Valitut Palat - Reader's Digest
The Finnish edition of the worldwide known, iconic Reader´s Digest magazine. In addition of the touching stories of survivals the magazine includes lot of articles about health (20 %) and travelling (over 10 %) - these are the subjects that interest the readers. The magazine is read a long time - The reading time is 1 h 16 min (magazines in average 54 min) - NRS AL + total autumn 2017/ spring 2018
Magazine's website: http://www.rd.fi/ Follow us :
Advertisement sales
| Advertisement sales | CIL Suomi Oy |
|---|---|
| Phone | +358 20 331 500 |
| etunimi.sukunimi@valitutpalat.fi | |
| Contact person |
Jukka Tiainen 0400-444 435 jukka.tiainen@valitutpalat.fi |
| Www | http://ilmoitusmyynti.valitutpalat.fi |
| Contact person |
Jouni Kohonen 040-500 9929 jouni.kohonen@valitutpalat.fi |
| Www | http://ilmoitusmyynti.valitutpalat.fi |
Contact info
| Publisher | CIL Suomi Oy |
|---|---|
| Visiting address |
Pitäjänmäentie 14 00380 Helsinki |
| Postal address |
PL 106 00381 Helsinki |
| Phone | +358 20 331 500 |
| Magazine's email | etunimi.sukunimi@valitutpalat.fi |
| Päätoimittaja | Hanna Raunio |
Circulation or copies
| Issues per year | 13 |
|---|
Readership
| Readership | 134 000 |
|---|---|
| Total reach | 168 000 |
| How many times read | 2.4 |
| Minutes of reading | 78 min |
| Sources | KMT 2023 |
Tavoittavuusluvut ja sivulatausten määrät ovat kunkin kuukauden viikkolukujen keskiarvoja. Viikot määräytyvät osaksi sen kuukauden lukuja, jolle suurempi osa kyseisen viikon päivistä osuu. Yksittäisten viikkojen luvut ovat nähtävissä FIAM:in julkisella viikkolistalla.
Timetable
| Issue | Publishing date | Reservation | Material | Research number | Additional info |
| 1 | 29.12.2023 | 17.11.2023 | 23.11.2023 | ||
| 2 | 31.01.2024 | 14.12.2023 | 20.12.2023 | ||
| 3 | 29.02.2024 | 19.01.2024 | 25.01.2024 | ||
| 4 | 28.03.2024 | 19.02.2024 | 23.02.2024 | ||
| 5 | 30.04.2024 | 18.03.2024 | 22.03.2024 | ||
| 6 | 31.05.2024 | 19.04.2024 | 25.04.2023 | ||
| 6 b | 14.06.2024 | 03.05.2024 | 10.05.2024 | ||
| 7 | 28.06.2024 | 20.05.2024 | 24.05.2024 | ||
| 8 | 31.07.2024 | 20.06.2024 | 27.06.2024 | ||
| 9 | 30.08.2024 | 22.07.2024 | 26.07.2024 | ||
| 10 | 30.09.2024 | 20.08.2024 | 26.08.2024 | ||
| 11 | 31.10.2024 | 20.09.2024 | 26.09.2024 | ||
| 12 | 29.11.2024 | 21.10.2024 | 25.10.2024 | ||
| 1 /2025 | 31.12.2024 | 18.11.2024 | 22.11.2024 |
Advertisement rates
2/1
Position: Not specified
Size including margin: 268 x 184 mm
4-colour price 9450 €
2/1
Position: Inner cover
Size including margin: 268 x 184 mm
4-colour price 10650 €
1/1
Position: Not specified
Size including margin: 134 x 184 mm
4-colour price 4950 €
1/1
Position: Inner cover
Size including margin: 134 x 184 mm
4-colour price 5540 €
1/1
Position: Back cover
Size including margin: 134 x 184 mm
4-colour price 5950 €
1/2
Position: Not specified
Size including margin: 63 x 184 mm
4-colour price 3465 €
1/2
Position: Not specified
Size including margin: 134 x 92 mm
4-colour price 3465 €
Prices doesn't include tax.
Technical data
| Size mm | 134 x 184 mm |
|---|---|
| Bleed mm | 3 mm |
| Number of colums | 2 |
| Column width | 63 mm |
| Printing process | Offset |
| Binding | Adhesive binding |
Printing house
| Printer | Walstead CE , Krakow |
|---|
Technical info / material
| Ad material delivery | aineisto@valitutpalat.fi |
|---|---|
| Technical data | Takakannen ilmoituksissa sivun VASEMPAAN laitaan jätettävä 32 x 184 mm kokoinen valkoinen alue osoitetietojen tulostusta varten. |
Readers: 134 000 / KMT 2023 Download magazine graphs (PDF)
| Reader profile | All 15+ % | Valitut Palat - Reader's Digest Readers % |
Valitut Palat - Reader's Digest Amount of readers |
|
| Readership (KMT 2023) | 134 000 | |||
| Total reach | 168 000 | |||
| Sex | Women | 51 | 55 | 73 700 |
| Men | 49 | 45 | 60 300 | |
| Native language | Finnish | 95 | 95 | 127 300 |
| Swedish | 5 | 5 | 6 700 | |
| Age | 15-24 y | 13 | 5 | 6 700 |
| 25-34 y | 14 | 7 | 9 380 | |
| 35-44 y | 14 | 5 | 6 700 | |
| 45-54 y | 14 | 8 | 10 720 | |
| 55-64 y | 16 | 15 | 20 100 | |
| 65+ y | 29 | 60 | 80 400 | |
| Gender + age | Female 15-29 years | 10 | 4 | 5 360 |
| Female 30-49 years | 14 | 5 | 6 700 | |
| Female 50+ years | 28 | 45 | 60 300 | |
| Male 15-29 years | 10 | 4 | 5 360 | |
| Male 30-49 years | 14 | 8 | 10 720 | |
| Male 50+ years | 24 | 34 | 45 560 | |
| Household position | Lives at home with parents | 7 | 3 | 4 020 |
| Lives alone | 28 | 31 | 41 540 | |
| Lives with spouse | 37 | 49 | 65 660 | |
| Lives with spouse and children | 24 | 13 | 17 420 | |
| Single parent | 2 | 2 | 2 680 | |
| Other | 3 | 2 | 2 680 | |
| Grandchildren under 18 years of age | Yes | 21 | 32 | 42 880 |
| No | 38 | 51 | 68 340 | |
| No answer (under 45 year olds) | 41 | 16 | 21 440 | |
| Profession | Top Management | 4 | 2 | 2 680 |
| white-collar worker, higher-level | 16 | 9 | 12 060 | |
| White-collar worker | 12 | 7 | 9 380 | |
| Worker | 10 | 6 | 8 040 | |
| Farmer | 1 | 1 | 1 340 | |
| Other entrepreneur | 3 | 4 | 5 360 | |
| Pensioner | 31 | 60 | 80 400 | |
| Student, pupil | 11 | 4 | 5 360 | |
| Homewife, home dad | 0 | 0 | 0 | |
| Unemployed | 2 | 2 | 2 680 | |
| Other | 6 | 3 | 4 020 | |
| No answer | 3 | 2 | 2 680 | |
| Education | Elementary school | 5 | 9 | 12 060 |
| Secondary school | 7 | 10 | 13 400 | |
| Vocational | 28 | 35 | 46 900 | |
| High school | 14 | 11 | 14 740 | |
| University of Applied Sciences | 19 | 11 | 14 740 | |
| University | 27 | 21 | 28 140 | |
| Something else | 2 | 2 | 2 680 | |
| Size of the household | 1 pers | 28 | 31 | 41 540 |
| 2 pers | 38 | 51 | 68 340 | |
| 3 pers | 14 | 8 | 10 720 | |
| 4 pers | 12 | 6 | 8 040 | |
| 5+ pers | 7 | 3 | 4 020 | |
| Household income (gross) | Below 20 000 € /y | 11 | 14 | 18 760 |
| 20 000 - 35 000 € /y | 19 | 25 | 33 500 | |
| 35 001 - 50 000 € /y | 20 | 25 | 33 500 | |
| 50 001 - 85 000 € /y | 22 | 18 | 24 120 | |
| 85 001 - 100 000 € /y | 7 | 4 | 5 360 | |
| Over 100 000 € /y | 9 | 5 | 6 700 | |
| Don't want to tell | 5 | 6 | 8 040 | |
| Can't say / No answer | 7 | 4 | 5 360 | |
| Decision-maker in grocery purchases | Yes | 93 | 92 | 123 280 |
| Don't know | 7 | 7 | 9 380 | |
| Can not say | 1 | 1 | 1 340 | |
| Housing | Apartment | 32 | 26 | 34 840 |
| Row house or semi-detached house | 15 | 15 | 20 100 | |
| Detached house | 47 | 52 | 69 680 | |
| Farm | 4 | 7 | 9 380 | |
| Something else | 1 | 0 | 0 | |
| Can not say | 0 | 0 | 0 | |
| Ownership of housing | Owner-occupied residence | 76 | 81 | 108 540 |
| Rented residence | 20 | 14 | 18 760 | |
| Right of residence apartment | 2 | 4 | 5 360 | |
| Something else | 1 | 1 | 1 340 | |
| Can not say | 1 | 0 | 0 | |
| Cottage or holiday home in regular use | Yes | 40 | 43 | 57 620 |
| No | 59 | 57 | 76 380 | |
| Can not say | 1 | 1 | 1 340 | |
| Using AdBlocker or similar application | Yes | 19 | 10 | 13 400 |
| No | 76 | 84 | 112 560 | |
| Can not say | 5 | 6 | 8 040 | |
| Number of cars in household | One car | 45 | 50 | 67 000 |
| Two cars | 32 | 33 | 44 220 | |
| Three or more cars | 10 | 7 | 9 380 | |
| No car | 14 | 10 | 13 400 | |
| PUUTTUU | PUUTTUU | 22 | 27 | 36 180 |
| PUUTTUU | 67 | 63 | 84 420 | |
| PUUTTUU | 4 | 1 | 1 340 | |
| PUUTTUU | 8 | 7 | 9 380 | |
| PUUTTUU | 2 | 1 | 1 340 | |
| PUUTTUU | 8 | 6 | 8 040 | |
| PUUTTUU | 5 | 6 | 8 040 | |
| Advertising ban at the door / mailbox | Yes | 24 | 13 | 17 420 |
| No | 76 | 87 | 116 580 | |
| Can not say | 1 | 0 | 0 | |
| lifecycle | In paid job, entrepreneur, freelancer, farmer | 52 | 32 | 42 880 |
| Temporarily absent (= time off from work, care or study, maternity leave) | 1 | 1 | 1 340 | |
| Retired | 31 | 60 | 80 400 | |
| Unemployed / laid off | 2 | 2 | 2 680 | |
| Schoolboy or student | 11 | 4 | 5 360 | |
| Housewife or father | 0 | 0 | 0 | |
| In the military or performing civilian service | 0 | 0 | 0 | |
| Other | 1 | 1 | 1 340 | |
| Don't want to say | 0 | 0 | 0 | |
| Can not say | 0 | 0 | 0 | |
| Participation in workplace procurement decisions | Yes | 25 | 15 | 20 100 |
| No | 25 | 16 | 21 440 | |
| Can't say / No answer | 50 | 69 | 92 460 | |
| Health services used in the household | Public health services | 85 | 90 | 120 600 |
| Employer - funded health care services | 49 | 27 | 36 180 | |
| Private, self-funded healthcare services | 39 | 46 | 61 640 | |
| Private health insurance services | 22 | 12 | 16 080 | |
| No health care | 1 | 0 | 0 | |
| Can not say | 1 | 0 | 0 | |
| Type of municipality (7 class) | Greater Helsinki | 19 | 11 | 14 740 |
| Turku or Tampere | 8 | 5 | 6 700 | |
| Oulu | 4 | 5 | 6 700 | |
| 70 000 - 150 000 inhabitants town | 13 | 14 | 18 760 | |
| Urban municipality | 27 | 29 | 38 860 | |
| Conurbation | 16 | 20 | 26 800 | |
| Countryside | 13 | 17 | 22 780 | |
| Pets in household | Cat | 17 | 15 | 20 100 |
| Dog | 26 | 22 | 29 480 | |
| Some other pet | 5 | 6 | 8 040 | |
| No pets | 59 | 64 | 85 760 | |
| Family with kids | Yes | 32 | 15 | 20 100 |
| No | 68 | 85 | 113 900 | |
| Use of glasses or contact lenses | Yes | 67 | 80 | 107 200 |
| No | 33 | 20 | 26 800 | |
| How often different content is read | ||||
| The frequency of reading: Print magazines | Daily | 15 | 28 | 37 520 |
| 5-6 days a week | 4 | 8 | 10 720 | |
| 1-4 days a week | 26 | 39 | 52 260 | |
| Monthly | 24 | 12 | 16 080 | |
| Rarely | 23 | 11 | 14 740 | |
| Never | 7 | 1 | 1 340 | |
| Can not say | 1 | 1 | 1 340 | |
| The frequency of reading: Magazine content in digital format | Daily | 21 | 20 | 26 800 |
| 5-6 days a week | 5 | 7 | 9 380 | |
| 1-4 days a week | 19 | 20 | 26 800 | |
| Monthly | 15 | 13 | 17 420 | |
| Rarely | 24 | 19 | 25 460 | |
| Never | 14 | 20 | 26 800 | |
| Can not say | 1 | 1 | 1 340 | |
| The frequency of reading: Print newspapers or afternoon papers | Daily | 30 | 45 | 60 300 |
| 5-6 days a week | 4 | 10 | 13 400 | |
| 1-4 days a week | 23 | 28 | 37 520 | |
| Monthly | 13 | 6 | 8 040 | |
| Rarely | 21 | 9 | 12 060 | |
| Never | 7 | 1 | 1 340 | |
| Can not say | 1 | 0 | 0 | |
| The frequency of reading: Newspaper or afternoon paper content in digital format | Daily | 54 | 44 | 58 960 |
| 5-6 days a week | 9 | 10 | 13 400 | |
| 1-4 days a week | 16 | 13 | 17 420 | |
| Monthly | 6 | 8 | 10 720 | |
| Rarely | 9 | 15 | 20 100 | |
| Never | 6 | 11 | 14 740 | |
| Can not say | 0 | 0 | 0 | |
| The frequency of reading: Free and free delivery newspapers | Daily | 5 | 8 | 10 720 |
| 5-6 days a week | 4 | 5 | 6 700 | |
| 1-4 days a week | 44 | 56 | 75 040 | |
| Monthly | 17 | 13 | 17 420 | |
| Rarely | 20 | 14 | 18 760 | |
| Never | 9 | 4 | 5 360 | |
| Can not say | 1 | 1 | 1 340 | |
| The frequency of watching: Free online TV services | Daily | 15 | 17 | 22 780 |
| 5-6 days a week | 9 | 11 | 14 740 | |
| 1-4 days a week | 30 | 26 | 34 840 | |
| Monthly | 23 | 19 | 25 460 | |
| Rarely | 15 | 16 | 21 440 | |
| Never | 7 | 10 | 13 400 | |
| Can not say | 1 | 1 | 1 340 | |
| The frequency of watching: Pay TV and streaming services | Daily | 16 | 12 | 16 080 |
| 5-6 days a week | 10 | 6 | 8 040 | |
| 1-4 days a week | 22 | 18 | 24 120 | |
| Monthly | 10 | 8 | 10 720 | |
| Rarely | 11 | 11 | 14 740 | |
| Never | 31 | 46 | 61 640 | |
| Can not say | 0 | 0 | 0 | |
| The frequency of watching: Programs of YLE (national proadcaster) TV channels | Daily | 45 | 66 | 88 440 |
| 5-6 days a week | 9 | 9 | 12 060 | |
| 1-4 days a week | 19 | 11 | 14 740 | |
| Monthly | 11 | 6 | 8 040 | |
| Rarely | 12 | 6 | 8 040 | |
| Never | 3 | 2 | 2 680 | |
| Can not say | 0 | 0 | 0 | |
| The frequency of watching: Programs of commercial TV channels | Daily | 35 | 45 | 60 300 |
| 5-6 days a week | 12 | 12 | 16 080 | |
| 1-4 days a week | 22 | 20 | 26 800 | |
| Monthly | 11 | 6 | 8 040 | |
| Rarely | 12 | 7 | 9 380 | |
| Never | 7 | 10 | 13 400 | |
| Can not say | 0 | 0 | 0 | |
| The frequency of listening: Programs of YLE (national proadcaster) radio-channels | Daily | 22 | 37 | 49 580 |
| 5-6 days a week | 7 | 9 | 12 060 | |
| 1-4 days a week | 16 | 15 | 20 100 | |
| Monthly | 13 | 9 | 12 060 | |
| Rarely | 26 | 19 | 25 460 | |
| Never | 16 | 11 | 14 740 | |
| Can not say | 1 | 1 | 1 340 | |
| The frequency of listening: Programs of commercial radio channels | Daily | 16 | 16 | 21 440 |
| 5-6 days a week | 10 | 8 | 10 720 | |
| 1-4 days a week | 21 | 20 | 26 800 | |
| Monthly | 14 | 11 | 14 740 | |
| Rarely | 21 | 22 | 29 480 | |
| Never | 16 | 22 | 29 480 | |
| Can not say | 1 | 1 | 1 340 | |
| The frequency of listening: Podcasts | Daily | 4 | 2 | 2 680 |
| 5-6 days a week | 3 | 2 | 2 680 | |
| 1-4 days a week | 9 | 5 | 6 700 | |
| Monthly | 13 | 8 | 10 720 | |
| Rarely | 28 | 19 | 25 460 | |
| Never | 41 | 58 | 77 720 | |
| Can not say | 2 | 5 | 6 700 | |
| User frequency and following: Social media | Daily | 57 | 47 | 62 980 |
| 5-6 days a week | 7 | 7 | 9 380 | |
| 1-4 days a week | 8 | 9 | 12 060 | |
| Monthly | 3 | 4 | 5 360 | |
| Rarely | 6 | 7 | 9 380 | |
| Never | 19 | 27 | 36 180 | |
| Can not say | 0 | 1 | 1 340 | |
| User frequency and following: Bloggers, YouTubers, or social media influencers | Daily | 13 | 9 | 12 060 |
| 5-6 days a week | 5 | 3 | 4 020 | |
| 1-4 days a week | 11 | 7 | 9 380 | |
| Monthly | 8 | 6 | 8 040 | |
| Rarely | 22 | 20 | 26 800 | |
| Never | 40 | 54 | 72 360 | |
| Can not say | 1 | 1 | 1 340 | |
| User frequency: Instant messaging | Daily | 68 | 49 | 65 660 |
| 5-6 days a week | 9 | 12 | 16 080 | |
| 1-4 days a week | 10 | 14 | 18 760 | |
| Monthly | 3 | 5 | 6 700 | |
| Rarely | 3 | 5 | 6 700 | |
| Never | 8 | 15 | 20 100 | |
| Can not say | 0 | 0 | 0 | |
| A paid Finnish newspaper is subscribed to my household (print or digital) | Yes | 58 | 71 | 95 140 |
| No | 41 | 28 | 37 520 | |
| Can not say | 1 | 0 | 0 | |
| I tend to buy tabloids | Yes | 8 | 18 | 24 120 |
| No | 90 | 80 | 107 200 | |
| Can not say | 2 | 2 | 2 680 | |
| A paid Finnish magazine is subscribed to my household (print or digital) | Yes | 46 | 57 | 76 380 |
| No | 52 | 42 | 56 280 | |
| Can not say | 2 | 1 | 1 340 | |
| I tend to buy single copy magazines | Yes | 17 | 24 | 32 160 |
| No | 81 | 75 | 100 500 | |
| Can not say | 2 | 2 | 2 680 | |
| PUUTTUU | PUUTTUU | 13 | 14 | 18 760 |
| PUUTTUU | 5 | 3 | 4 020 | |
| PUUTTUU | 7 | 7 | 9 380 | |
| PUUTTUU | 15 | 17 | 22 780 | |
| PUUTTUU | 8 | 5 | 6 700 | |
| PUUTTUU | 7 | 4 | 5 360 | |
| PUUTTUU | 10 | 8 | 10 720 | |
| PUUTTUU | 6 | 4 | 5 360 | |
| PUUTTUU | 9 | 8 | 10 720 | |
| PUUTTUU | 9 | 10 | 13 400 | |
| PUUTTUU | 4 | 3 | 4 020 | |
| PUUTTUU | 5 | 3 | 4 020 | |
| PUUTTUU | 13 | 13 | 17 420 | |
| PUUTTUU | 8 | 6 | 8 040 | |
| PUUTTUU | 13 | 10 | 13 400 | |
| PUUTTUU | 7 | 8 | 10 720 | |
| PUUTTUU | 8 | 6 | 8 040 | |
| PUUTTUU | 3 | 4 | 5 360 | |
| PUUTTUU | 56 | 56 | 75 040 | |
| KULUTUSVÄITTÄMÄT | ||||
| PUUTTUU | PUUTTUU | 58 | 55 | 73 700 |
| PUUTTUU | 40 | 43 | 57 620 | |
| PUUTTUU | 2 | 1 | 1 340 | |
| PUUTTUU | PUUTTUU | 87 | 89 | 119 260 |
| PUUTTUU | 11 | 10 | 13 400 | |
| PUUTTUU | 1 | 1 | 1 340 | |
| PUUTTUU | PUUTTUU | 73 | 78 | 104 520 |
| PUUTTUU | 25 | 19 | 25 460 | |
| PUUTTUU | 2 | 2 | 2 680 | |
| PUUTTUU | PUUTTUU | 81 | 82 | 109 880 |
| PUUTTUU | 18 | 17 | 22 780 | |
| PUUTTUU | 2 | 1 | 1 340 | |
| PUUTTUU | PUUTTUU | 57 | 61 | 81 740 |
| PUUTTUU | 41 | 37 | 49 580 | |
| PUUTTUU | 1 | 1 | 1 340 | |
| PUUTTUU | PUUTTUU | 30 | 30 | 40 200 |
| PUUTTUU | 63 | 63 | 84 420 | |
| PUUTTUU | 7 | 7 | 9 380 | |
| PUUTTUU | PUUTTUU | 84 | 90 | 120 600 |
| PUUTTUU | 15 | 10 | 13 400 | |
| PUUTTUU | 1 | 0 | 0 | |
| PUUTTUU | PUUTTUU | 41 | 43 | 57 620 |
| PUUTTUU | 57 | 55 | 73 700 | |
| PUUTTUU | 2 | 2 | 2 680 | |
| PUUTTUU | PUUTTUU | 86 | 88 | 117 920 |
| PUUTTUU | 14 | 11 | 14 740 | |
| PUUTTUU | 1 | 0 | 0 | |
| PUUTTUU | PUUTTUU | 30 | 28 | 37 520 |
| PUUTTUU | 65 | 68 | 91 120 | |
| PUUTTUU | 5 | 3 | 4 020 | |
| PUUTTUU | PUUTTUU | 39 | 40 | 53 600 |
| PUUTTUU | 60 | 59 | 79 060 | |
| PUUTTUU | 1 | 1 | 1 340 | |
| PUUTTUU | PUUTTUU | 67 | 72 | 96 480 |
| PUUTTUU | 30 | 25 | 33 500 | |
| PUUTTUU | 3 | 3 | 4 020 | |
| PUUTTUU | PUUTTUU | 67 | 71 | 95 140 |
| PUUTTUU | 31 | 27 | 36 180 | |
| PUUTTUU | 3 | 2 | 2 680 | |
| PUUTTUU | PUUTTUU | 67 | 64 | 85 760 |
| PUUTTUU | 30 | 33 | 44 220 | |
| PUUTTUU | 2 | 2 | 2 680 | |
Valitut Palat - Reader's Digest magazine's reader profile / Source NRS 2023
Terms of delivery
1. Maksuehdot:
14 päivä./. 1 %, 30 päivää netto
2. Viivästyskorko:
Korkolain mukainen
3. Mainostoimistopalkkio:
Valitut Palat myöntää mainos- ja mediatoimistoille sekä suora-asiakkailleen, jotka täyttävät erikseen sovittavat laadulliset ja toiminnalliset kriteerit ja ovat osoittaneet luottokelpoisuutensa, ilmoitusmäärästä riippuen 5-15 % alennuksen
4. Alennukset:
5. Reklamaatiot:
Reklamaatiot, jotka koskevat mainoksen painoasua, on tehtävä kirjallisesti 8 vrk:n kuluessa lehden ilmestymisestä.
6. Ilmoituksen peruuttaminen:
Asiakkaan tekemä ilmoitusvaraus katsotaan asiakasta sitovasti tehdyksi, kun lehti on lähettänyt asiakkaalle vahvistuksen varauksen vastaanottamisesta. Peruutukset on tehtävä viimeiseen varauspäivään mennessä. Jos peruutus tehdään määräajan jälkeen, peritään hinnaston mukainen ilmoitushinta. Takakannen ja sisäkansien peruutukset pitää tehdä kaksi kuukautta ennen lehden ilmestymistä.
7. Lehden vastuu ilmoituksesta:
Lehden vastuu mainoksen tai liitteen poisjäämisestä tai sen julkaisemisessa sattuneesta virheestä rajoittuu ilmoituksesta maksettuun hintaan.