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Voi Hyvin

Voi hyvin is a brand of a happy way of life, which offers concrete tips for a fashionably comfortable lifestyle and has an alternative perspective to health and beauty, nutrition, exercise and wellbeing. In every issue, Voi hyvin has at least 101 ideas for a happy life. The reader: An active woman who takes good care of herself, wants to increase her physical and mental wellbeing and improve her quality of life.

Magazine's website: www.terve.fi/lehdet/voi-hyvin Follow us :

You're looking at rate card information for the year 2021. Switch to year 2022.

Advertisement sales

Advertisement sales A-lehdet Oy
Phone 09 75 961
Email yritysasiakkaat@a-lehdet.fi
Contact person Katja Bruun
0505658973
katja.bruun@a-lehdet.fi
Www https://www.a-lehdet.fi/artikkelit/mainosta-voi-hyvin-lehdessa

Contact info

Publisher A-lehdet Oy
Visiting address Risto Rytin tie 33
Helsinki
Phone 09 759 61
Magazine's email voihyvin@a-lehdet.fi
Päätoimittaja Riitta Nykänen

Circulation or copies

Issues per year 10

Readership

Readership 125 000
Total reach 0
How many times read 2.1
Minutes of reading 58 min
Sources NRS 2021

Online audience

Magazine's website http://www.terve.fi

Monthly total unique visitors Source: FIAM – Comscore MMX MP (PC 6+/Mobile 15+)

December 2019
602 649
-1.34 %
November 2019
610 808
-8.69 %
October 2019
668 952
-3.71 %
September 2019
694 691
-9.2 %
August 2019
765 064
0.97 %
July 2019
757 721
3.74 %
June 2019
730 396
-6.26 %
May 2019
779 166
-3.35 %
April 2019
806 205
-21.33 %
March 2019
1 024 786
-5.28 %
February 2019
1 081 879
-14.47 %
January 2019
1 264 853
14 %

Monthly page views Source: Comscore MMX MP (PC 6+/Mobile 15+)

December 2019
2 159 000
-0.78 %
November 2019
2 176 000
-15.17 %
October 2019
2 565 000
-5 %
September 2019
2 700 000
-14.88 %
August 2019
3 172 000
-3.17 %
July 2019
3 276 000
3.31 %
June 2019
3 171 000
-4.72 %
May 2019
3 328 000
-2.03 %
April 2019
3 397 000
-26.79 %
March 2019
4 640 000
-9.75 %
February 2019
5 141 000
-16.04 %
January 2019
6 123 000
19.1 %

Timetable

Issue Publishing date Reservation Material Research number Additional info
1 30.12.2020 07.12.2020 Thema: Pain and emotions
2 24.02.2021 02.02.2021 Thema: Healthy back
3 31.03.2021 10.03.2021 Thema: Intestinal health and mental health
4 28.04.2021 07.04.2021 Thema: Health benefits of the forest
5 26.05.2021 05.05.2021 Thema: Sleep
6 30.06.2021 08.06.2021 Thema: Inherited stress
7 28.07.2021 07.07.2021 Thema: Balance is the foundation of health
8 25.08.2021 04.08.2021 Thema: Technology's threats to health
9 29.09.2021 08.09.2021 Thema: Protect your brain
10 27.10.2021 06.10.2021 Thema: Identify your limits for coping
11 24.11.2021 03.11.2021 Thema: Angels

Advertisement rates

2/1

Position: Not specified

Size including margin: 434 x 280 mm

4-colour price 8125 €

2/1

Position: First spread

Size including margin: 434 x 280 mm

4-colour price 8860 €

1/1

Position: Not specified

Size including margin: 217 x 280 mm

4-colour price 4590 €

1/1

Position: 2. Cover

Size including margin: 217 x 280 mm

4-colour price 5050 €

1/1

Position: Back cover

Size including margin: 217 x 280 mm

4-colour price 5050 €

1/2

Position: Not specified

Size including margin: 106 x 280 mm

4-colour price 3305 €

1/2

Position: Not specified

Size including margin: 217 x 137 mm

4-colour price 3305 €

1/3

Position: Not specified

Size including margin: 72 x 280 mm

4-colour price 2755 €

1/3

Position: Not specified

Size including margin: 217 x 93 mm

4-colour price 2755 €

1/4

Position: Not specified

Size including margin: 54 x 280 mm

4-colour price 2410 €

1/4

Position: Not specified

Size including margin: 217 x 70 mm

4-colour price 2410 €

1/4

Position: Not specified

Size including margin: 88 x 120 mm

4-colour price 2410 €

Info about inserts

Technical data

Size mm 217 x 280 mm
New size mm 217 x 280 mm
Bleed mm 5 mm
Number of colums 4
Printing process Offset
Binding Adhesive binding

Printing house

Printer Deviz Print , Venäjä

 

Technical info / material

Ad material delivery https://ads.aikakausmedia.fi
Technical data Ilmoitusaineistot / Advertising materials: ads.aikakausmedia.fi- Takakannen ilmoituksessa huomioitava osoitteen printtausta varten jätettävä koko lehden levyinen 30 mm korkea valkoinen tila.

Readers: 125 000 / NRS 2021 Download magazine graphs (PDF)

Reader profile All 15+ % Voi Hyvin
Readers %
Voi Hyvin
Amount of readers
SexWomen5182102 500
Men491822 500
Age15-24 y1322 500
25-34 y1422 500
35-44 y1467 500
45-54 y141316 250
55-64 y162328 750
65+ y295467 500
Gender + ageFemale 15-29 years1033 750
Female 30-49 years141012 500
Female 50+ years286986 250
Male 15-29 years1011 250
Male 30-49 years1411 250
Male 50+ years241620 000
Household positionLives at home with parents711 250
Lives alone273543 750
Lives with spouse374556 250
Lives with spouse and children231417 500
Single parent222 500
Other322 500
ProfessionTop Management422 500
white-collar worker, higher-level15911 250
White-collar worker131316 250
Worker1056 250
Farmer111 250
Other entrepreneur333 750
Pensioner315771 250
Student, pupil1222 500
Homewife, home dad100
Unemployed333 750
Other433 750
No answer311 250
EducationElementary school6911 250
Secondary school7810 000
Vocational293543 750
High school131012 500
University of Applied Sciences181518 750
University252126 250
Something else222 500
Size of the household1 pers283746 250
2 pers394758 750
3 pers14911 250
4 pers1256 250
5+ pers733 750
Household income (gross)Below 20 000 € /y131316 250
20 000 - 35 000 € /y213543 750
35 001 - 50 000 € /y201822 500
50 001 - 85 000 € /y211721 250
85 001 - 100 000 € /y656 250
Over 100 000 € /y633 750
Don't want to tell678 750
Can't say / No answer722 500
Decision-maker in grocery purchasesYes9497121 250
Don't know633 750
Can not say100
HousingApartment343037 500
Row house or semi-detached house172025 000
Detached house444455 000
Farm456 250
Something else111 250
Can not say000
Ownership of housingOwner-occupied residence7482102 500
Rented residence221417 500
Right of residence apartment222 500
Something else111 250
Can not say100
Cottage or holiday home in regular useYes414758 750
No585366 250
Can not say100
Number of cars in householdOne car465568 750
Two cars302733 750
Three or more cars1078 750
No car141113 750
Advertising ban at the door / mailboxYes241417 500
No7685106 250
Can not say111 250
lifecycleIn paid job, entrepreneur, freelancer, farmer503746 250
Temporarily absent (= time off from work, care or study, maternity leave)111 250
Retired315771 250
Unemployed / laid off333 750
Schoolboy or student1222 500
Housewife or father100
In the military or performing civilian service000
Other111 250
Don't want to say000
Can not say000
Participation in workplace procurement decisionsYes231620 000
No252025 000
Can't say / No answer516581 250
Health services used in the householdPublic health services8589111 250
Employer - funded health care services493442 500
Private, self-funded healthcare services384556 250
Private health insurance services211518 750
No health care111 250
Can not say100
Type of municipality (7 class)Greater Helsinki191417 500
Turku or Tampere8810 000
Oulu433 750
70 000 - 150 000 inhabitants town131620 000
Urban municipality272328 750
Conurbation162025 000
Countryside131721 250
Pets in householdCat171518 750
Dog262531 250
Some other pet533 750
No pets606378 750
Family with kidsYes311518 750
No6985106 250
Use of glasses or contact lensesYes6887108 750
No321316 250
How often different content is read
The frequency of reading: Print magazinesDaily152835 000
5-6 days a week478 750
1-4 days a week283746 250
Monthly252126 250
Rarely2156 250
Never511 250
Can not say000
The frequency of reading: Magazine content in digital formatDaily201215 000
5-6 days a week567 500
1-4 days a week192025 000
Monthly161518 750
Rarely253138 750
Never131518 750
Can not say111 250
The frequency of reading: Print newspapers or afternoon papersDaily345366 250
5-6 days a week567 500
1-4 days a week232227 500
Monthly1478 750
Rarely191012 500
Never522 500
Can not say000
The frequency of reading: Newspaper or afternoon paper content in digital formatDaily534657 500
5-6 days a week1078 750
1-4 days a week171620 000
Monthly6810 000
Rarely91316 250
Never5810 000
Can not say011 250
The frequency of reading: Free and free delivery newspapersDaily61012 500
5-6 days a week578 750
1-4 days a week425062 500
Monthly181417 500
Rarely201417 500
Never845 000
Can not say111 250
The frequency of watching: Free online TV servicesDaily171721 250
5-6 days a week10911 250
1-4 days a week313037 500
Monthly201620 000
Rarely151721 250
Never61012 500
Can not say111 250
The frequency of watching: Pay TV and streaming servicesDaily15810 000
5-6 days a week1067 500
1-4 days a week191518 750
Monthly967 500
Rarely111012 500
Never355467 500
Can not say122 500
The frequency of watching: Programs of YLE (national proadcaster) TV channelsDaily486986 250
5-6 days a week101012 500
1-4 days a week191012 500
Monthly1156 250
Rarely1056 250
Never311 250
Can not say000
The frequency of watching: Programs of commercial TV channelsDaily384961 250
5-6 days a week131316 250
1-4 days a week231721 250
Monthly967 500
Rarely1078 750
Never778 750
Can not say000
The frequency of listening: Programs of YLE (national proadcaster) radio-channelsDaily243746 250
5-6 days a week767 500
1-4 days a week171822 500
Monthly11810 000
Rarely262126 250
Never14810 000
Can not say111 250
The frequency of listening: Programs of commercial radio channelsDaily181721 250
5-6 days a week1078 750
1-4 days a week231923 750
Monthly131113 750
Rarely202328 750
Never162126 250
Can not say111 250
The frequency of listening: PodcastsDaily311 250
5-6 days a week211 250
1-4 days a week956 250
Monthly1267 500
Rarely262430 000
Never445872 500
Can not say456 250
User frequency and following: Social mediaDaily564860 000
5-6 days a week667 500
1-4 days a week9911 250
Monthly322 500
Rarely556 250
Never192936 250
Can not say011 250
User frequency and following: Bloggers, YouTubers, or social media influencersDaily1145 000
5-6 days a week522 500
1-4 days a week1156 250
Monthly8911 250
Rarely242733 750
Never405265 000
Can not say122 500
User frequency: Instant messaging Daily645265 000
5-6 days a week101316 250
1-4 days a week101215 000
Monthly456 250
Rarely322 500
Never91620 000
Can not say100
A paid Finnish newspaper is subscribed to my household (print or digital)Yes597391 250
No402733 750
Can not say100
I tend to buy tabloidsYes91721 250
No8981101 250
Can not say122 500
A paid Finnish magazine is subscribed to my household (print or digital)Yes506480 000
No493543 750
Can not say211 250
I tend to buy single copy magazinesYes182835 000
No807087 500
Can not say222 500

Voi Hyvin magazine's reader profile / Source NRS 2021

FPPA, Aikakausmedia ADS Oy, publisher or magazine are not responsible are not responsible for the information being up-to-date, or any errors that lead to compensation claims.The right to changes is reserved. The information of copies is an estimate, which is not guaranted.