Eläkkeensaaja
The Central Association of Finnish Pensioners acts as a pressure group for its members, safeguarding their status and prestige in society. It provides opportunities for social intercourse, cultural and leisure pursuits, holidays and tourism. The EKL seeks to implement its objectives by influencing the political decision making at national and local level. It supports activities of the district ...
ET
ET readers are the fastest growing, diverse target group, living the wonderful and rich life signed by the happiness U-curve. Both mentally and literally. ET reaches active adult readers who have both time, money and a willingness to invest in their own well-being and that of their loved ones. ET talks to its target audience about important and interesting issues related to their very stage of lif...
VIVA
Boldly into the third stage of life! Viva, over 20 years old, encourages Finnish adults to be brave and enjoy life to the fullest. Viva’s heartfelt reports are filled with nostalgia and shared experiences. In extensive feature articles, the joys and sorrows of life are discussed openly. Viva guides and inspires its readers to exercise, take care of their health, and find their own style. Colorful...