25.55 %
February 2023
188 016
-12.34 %
January 2023
214 483
4.46 %

Tavoittavuusluvut ja sivulatausten määrät ovat kunkin kuukauden viikkolukujen keskiarvoja. Viikot määräytyvät osaksi sen kuukauden lukuja, jolle suurempi osa kyseisen viikon päivistä osuu. Yksittäisten viikkojen luvut ovat nähtävissä FIAM:in julkisella viikkolistalla.

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 05.01.2024 15.12.2023 19.12.2023
2 12.01.2024 22.12.2023 28.12.2023
3 19.01.2024 03.01.2024 05.01.2024 Theme: Presidential elections
4 26.01.2024 10.01.2024 12.01.2024 Theme: Education. Educa Fair.
5 02.02.2024 17.01.2024 19.01.2024
6 09.02.2024 24.01.2024 26.01.2024
7 16.02.2024 31.01.2024 02.02.2024
8 23.02.2024 07.02.2024 09.02.2024
9 01.03.2024 14.02.2024 16.02.2024
10 08.03.2024 21.02.2024 23.02.2024
11 15.03.2024 28.02.2024 01.03.2024
12 22.03.2024 06.03.2024 08.03.2024
13 - 14 28.03.2024 12.03.2024 14.03.2024 Theme: Gourmet: food and wine at Easter.
15 12.04.2024 25.03.2024 27.03.2024
16 19.04.2024 03.04.2024 05.04.2024
17 26.04.2024 10.04.2024 12.04.2024
18 03.05.2024 16.04.2024 18.04.2024
19 08.05.2024 19.04.2024 23.04.2024
20 17.05.2024 29.04.2024 02.05.2024
21 24.05.2024 07.05.2024 10.05.2024
22 31.05.2024 15.05.2024 17.05.2024
23 07.06.2024 22.05.2024 24.05.2024 Theme: European elections.
24 14.06.2024 29.05.2024 31.05.2024 Theme: Cultural events in the summer.
25 - 26 20.06.2024 04.06.2024 06.06.2024 Theme: Gourmet: food and wine at Midsummer.
27 05.07.2024 18.06.2024 20.06.2024
28 12.07.2024 26.06.2024 28.06.2024
29 19.07.2024 03.07.2024 05.07.2024
30 26.07.2024 10.07.2024 12.07.2024
31 02.08.2024 17.07.2024 19.07.2024
32 09.08.2024 24.07.2024 26.07.2024
33 16.08.2024 31.07.2024 02.08.2024
34 23.08.2024 07.08.2024 09.08.2024
35 30.08.2024 14.08.2024 16.08.2024
36 06.09.2024 21.08.2024 23.08.2024
37 13.09.2024 28.08.2024 30.08.2024 Theme: Movies.
38 20.09.2024 04.09.2024 06.09.2024
39 27.09.2024 11.09.2024 13.09.2024
40 04.10.2024 18.09.2024 20.09.2024
41 11.10.2024 25.09.2024 27.09.2024
42 18.10.2024 02.10.2024 04.10.2024
43 25.10.2024 09.10.2024 11.10.2024 Theme: Autumn’s book selection during the Helsinki Book Fair.
44 01.11.2024 16.10.2024 18.10.2024
45 08.11.2024 23.10.2024 25.10.2024
46 15.11.2024 30.10.2024 01.11.2024
47 22.11.2024 06.11.2024 08.11.2024
48 29.11.2024 13.11.2024 15.11.2024
49 05.12.2024 19.11.2024 21.11.2024 Theme: A compilation of the best books of the year.
50 13.12.2024 26.11.2024 28.11.2024
51 - 52 19.12.2024 02.12.2024 04.12.2024 Theme: Gourmet: food and wine at Christmas.

Advertisement rates

2/1

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Size including margin: 420 x 280 mm

4-colour price 12030 €

2/1

Position: 1. Spread

Size including margin: 420 x 280 mm

4-colour price 13240 €

1/1

Position: Not specified

Size including margin: 210 x 280 mm

4-colour price 6680 €

1/1

Position: 2. Cover

Size including margin: 210 x 280 mm

4-colour price 7350 €

1/1

Position: 3. Cover

Size including margin: 210 x 280 mm

4-colour price 7350 €

Takakansi

Position: Back cover

Size including margin: 210 x 250 mm

4-colour price 7350 €

1/2

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Size including margin: 102 x 280 mm

4-colour price 4530 €

1/2

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Size including margin: 210 x 136 mm

4-colour price 4530 €

1/4

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Size including margin: 52 x 280 mm

4-colour price 3350 €

1/4

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Size including margin: 210 x 68 mm

4-colour price 3350 €

1/4

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Size including margin: 102 x 138 mm

4-colour price 3350 €

Info about inserts

Prices doesn't include tax.

Technical data

Size mm 210 x 280 mm
Printing area mm 210 x 280 mm
Bleed mm 5 mm
Column width 45 mm
Printing process Offset
Binding Saddle-stitching

Printing house

Printer PunaMusta Oy , Tampere

 

Technical info / material

Ad material delivery Varauksen yhteydessä mainostajalle/aineiston toimittajalle lähtee sähköposti sisältäen linkin aineistontoimitusta varten. Linkkiin sisältyy kaikki kampanjaan/varaukseen liittyvät mediat.
Technical data yrityksille.otavamedia.fi/tekniset tiedot ja hinnat

Readers: 293 000 / KMT 2023 Download magazine graphs (PDF)

Reader profile All 15+ % Suomen Kuvalehti
Readers %
Suomen Kuvalehti
Amount of readers
Readership (KMT 2023) 293 000
Total reach 337 000
SexWomen5149143 570
Men4951149 430
Native languageFinnish9598287 140
Swedish525 860
Age15-24 y1325 860
25-34 y14411 720
35-44 y14617 580
45-54 y141132 230
55-64 y161543 950
65+ y2963184 590
Gender + ageFemale 15-29 years1025 860
Female 30-49 years14514 650
Female 50+ years2842123 060
Male 15-29 years1025 860
Male 30-49 years14823 440
Male 50+ years2441120 130
Household positionLives at home with parents712 930
Lives alone282779 110
Lives with spouse3753155 290
Lives with spouse and children241543 950
Single parent225 860
Other325 860
Grandchildren under 18 years of ageYes2137108 410
No3851149 430
No answer (under 45 year olds)411235 160
ProfessionTop Management4411 720
white-collar worker, higher-level161543 950
White-collar worker12514 650
Worker1038 790
Farmer112 930
Other entrepreneur325 860
Pensioner3162181 660
Student, pupil1125 860
Homewife, home dad000
Unemployed212 930
Other6411 720
No answer325 860
EducationElementary school538 790
Secondary school7514 650
Vocational281852 740
High school141029 300
University of Applied Sciences191441 020
University2749143 570
Something else212 930
Size of the household1 pers282882 040
2 pers3855161 150
3 pers14926 370
4 pers12514 650
5+ pers738 790
Household income (gross)Below 20 000 € /y11617 580
20 000 - 35 000 € /y191646 880
35 001 - 50 000 € /y202058 600
50 001 - 85 000 € /y222779 110
85 001 - 100 000 € /y71029 300
Over 100 000 € /y91441 020
Don't want to tell5514 650
Can't say / No answer725 860
Decision-maker in grocery purchasesYes9394275 420
Don't know7617 580
Can not say100
HousingApartment323190 830
Row house or semi-detached house151543 950
Detached house4749143 570
Farm4411 720
Something else100
Can not say000
Ownership of housingOwner-occupied residence7688257 840
Rented residence20823 440
Right of residence apartment225 860
Something else112 930
Can not say100
Cottage or holiday home in regular useYes4052152 360
No5947137 710
Can not say112 930
Using AdBlocker or similar applicationYes191029 300
No7684246 120
Can not say5617 580
Number of cars in householdOne car4551149 430
Two cars323396 690
Three or more cars10514 650
No car141029 300
PUUTTUUPUUTTUU223190 830
PUUTTUU6757167 010
PUUTTUU425 860
PUUTTUU81029 300
PUUTTUU212 930
PUUTTUU8926 370
PUUTTUU5617 580
Advertising ban at the door / mailboxYes241749 810
No7683243 190
Can not say100
lifecycleIn paid job, entrepreneur, freelancer, farmer523396 690
Temporarily absent (= time off from work, care or study, maternity leave)112 930
Retired3162181 660
Unemployed / laid off212 930
Schoolboy or student1125 860
Housewife or father000
In the military or performing civilian service000
Other112 930
Don't want to say000
Can not say000
Participation in workplace procurement decisionsYes251852 740
No251441 020
Can't say / No answer5067196 310
Health services used in the householdPublic health services8589260 770
Employer - funded health care services493293 760
Private, self-funded healthcare services3954158 220
Private health insurance services221441 020
No health care100
Can not say100
Type of municipality (7 class)Greater Helsinki192367 390
Turku or Tampere8823 440
Oulu4411 720
70 000 - 150 000 inhabitants town131441 020
Urban municipality272573 250
Conurbation161543 950
Countryside131132 230
Pets in householdCat171132 230
Dog262058 600
Some other pet538 790
No pets5970205 100
Family with kidsYes321543 950
No6885249 050
Use of glasses or contact lensesYes6782240 260
No331852 740
How often different content is read
The frequency of reading: Print magazinesDaily153499 620
5-6 days a week4823 440
1-4 days a week2642123 060
Monthly241235 160
Rarely23411 720
Never712 930
Can not say100
The frequency of reading: Magazine content in digital formatDaily212161 530
5-6 days a week5514 650
1-4 days a week192058 600
Monthly151441 020
Rarely242264 460
Never141749 810
Can not say112 930
The frequency of reading: Print newspapers or afternoon papersDaily3062181 660
5-6 days a week4617 580
1-4 days a week231646 880
Monthly13617 580
Rarely21823 440
Never725 860
Can not say100
The frequency of reading: Newspaper or afternoon paper content in digital formatDaily5455161 150
5-6 days a week9720 510
1-4 days a week161543 950
Monthly6411 720
Rarely9823 440
Never61029 300
Can not say000
The frequency of reading: Free and free delivery newspapersDaily5720 510
5-6 days a week4514 650
1-4 days a week4451149 430
Monthly171646 880
Rarely201543 950
Never9514 650
Can not say100
The frequency of watching: Free online TV servicesDaily151852 740
5-6 days a week91235 160
1-4 days a week303293 760
Monthly232058 600
Rarely151029 300
Never7823 440
Can not say100
The frequency of watching: Pay TV and streaming servicesDaily161235 160
5-6 days a week10720 510
1-4 days a week221955 670
Monthly10720 510
Rarely111029 300
Never3146134 780
Can not say000
The frequency of watching: Programs of YLE (national proadcaster) TV channelsDaily4570205 100
5-6 days a week9823 440
1-4 days a week191132 230
Monthly11514 650
Rarely12411 720
Never312 930
Can not say000
The frequency of watching: Programs of commercial TV channelsDaily3546134 780
5-6 days a week121338 090
1-4 days a week222058 600
Monthly11720 510
Rarely12720 510
Never7617 580
Can not say000
The frequency of listening: Programs of YLE (national proadcaster) radio-channelsDaily2237108 410
5-6 days a week7617 580
1-4 days a week162058 600
Monthly131132 230
Rarely261646 880
Never16926 370
Can not say112 930
The frequency of listening: Programs of commercial radio channelsDaily161235 160
5-6 days a week10720 510
1-4 days a week212161 530
Monthly141441 020
Rarely212264 460
Never162367 390
Can not say125 860
The frequency of listening: PodcastsDaily425 860
5-6 days a week338 790
1-4 days a week9617 580
Monthly131029 300
Rarely282676 180
Never4151149 430
Can not say238 790
User frequency and following: Social mediaDaily5744128 920
5-6 days a week7823 440
1-4 days a week81029 300
Monthly338 790
Rarely6617 580
Never192984 970
Can not say000
User frequency and following: Bloggers, YouTubers, or social media influencersDaily13514 650
5-6 days a week525 860
1-4 days a week11926 370
Monthly8514 650
Rarely222161 530
Never4058169 940
Can not say112 930
User frequency: Instant messaging Daily6855161 150
5-6 days a week91029 300
1-4 days a week101338 090
Monthly338 790
Rarely3411 720
Never81441 020
Can not say000
A paid Finnish newspaper is subscribed to my household (print or digital)Yes5881237 330
No411955 670
Can not say100
I tend to buy tabloidsYes81441 020
No9084246 120
Can not say225 860
A paid Finnish magazine is subscribed to my household (print or digital)Yes4668199 240
No523190 830
Can not say212 930
I tend to buy single copy magazinesYes172161 530
No8177225 610
Can not say225 860
PUUTTUUPUUTTUU131338 090
PUUTTUU538 790
PUUTTUU71029 300
PUUTTUU152161 530
PUUTTUU81029 300
PUUTTUU7411 720
PUUTTUU101235 160
PUUTTUU638 790
PUUTTUU9720 510
PUUTTUU9823 440
PUUTTUU438 790
PUUTTUU5411 720
PUUTTUU131441 020
PUUTTUU8617 580
PUUTTUU131338 090
PUUTTUU7514 650
PUUTTUU8720 510
PUUTTUU338 790
PUUTTUU5657167 010
KULUTUSVÄITTÄMÄT
PUUTTUUPUUTTUU5847137 710
PUUTTUU4052152 360
PUUTTUU225 860
PUUTTUUPUUTTUU8792269 560
PUUTTUU11823 440
PUUTTUU112 930
PUUTTUUPUUTTUU7379231 470
PUUTTUU251955 670
PUUTTUU225 860
PUUTTUUPUUTTUU8188257 840
PUUTTUU181235 160
PUUTTUU212 930
PUUTTUUPUUTTUU5750146 500
PUUTTUU4149143 570
PUUTTUU112 930
PUUTTUUPUUTTUU302984 970
PUUTTUU6364187 520
PUUTTUU7720 510
PUUTTUUPUUTTUU8490263 700
PUUTTUU15926 370
PUUTTUU112 930
PUUTTUUPUUTTUU4142123 060
PUUTTUU5755161 150
PUUTTUU225 860
PUUTTUUPUUTTUU8684246 120
PUUTTUU141441 020
PUUTTUU112 930
PUUTTUUPUUTTUU302470 320
PUUTTUU6572210 960
PUUTTUU5411 720
PUUTTUUPUUTTUU3941120 130
PUUTTUU6057167 010
PUUTTUU112 930
PUUTTUUPUUTTUU6771208 030
PUUTTUU302676 180
PUUTTUU338 790
PUUTTUUPUUTTUU6772210 960
PUUTTUU312676 180
PUUTTUU325 860
PUUTTUUPUUTTUU6765190 450
PUUTTUU303396 690
PUUTTUU238 790

Suomen Kuvalehti magazine's reader profile / Source NRS 2023

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.